Although Wang Haoan decided that Manhan Food will only launch one new product every year, the investment in the product research and development center has not decreased, but is still increasing.

Relying on the memory of his previous life, Wang Haoan can know what products are suitable for the taste of mainlanders and what products will be popular in the future, but it is not absolute.

For example, this sandwich biscuit, if Manhan food also makes it, it will definitely catch fire faster. But at this time, Manhan Food mainly promotes other products, which can also be popular.

But some products need time to accumulate, such as spicy strips, which developed very slowly in the previous life, and later advertised on CCTV and vigorously promoted them on the Internet, relying on the ridicule of netizens, they suddenly became Internet celebrity food.

Nut-wedge, Wang Haoan was very optimistic about this product, and the taste was not bad, but it was not as popular as in his previous life.

Wang Haoan hopes to produce a big fire, not an ordinary fire, and he doesn't want the company to cut some product business in the future.

The product development center almost has new product formulas every month, but more often than not, it is still researching new flavors of current products, such as instant noodles.

Wang Haoan returned to Bingcheng and came to the parallax product research and development center, and heard that several new flavors of instant noodles have been successfully developed recently, but he doesn't know which one to launch next year.

"Five new flavors, these are all researched by you?" Wang Haoan looked at the report and was very satisfied with the performance of the R&D center.

Instant noodles of the same flavor, no matter how delicious they are, will get tired of eating them often. New flavors are the key to increasing instant noodle sales.

In the previous life, which of those big noodle companies did not have a variety of flavors? Some even had dozens of them, of course, there were only a few mainstream ones, and some of them were specifically aimed at the local market.

"We purchased some foreign brands of instant noodles, deduced them in reverse, and developed them, which is not an innovation. "Professor Kong didn't take credit.

"Developing other people's best-selling flavors, which is also your focus, is doing a good job. Why are these followed by asterisks, and what does that mean?"

"The meaning of the asterisk is that we think these two flavors are very suitable for launch, but we are not sure which one will be launched first next year, or one with good taste and one from Huafeng?"

"This spicy cabbage-flavored instant noodle was an idea from South Korea?" Wang Haoan pointed to an instant noodle.

"Yes, we've done some research, and in South Korea, instant noodles are spicy. It may be that they are close to the sea and need spicy food to expel the moisture in their bodies, or it may be because they have eaten spicy food since childhood and are used to it, or it may be because this spicy smell can cover the smell of the sea. ”

"We think that the food of spicy noodles is not only liked by Lianghu and Sichuan Shu, so should we continue to strengthen the concept of spicy and launch new spicy instant noodles. ”

"Besides, this also has a certain sales volume in the Northeast, after all, it should taste similar to that of the same nationality, and we have also done a survey. ”

Before the good taste, the spicy beef noodles were launched, and the sales were also good, and the market response was very good. Everyone thinks that maybe many people can already eat spicy, and if they can't eat it, they can put less spicy seasoning packets.

"You led the research and development?" Wang Haoan asked again.

"No, it's my friend, who is also a professor, and he led people to do research, and we paid about 100,000 yuan for research and development. ”

Wang Haoan nodded: "100,000 yuan, that's not much." However, the next time you develop it, it is best to communicate with the marketing department first. ”

"Our first instant noodle was braised beef, which is characterized by its strong aroma. The second is spicy beef, and the main feature is spicy, so should the third instant noodles be mainly characterized by spicy taste?"

"Have you ever thought that after the launch of this spicy cabbage instant noodle, it will create competition between our own products. Why do we do this when we don't have a competitor?"

"The consequence of this is that the sales of these two products are not satisfactory, so how to arrange the production? For the sake of such a taste with average sales, do we have to purchase a set of equipment? Even if it is half a set, it is not cost-effective. ”

"You think this product can make money, I admit it, but we have products that can make more money and don't produce them, so why make less money?"

"Is this research wasted?" Professor Kong was a little frustrated.

"No, this one isn't wasted, it's just not suitable for now. You can keep it, the money is not spent in vain, and when the market is bigger in the future, after the sales of our braised beef noodles decline, we will produce it again. ”

"Actually, I've reminded you many times, but you still haven't noticed that many times the development of a new flavor is not to completely overturn the original flavor. It's like a bowl of rice porridge with millet, which is a different taste, but with red beans, it's a new taste. ”

Professor Kong looked at the two assistants beside him, do you understand what the chairman means?

Wang Haoan saw that they didn't understand, so he could only sigh and say it himself: "What seasonings do we have when we eat?" There are chili peppers, sugar, Sichuan peppercorns, and vinegar, why is this, because different seasonings will bring different deliciousness. ”

"Have you noticed that many people like to add noodles to when they eat them?"

"Chopped green onions, garlic, chili peppers, sesame oil, vinegar...... Vinegar, is it vinegar?" Professor Kong asked excitedly.

"Instant noodles are a kind of convenient pasta, and it is also in line with everyone's habit of eating noodles. Since everyone likes to add vinegar, we added a vinegar packet to the noodles, and the new flavor is hot and sour beef noodles. ”

Is this what the chairman said about innovation? Just adding a vinegar packet is enough, how can I not think of it? Professor Kong patted his head in annoyance, is it because he is old and his thinking is limited?

No, then his two assistants are still very young, they are all graduate students he led, why didn't they think of it? I have to train these two boys well, but I can't always need the chairman to remind him, so that after he develops a successful product, he has no sense of accomplishment.

"Well, chairman, can we make an instant noodle with a green onion flavor?" one of Professor Kong's assistants asked weakly with a raised hand.

"Good idea, but the smell of green onions will mask the taste of beef, so green onion flavored beef noodles are not good, think about it, what other noodles can be made besides beef noodles?"

"I know, it's pork rib noodles, pork rib noodles with chives, it tastes very good!"

Wang Haoan patted the other party's shoulder: "You are very spiritual, not bad." The several flavors you developed before have to wait, and the new flavor you are about to develop is scallion pork rib noodles, which is not for good taste, but for Huafeng. Remember, Huafeng's spicy noodles will not come out, so everyone must remember that Huafeng's noodles are not spicy. ”

Poor four said

The second update, that's all there is in the morning, and it will be updated before 8 o'clock in the evening