Chapter 725: Kang Shuaifu made a drink

Syllable!

Wang Haoan threw a magazine on the table, and the many contents on it made him want to laugh.

There are many professional media reports on Wang Haoan's business operations, including comments from many experts and professors, and everyone is analyzing the truth.

Some people analyze that Wang Haoan belongs to the gambling ~~ apprentice, after being optimistic about an industry, he will be desperate to pounce, with strong financial strength, expand the scale, rapid development and growth, and obtain benefits.

Some people analyze that Wang Haoan has a strong backup team, and do a lot of detailed data analysis for Wang Haoan, so as to analyze which industries will grow explosively, and Wang Haoan will naturally be able to make a profit when he enters it.

There are also people who analyze that Wang Haoan is good at politics ~~~ governance and economics, every development can be in line with the general trend of political axes, and it is naturally not easy to fail.

Some people also made specific case studies and told others how Wang Haoan made a fortune, as if others could imitate it after reading it.

Wang Haoan always feels very ridiculous when he sees this kind of magazine. Those hindsight analyses have some truth to some extent, and sometimes it is indeed easier to extrapolate backwards.

But some people interpret him too much, just like a primary school student doing reading comprehension, and the standard answers he gets are often contrary to the original author's intentions.

There are some people who hold the title of experts and give some industry predictions that may rise, and Wang Haoan finds it even more funny, just like those experts who do stock analysis on TV.

If these experts are really so powerful, what TV shows do they do, what articles do they write, wouldn't they make more money by investing on their own?

If you become a top boss, there will definitely be more people willing to listen and believe the words of the top economic experts than the top economic experts. Unless this expert also has a background in political axes, which can represent the meaning of political axes.

It's like the kind of "Success Studies" in the bad street in the previous life, as if you know how to succeed after reading that book. What are the world's top richest people such as Bill Gates and Warren Buffett, and is the success of those people replicable?

If the path of a top rich man is easy to copy, then he cannot become a top rich man, and every top rich man, at least in some industries, has the greatest right to speak, how can he let his peers follow his old path to catch up with him?

"Do you think that so many people are really willing to subscribe to this kind of magazine? Even many young people in my company spend money to buy it, do they think that what is written on it is more important than studying in the company?"

Jiang Yurou picked up the magazine: "Then why are you reading it? Do you feel curious, curious about what those people wrote, curious about why other readers like to read it?"

"Capture your curiosity, isn't it a success, this is the simplest marketing, don't you know?"

"Eh, can you not be so calm at this time?" Wang Haoan was a little dissatisfied, "Look at what was said above, and say that I am lucky, what kind of broken expert is this!"

"To say you're lucky is jealousy. Besides, this also proves that your success cannot be replicated, isn't that one of the characteristics of successful people you say?"

Wang Haoan pouted: "Do they need to judge whether I succeed or not? I just need to get the approval of me, my family and friends." ”

"Yes, yes, you've been the most successful. Jiang Yurou walked to the back of the sofa and pinched Wang Haoan's shoulder.

Yes, it seems that he can't explain the reason, and the triple affirmation means that he still knows this.

"Okay, I'm going to go to the company today, Lao Guo went back to Xiangjiang to visit his father, and I have to attend the company's important meetings. Wang Haoan patted Jiang Yurou's hand.

"I'll go to the company too, I haven't been there for a long time, and I really want to. ”

The two took two cars and went to different companies. Jiang Yurou went to Anjie Holdings, and she was more concerned about the development of pretty women.

Wang Haoan came to the Manchurian Food, where there are important things.

……

"Chairman, you are here, then you can preside over today's meeting. Hu Dajun handed the folder to Wang Haoan.

Wang Haoan sat on the main seat and looked at everyone: "Mr. Hu, you speak first." ”

Hu Dajun cleared his throat: "Everyone, this board of directors is temporarily convened today because there are two very important things for everyone to discuss. ”

"First of all, our preserved dried fruit project is progressing very well, under the leadership of Mr. Kong, we have successfully developed Ejiao dates, licorice apricots, snow plums, dried cranberries and dried mangoes. ”

"We have discussed before, this is also a good taste of the brand to promote, in the future, if there is a similar new product research and development success, it will be added to the snack gift package, see the market response and then adjust the output, the current several, if the sales are not good, will also be discontinued. ”

"The question now is, what is the order of listing of these types, whether they are listed together, or are they launched in batches, and what is the appropriate level of promotion?"

Zhong Kailu took over and said: "I don't think there is any need to advertise Ejiao dates and licorice apricots, similar products have long been available to other brands, and our taste does not have a special advantage compared with others." ”

"But snow plums, dried mangoes and dried cranberries are different, this one is relatively small, and our taste is very good, it is worth promoting, I think each product is worth spending 30 million to promote. ”

30 million, you can buy a gold advertisement on CCTV, or you can buy three gold advertisements on the local star channel, which is not insignificant.

"I have a different opinion, why not pool the advertising money and promote a product, and at the same time, add pictures of our other products at the end of the ad? Zheng Ximing said.

Qiaoke, which he founded, is this kind of advertising, and the best-selling products drive new products, and the advertising cost has not increased, but it has also made the sales of new products continue to rise.

"Mr. Zheng, your opinion is worth considering, then take two steps, make a golden advertisement on the central station, according to Mr. Zheng's opinion, and then on the local channel, make an advertisement for each of the three products, and increase other print advertisements as appropriate. Hu Dajun suggested.

Wang Haoan made a direct decision: "Just do it, the next topic." ”

"The second thing, in fact, is more about influencing Jianbao Group, but we are strategic partners with Jianbao, and this matter also has an impact on our status, so I will also talk about it today. ”

"Kang Shuaifu, I also started making drinks. Tea drinks, fruit juices, carbonated drinks, and purified water are all available, and once they are allowed to grow and develop, perhaps the other party will have more funds to pour into instant noodles and other businesses, which will greatly challenge our position!" 8)