Chapter 802: Dominance
The mature auto show of the future is generally divided into a media visit day, a leadership visit day, an open day for professionals and a public day.
Among them, the media visit day is that the major relevant media come in to shoot reports, the leadership visit day is the relevant leaders come in to visit and inspect, and the professional open day is the professionals of major car companies to visit and learn from each other.
On these days, there can also be some orders, but only on public days, can you get the most orders.
On those specific days, there are also some ordinary people who mix in with free tickets, but there will be more people on public days, and the flow of visitors is far from comparable to the previous special visit days.
Publicity is also best carried out at such times, and the number of retail sales will be maximized.
Today is the last day of the ten-day Modu International Auto Show, and some people are waiting to close the bottom at this time. Some exhibition cars, if they are transported away, will definitely have to pay an additional freight, so many car companies will find a way to dispose of it on the last day and make more concessions, just like when the vegetable market closes the stall.
And the cars at the auto show will not be like the vegetables in the vegetable market, the rest of the last ones are not fresh, rotten, the car will generally not be damaged, no one will place a problematic car at the auto show, and will not watch the car be scratched or something.
The only problem is that the car may have been tried by many people, although it was not driven, but some people who love cleanliness definitely don't like the fart of thousands of people sitting on their seats~~~ shares.
Some people were still hesitating which car to choose at the booth, and the leaders of the magic capital political axe had already begun to take the stage and prepare for the closing speech.
"Representatives of car companies, friends from the media, gentlemen and ladies who came to visit and buy cars, good afternoon. Today is the closing day of this year's Modu International Auto Show, and I am here to represent ......"
“…… The total volume of the show was 51,827 units, with a total value of 8,973,683,500 yuan. Among them, the models below 100,000 yuan are ...... All the data made history. ”
"The first place in sales volume is the Geely Automobile Company, with a total volume of 15,000 vehicles and a total amount of nearly 3 billion yuan......"
The faces of many representatives of car companies in the audience are ugly, this international auto show in the magic capital is too strange, and the transaction volume has increased so much compared to last year.
In fact, this kind of transaction volume is not ranked at all in large foreign auto shows, and sometimes people spend three days, which is much more than this.
However, as a large country with a population of more than 1.3 billion, China's car sales have not been very good, and it is even worse than the United States and island countries, which have a population of only one-tenth of China.
The fundamental reason is that China's overall economy is not good, and people are generally poor. There is also a different concept of consumption, very few people are willing to take out a loan to buy a car, and more people like to save money, when to save enough money, when to buy a car again.
They know that the automobile industry in Huaxia has developed rapidly in the past two years, and they have all come to Huaxia for joint ventures, and they all want to occupy this market.
They also know that a Huaan company has emerged in Huaxia, which has independently developed some engine and gearbox technologies, which can reach the international second-rate, which can be regarded as an outlier among Huaxia car companies.
This time, they also wanted to put some pressure on Huaxia's local car companies, so that they could know how far Huaxia's auto industry was from the international advanced car companies, so that they could extinguish some ideas that they should not have.
But I didn't expect that the most beautiful thing this time was not some competitors they thought of each other, but the Jili Automobile under Huaan Company, a private car company that had just started producing cars for less than two years.
The total sales volume is close to 30 percent, and the sales volume is more than 30 percent, which makes many large international car companies feel shameless. Their data together can be compared with Jili Automobile, how can they be embarrassed to call themselves the top international car companies?
But there is no way, there are too many orders from large enterprises on the side of Geely Motors, at least 100 vehicles, and more than 1,000 vehicles.
And not one or two enterprises, but orders from more than thirty enterprises, including orders from some local political axes, it is clear that there is a problem here.
It is impossible to say that those big companies happened to visit this auto show, and then decided to purchase from Jili Automobile, they must have negotiated in advance and announced it at this auto show.
This kind of propaganda means, they can't imitate it if they want to, and there are not so many large enterprises that purchase their cars in a centralized manner.
Some people also found out that the Huaan Company is the enterprise of Wang Haoan, the richest man in China, and Huaan Company is the major shareholder of Jili Automobile, and those companies that come to purchase Jili Automobile have some relationship with Wang Haoan.
For example, Lehaha, Jianbao, Anjie clothing, Anjie construction, Manhan catering, Manhan food, etc., are either enterprises controlled by Wang Haoan, or enterprises in which Wang Haoan participates.
Large companies definitely need to purchase a batch of vehicles, and how many of the corporate executives are not equipped with a car? Of course, there are many who drive private cars, and the company also needs to reimburse the transportation expenses.
Of course, there is another benefit of large companies allocating cars to corporate executives, which is to reduce the company's operating profits, so that they can pay less taxes.
To put it bluntly, the actual income of the company's shareholders is not less, but they have added a lot of large items to the company, improved the company's welfare benefits, and enhanced the company's image.
But these companies are all purchasing cars at this point in time, and they are all Geely Motors, who believes that it is just a coincidence?
Wang Haoan doesn't care whether others believe it or not, anyway, the publicity effect is very good. These companies have orders of nearly 10,000 vehicles, and more than 3,000 vehicles are ordered by political axe agencies, and the number of retail sales is also more than 1,000 vehicles, which is also the forefront of this auto show.
And after this time, he will let people continue to report on this auto show in the newspaper, and it is normal for the best-selling Geely car in the auto show to have more space, right?
Consumers will be more interested in Geely Motors, especially knowing that not only do they sell well, but also those big companies are buying one after another, and they will have more trust in the brand.
When the time comes, you can tell others when you drive out, I drive the same car as Zong Qingxian, the boss of Lehaha!
In the evening of the same day, the news of the closing of the Modu International Auto Show was on the Modu News, and the only two car companies mentioned in it were Jili Automobile and Modu Automobile.
It is said that the chairman of the Modu Automobile is very unhappy, but there is no way, who let this news be sent to the central station, I heard that the footage of their Modu Automobile is the plug, if there is no data from Jili Automobile, the news network will not be broadcast at all.
The chairman of Modu Automobile is also very helpless, who would have thought that this Modu International Auto Show, they have a home advantage, and let Geely Automobile dominate?
But later, we'll see!