Chapter 450: The Road to Expansion
"Andy, are you in Bingcheng? Well, I'm in Bingcheng, let's have dinner and talk about it in the evening?"
Wang Haoan received a call from Guo Jijie and instructed Zhang Jian outside the door: "You will go to the dinner with the municipal state-owned assets in the evening on my behalf, and tell them that I want to believe that the city's state-owned assets will not fool us in some small things and affect everyone's cooperation, and then inform them, I hope there will be results within three days." ”
Zhang Jian was a little apprehensive: "Chairman, I haven't talked about it alone. ”
"There is a first time for everything, you are my assistant, you can talk on my behalf. And this is also a kind of exercise, in the future, you want to be on your own, you don't have this ability, you really want to drive me for the rest of your life?"
"Okay, I'll try, no, promise to get the job done. ”
"Go, if you really can't pull Zhang Zikang's kid, his mouth won't let us suffer. ”
"Okay, then I'll let Xiao Liu drive for you. ”
At five o'clock in the evening, in a private room of a restaurant, there were eight dishes on the table, but there were only two people.
"Is AnJie's overseas progress going well?" asked Wang Haoan, putting down his wine glass.
"It's going well, at least Blizzard is expanding according to our expectations, and Ghana has also signed a cooperation agreement with a retail group, and will open our stores at the same time in more than a dozen shopping malls on the other side. ”
"Not only down jackets, but also some other clothing, that is, Anjie's clothing styles, but the brand of Feixue. ”
If things don't go well, how can Guo Jijie be in the mood to drink with Wang Haoan.
"Are our other garments popular in foreign markets?
"It's okay, in the foreign market, Feixue is a low-end brand for the time being, and it is moving towards a mid-range brand. It may be difficult to become a high-end brand in the future, after all, our style design is not very novel, and there are no enough celebrity endorsements of big names. ”
And by the way, the pretty woman has also been launched, which is currently a mid-range brand, developing towards the mid-to-high-end. It's not that Pretty Woman's clothes aren't beautiful enough, but many of Pretty Girl's clothes are more suitable for Asian figures, and not so suitable in Europe and the United States. ”
What's more, high-end brands pay attention to fame, just like the Rolls-Royce in the car, who dares to say that it is not a top luxury car? But the money earned by Rolls-Royce a year is far less than that of Audi, so the mid-to-high-end is the ultimate positioning of the pretty woman. ”
Wang Haoan readily accepted Guo Jijie's explanation, which was also in line with his expectations. As long as you gain a firm foothold abroad, you don't need to enter too many countries, and there are many benefits when you promote it at home, and there are still many people who like foreign brands.
Even if the place of registration is Xiangjiang, it is not considered a foreign country, and it may sell well in foreign markets, which also gives many people the feeling that Pretty Lady is an international brand, which is enough.
"The energy of the Kwok Group is really extraordinary. At the end of next year, perhaps our restructuring plan will begin. Wang Haoan also gave a promise.
He agreed at the beginning, he would reorganize Anjie Company and establish a holding company, and Pretty Lady or something would be merged into the holding company, including the shares of Xiaotian Shoe City, which would also be incorporated into it.
This point has also been discussed with Xu Xiaotian, and Xu Xiaotian also has no objection. Anyway, the establishment of a holding company, Xiaotian Shoe City is nothing more than a subsidiary, and the general manager of this subsidiary will not change or Xu Xiaotian.
This year, the first real shoe city of Xiaotian Shoe City will be completed, and now the investment promotion work is in full swing. This time Xu Xiaotian is desperate, if this shoe city loses, Xu Xiaotian's career will be cut in half, although he will not go bankrupt, but he will become a 10,000 yuan household again.
"There is no rush for this, the better the development, the better it will be for our future. The development of AnJie company in the mainland is also very good, after opening a store in the county, our sales have skyrocketed, and we didn't have to pay attention to the crocodile shirts and Giordano that we were worried about at the beginning. ”
Those brands only have 180 stores in China, and AnJie has already exceeded 1,000 stores, which is completely crushed in scale.
And with AnJie recovering some agents' stores, the remaining agents are also much more disciplined. Coupled with the rise of some municipal agents, those former agents have felt the crisis, they don't want to lose the current market, after all, a year can steadily bring them tens of millions of profits.
"Is it feasible to open a store in Xiangjiang?"
"It works. Xiangjiang has already been contacted and plans to open seven stores at the same time, three in Aocheng, which is expected to open from the end of April to the beginning of May. Relying on those clothes with spliced sleeves, fake two-piece and other designs, you should be able to get some market, and you don't have to worry about promotion, don't forget who our spokesperson is. ”
Zhang Guorong's popularity in Xiangjiang and Aocheng is greater than that in the mainland, and the fans there are even more crazy. You must know that the clothes endorsed by Zhang Guorong are sold in Xiangjiang, and fans alone can provide high sales.
Of course, for this reason, they also have to donate money to some schools in the name of Zhang Guorong in Xiangjiang and Aocheng. Maybe it's not about donating school buildings, it's about donating some materials, such as computers or something.
"It's important to be able to stand your ground in order to expand to the rest of Southeast Asia. Remember the conditions I said, the rent is paid annually, or even once a year? ”
"Are you sure that the real estate market in Xiangjiang will fall? But I see that Li Chaoren has not stopped buying land, and there are several other rich people, and the same. "Guo Jijie is a little uncertain, can't it be said that Wang Hao'an has a better vision than Li Chaoren, right?
"Look at how much land Li Chaoren bought and developed? How many of it only signed agreements but did not pay? Li Chaoren can afford to hold down the funds, but those speculators can't afford it. ”
The agreement was signed and the payment was not made because the demolition of the political axe had not yet been completed. The compensation for demolition is the responsibility of the political axe, and Li Chaoren buys ready-made.
Once the real estate collapses, Li Chaoren's side will not lose much, and he can even renegotiate, such as deferring payments, etc., so as to reduce the capital occupancy rate.
Even if some of the demolitions are not completed, it is a breach of contract by the political axe, and Li Chaoren can claim compensation. At that time, he will still be able to get the land, but he will be able to pay a lot less.
What's more, at this time, Li Chaoren's enough land center of gravity has come to the mainland, how much land has Xiangjiang taken, and Li Chaoren will become the land king of the mainland in the future.
"I'm just against buying a property at this time, it doesn't matter if the rent doesn't come down, you just have to make a decision. If we are lucky, this is the best period for us to develop rapidly in Hong Kong. ”
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