The slogans and everything were discussed in advance, and Wang Haoan took a brief look at it and handed it to Guo Jijie. I took a look at the list, and I really saw the crocodile shirt of France, well, France is such a company participating in the exhibition, it feels like a make-up number.

This is the first International Fashion Fair, in fact, the scale of the future is not large, generally more than ten or twenty countries exhibitors come to participate in the exhibition, most of them are still domestic.

But double-digit countries and regions sound different from single-digit ones. It is estimated that if there are more exhibitors, such as more than 800, nearly 1,000 exhibitors should be written in the brochure.

"Mr. Wang, Mr. Guo, do we really want to use this slogan?" Xu Xiaotian felt that this slogan was too arrogant.

"Just use this, don't worry. ”

At dinner in the evening, Xu Xiaotian talked about Xiaotian Shoe City again, the store has been renovated, the goods are ready, and the leaflets have been sent for three days.

Xu Xiaotian was full of confidence, he felt that Wang Haoan and Guo Jijie were willing to invest in shares, and they must have seen this industry, but they didn't know that Wang Haoan just wanted to be a pilot.

……

After a burst of gongs and drums, the president of the clothing association gave a speech, thanking this, thanking that, thanking all of them, but there was not much really useful information.

With him announcing the official opening of the first China International Clothing and Apparel Fair, everyone began to run to some booths with a purpose.

Wang Haoan also walked around the venue with Guo Jijie to see what surprises there were at the booths of other brands.

After walking a few steps, I saw a crocodile shirt booth and asked, this is a crocodile shirt from Nanyang, of course, it is called a crocodile shirt in Huaxia.

Wang Haoan wanted to laugh when he heard this name, it seems that this person in charge of Nanyang Huaxia does not seem to understand the meaning of Chinese, you do this, you directly reduce the brand power of crocodile shirts.

Just like when you say hairy crabs, that represents a species, but when you say hairy crabs in Yangcheng Lake, everyone will know that it is the brand of Yangcheng Lake, and there are many brands of hairy crabs.

This crocodile shirt is the same, the magic capital should be placed behind the crocodile shirt, and it is more appropriate to call it the crocodile shirt magic capital company.

The company showcased some new clothing, as well as new leather goods. Wang Haoan took a look, but there was nothing new. The so-called new model has not changed much from the previous style. In fact, there is not much room for change in this kind of tennis shirt style clothing, it is nothing more than to make some changes in materials, colors, etc.

Wang Haoan asked in the past, but the other party was not willing to be represented by others at all, saying that he wanted to develop on his own. They think that crocodile shirts can be developed in Europe, the Americas are selling well, the Asian side is also selling well, and the mainland will definitely be able to sell well.

However, they ignore the fact that the economy of the mainland has just begun to take off, and many people are still accustomed to living a poor life. Even if some rich people like to buy good clothes, no one knows this brand.

If you spend a high price and no one knows you yet, it's like a night walk in brocade, and there is no high price to buy clothes, attract other people's attention, and even admire the refreshing feeling.

Walking forward for dozens of meters, I turned a corner and saw the booth of Xiangjiang crocodile shirts, this booth is not small, and there are more exhibits, but they have the same problem, that is, when someone asks if they can act as an agent or wholesale from here, they are rejected.

Other clothing companies don't have many stores in the mainland, and they are just testing the waters. But Xiangjiang crocodiles are different, they really want to occupy this market, in Xiangjiang, they are already the boss, and the mainland market is more than 100 times that of Xiangjiang.

They have invested in some stores in the mainland and opened a factory. However, the products produced by the factory are mainly exported, because the labor cost in the mainland is very cheap, and when you come to invest, the local government also gives some preferential policies for tax reduction and exemption, otherwise it is necessary to build a new factory for the number of stores in the mainland.

The scale of the factory built by Xiangjiang Crocodile Shirt in southern Guangdong is not small, with more than 2,000 people, and the output is very high, but the sales in the mainland are not good at all.

Like other big brands, Xiangjiang crocodile shirts look down on the mainland market, believing that there is no room for luxury goods, at least a few more years. Now they have a few stores, but they are just cultivating the market for the time being, and the stores are relatively scattered, and it is not cost-effective to advertise on TV, they mainly advertise in newspapers.

Guo Jijie went in and took a look at the quality of the other party's clothes, which was not better than their Anjie company, the fabrics they chose were about the same, and the sewing skills were similar, and the other party's clothes were much more expensive than theirs, but their popularity in the mainland was far inferior to Anjie clothing.

After Anjie clothing was broadcast in the second advertising film of CCTV, the concept of youth shirts became popular, and many customers who went to the crocodile shirt store saw their clothes and asked how to sell this youth shirt, which made the other party look confused, why are we called youth shirts?

"Andy, in this way, the three crocodile shirt companies are really still in a competitive relationship, they are not united, so in the mainland, it is definitely not our opponent. Guo Jijie was a little excited.

"Well, let Mr. Xu hang up the banner over there and see how other companies react. ”

Representatives of some companies walked in front of the booth of Anjie clothing and suddenly saw a banner: "Warmly celebrate the sales of Anjie clothing youth shirts to the first!"

"Warmly celebrate AnJie clothing jeans sales ranked first. ”

"Warmly celebrate Anjie clothing denim sales ranked first. ”

"Warmly celebrate Anjie clothing casual shirt sales to the first place. ”

"Warmly celebrate Anjie clothing slacks sales ranked first. ”

"Warmly celebrate Anjie Clothing down jacket sales ranked first. ”

As soon as the banners were hung up, a large crowd gathered around. They have heard of this Anjie clothing, but is it so powerful, there are actually six items that are the first in the country?

Some people are not convinced, how many years have we been making down jackets, this Anjie clothing has only started to make down jackets, even if the sales are very good, it is not as much as us, why is it the first?

And that casual shirt or something is what you define, how many times the sales of our ordinary white shirts are yours.

That youth shirt is a foreign style at all, our company has a similar one for a long time, and it has been sold for several years, why are you the first?

Those top peers are definitely not convinced, but more peers who don't know why, one by one, come around to consult the wholesale price of Anjie clothing, and whether they need OEM and other cooperation methods.

There are also some foreign exhibitors who saw the banner of Anjie's clothing, asked the translator around them, and immediately looked angry, isn't your youth shirt our tennis shirt, we are the first in the world!

Didn't Zhao Rui say that he wanted to fight with the crocodile shirt, the pattern is too small, and it is too troublesome, hang a banner, and directly let Anjie Company sit on the first throne, waiting for other peers to challenge.