"Mr. Wei, Good Taste and Huafeng have started to do promotions, and they have joint promotions with Good Taste ham sausages, not only Baihui Supermarket, but also ordinary stores. ”

"And their bagged instant noodles, buy five packs and get a plastic lunch box free. Although the plastic lunch box looks of average quality, it is equivalent to selling for only five cents, which is definitely lower than the cost price. ”

"Mr. Wei, the good taste and Huafeng's barrel are tied with good taste ham sausages, which are only sold for three yuan together, and now the dealers have given us feedback, and the retailers are already urging us to do promotions, otherwise they will not sell at all, and they will naturally not buy again." ”

When he was taking a nap at noon, Wei Yingzhou was woken up by the phone, and it was not just a person who called, talking about good taste and Huafeng instant noodles as a promotion.

What's wrong with this, didn't I say it before, good taste and Huafeng either increase the amount of advertising, or do product promotion, there is no other way, aren't you prepared?

Besides, there is no agreement between us, just a verbal agreement, how do you deal with it, come and ask me what to do?

Wei Yingzhou immediately called all three younger brothers over, and everyone discussed it to see how to deal with it.

"Big brother, isn't it just a ham sausage promotion, this is also a good opportunity for us. Let's go talk to Shuanghui Company, their ham sausage share is the second in the market, and they definitely want to fight against good taste, and they don't suffer a loss from joint promotion with us. ”

Wei Yingzhou nodded: "Third child, your idea is good, let's contact immediately, see if we can negotiate a mutually acceptable price, this is also our opportunity." ”

"Big brother, our products have also entered Baihui Supermarket, they are promoting in the supermarket, we can also promote, I'll talk to the supermarket." ”

"Well, go ahead, but you remember that Wang Haoan is also the director of Baihui Supermarket, so the other party's conditions may be harsh, try to talk about it. ”

The same instant noodles are placed on the same supermarket shelves, the good taste and Huafeng's are placed in a conspicuous place, and where you can reach it, theirs is either placed at the top or at the bottom, which is obviously intentional.

However, as long as their sales improve, the supermarket will naturally not do it again for the sake of profit, after all, the supermarket is not opened by Wang Haoan's family, and the interests of other shareholders should also be taken into account.

"Big brother, we can also use the promotion method of the plastic lunch box, I will contact the manufacturer to see if I can hurry up and make a mold and produce a batch to send over. ”

The three brothers went to work, they didn't think of any other promotional methods, but completely copied the good taste and Huafeng, because this time with other noodle companies, on the one hand, it was to pull down the good taste and Huafeng, and on the other hand, it was also for Kang Shuai Fu to go further.

If in addition to good taste and Huafeng, Kang Shuaifu's sales and popularity can be unique, rather than juxtaposed with the same product, it will be enough.

This time, the competition between instant noodle companies will become white-hot, Wei Yingzhou never thought that those small companies could develop, and looking for those people to join them was just to let them muddy the waters.

After those small companies withdraw from this industry, or simply go bankrupt, they will find a way to win the vacated market, and if they can succeed, then the gap with good taste can be quickly reduced.

……

Hualong Group was also in a meeting at this time, and they had a very difficult journey from a flour enterprise to the instant noodle market. But they are determined that this goal will not waver, because they know that the profit margin is too great, and it is more profitable than selling flour.

As the top flour enterprise in China, Hualong has also expanded the business of dried noodles before, but the profits of dried noodles are not high, and the technical content is not high.

The only difference is that their noodles are firmer and don't have some illegal additives. But these are not good in instant noodles, which are more focused on taste.

Hualong Group imitated some foreign flavors, but unfortunately the response in the mainland was mediocre, and it was still braised beef noodles, which was more popular. Although there are profits, the sales volume is too low, and the profits are not high, far from meeting their expectations.

This time with Kang Shuaifu and the same cooperation, Hualong Group also has other purposes, that is, to let Hualong Group enter the procurement list of the two instant noodle companies.

He knew that the previous two companies were importing raw materials from the island countries, because most of the flour on the island island was imported from the island countries.

Hualong Group didn't think that their company could improve too much in the instant noodle industry, but as long as they followed the two companies as partners, they could let other products of Hualong Group also enter the treasure island market, which was a success.

So this good taste, Huafeng's promotion, Hualong Group does not pay attention to it at all, you go to the promotion, the same and Kang Shuaifu will definitely have to fight, then the sales will increase, the demand for flour will also rise, and the sales and profits of Hualong Group will naturally increase.

Hualong Group also plans to find another way, in addition to the seasoning, the taste of the noodles is also very important. The same one is good, the noodles are very strong, but their people have seen better craftsmanship abroad, and the noodles taste better.

If they can introduce foreign pastry making technology, then they can have their own characteristics, and it will not be easy to increase sales at that time?

……

The headquarters of the same group gave instructions, didn't Haowei and Huafeng do promotions? I believe that not only the same group, but also Kang Shuaifu and other companies will respond to the battle and reduce the profits of the entire industry to see who can't stand it first.

Of course, it will be okay to launch the promotion first, but the small companies that have problems must be fine. Their products will be unsalable, their market share will shrink rapidly, and they will inevitably give up a piece of the market when the time comes.

If this market can be won by the same group, then the same group will hope to surpass Huafeng and approach the good taste.

Aren't you promoting it with ham sausages? We don't do that, we just give away a ham sausage inside, which is just a small ham sausage, half the size of normal.

And the name is not a ham sausage, it is a treasure island sausage. Many mainland consumers are still very interested in Baodao's products, and ham sausages can be customized by contacting manufacturers, and it doesn't matter if the taste remains the same.

You sell three, we sell two and five, see who the consumer buys!