The cooperation between Jianbao and Unilever was also successfully signed, and Unilever appointed an executive named Robin to serve as the independent ~~~ director of Jianbao, and the board of directors of Jianbao has also become nine, and Li Jingwei, the chairman, no longer has the power of two votes.

Li Jingwei also became a director of Unilever's Huaxia branch, but in fact, neither of these two directors had much power in each other's companies.

After cooperating with Unilever, Unilever began to promote Jianbao's products to the European market, and it is currently progressing very well.

With the help of Guo Bingxiong, Unilever has negotiated with the Beijing political axe to lease the trademark of Jinghua tea for ten years, and at the same time ensure that the promotion cost of Jinghua tea cannot be lower than the Lipton brand, and Unilever also invested in the construction of an international tea city in Beijing Tea Street.

Unilever has cooperative relations with many international tea suppliers, after all, as the world's largest tea brand owner, how can the purchase channel be poor?

Through their introduction, many famous international tea merchants have set up an office here, and they also hope to enter the large tea consumption market in China.

And Huaxia's tea can also be sold to foreign buyers through this tea city.

This tea city is of great significance to the capital political axe, so even if they knew that Unilever's acquisition of Jinghua tea was not so cost-effective for the capital political axe, they agreed, anyway, at least temporarily it can solve a lot of problems.

This cooperation model has also reminded the political axe of the capital that many cooperation can also get some additional benefits.

Jingcheng Zhengaxe began to speed up negotiations with Baishi Cola, either to return the trademark of the Arctic Ocean, or in accordance with the original contract, to increase the investment in brand promotion of the Arctic Ocean, the market can not only be Baishi's soda, the Arctic Ocean soda is the favorite old brand of Beijing people.

Anyway, Baishi Cola is in a mess now, not only in Beijing, but also in other local brands they have acquired, and they have also turned over their old accounts at this time.

At the beginning, they used some contractual traps, coupled with some financial manipulation methods that mainlanders had never seen, so that the value of the original domestic brands continued to decrease, and the value of the companies holding the brands also continued to decrease, and the non-performing assets were injected into the company, and when they became negative assets, they were directly bankrupt and liquidated.

Anyway, the legal person of those companies is not Baishila, and after bankruptcy, it will not have any impact on Baishi's operation. There are some people who are bankrupt without knowing it.

They can't afford to pay back that huge debt. Of course, there are also many of them that have private agreements, so I won't say much.

The same situation as Baishi Cola, that is, Coca-Cola, and the local political axe is also recovering the original soda brand. Why did the booming soda brand we used to operate suddenly decline when it came to your hands?

It's not that this kind of soda is not delicious, it's that you don't sell it anymore, you don't produce it. At the beginning, sales declined, because you did not supply to dealers, and used high rebates to induce ~~ to guide dealers to choose your brand products, so that our original sales channels became yours.

At that time, some local political axes knew the brand value, which may be a bit low, but it will not be given in vain. But they ignore the value of the sales channel, which is what the Liangle Group wanted the most.

Got the sales channels, got some mature factories, eliminated competitors, expanded the market share, and the money for those joint ventures was really cost-effective.

As for the proportion of investment in the original brand and the foreign brand specified in the contract, Liangle Group also used a simple method to get all this done at that time.

At the beginning, they didn't do brand promotion, they completely relied on the channels of local brands to promote, since there was no promotion fee, the proportion was no problem.

You say that our foreign brand has done promotion? That's the sales expense, not the promotion fee, and we don't advertise it.

This is a typical concept of stealing, but there is no explicit provision in the law, which makes the local government very annoyed.

Slowly, the local political axe acquiesced, and the Liangle Group began to advertise, but not in the name of the joint venture company, but in the name of the head office, which is not a violation of the contract.

There are a lot of loopholes in this, and at that time, the people in Huaxia didn't know that there were so many tricks in the business contract, and they were still stuck in the concept that both parties were real people and would not regret the agreement.

If you have suffered a loss, but you can only eat Coptis chinensis dumbly, you can't find contradictions for the other party at this time, and provoke foreign businessmen to withdraw their capital, so who will dare to invest here in the future? How can the goal of attracting foreign capital and developing the local economy be achieved?

I can only look forward to the next time I will be able to remember it for a long time and no longer suffer this kind of loss.

There are also many local political axes who don't care about this at all, they contributed to this incident at the beginning, hyped it, made it very beautiful, and it was promoted, as for what the company's brand became later, they didn't care, anyway, leave it to the next to solve it.

Originally, this situation would not be taken seriously until a few years later, and some old brands in Huaxia were gradually withdrawn by local political axes. But this time it was different, Huaxia Political Axe issued documents in advance, and local political axes also began to have a showdown with foreign businessmen in advance.

There are also many capable people in the political axe, but they were just unfamiliar with the contract and didn't understand those pitfalls. But now that I know, I can find enough excuses to get it back.

The production of any enterprise is inseparable from the supply of water and electricity, and this overhaul is also necessary in any country. However, today's overhaul of wires, tomorrow's overhaul of water pipes, the day after tomorrow's inspection of drainage, and another day of inspection of sanitation, ordinary enterprises can not bear it.

Every time I inspect it, it affects production, but I can't say no. Other people's companies have to be inspected, why are you special, are you really a problem?

As a result, those foreign businessmen will have to sit down and negotiate with the local government to see how the two sides can reverse the current situation by taking a step back.

The local political axe is also clear that some brands are still very valuable, relying on the administrative power of the political axe, the sales channel is actually very simple to expand, especially those brands that were once familiar, as long as they publicize it, there will be dealers who take the initiative to find the door.

And they don't want to take back the factory, sell the brand to new investors, rebuild the factory, and be able to resettle many new workers and solve the employment problem.

New investors don't have money, so they can help with bank loans, especially soda, which is very popular.

Local soda factories really don't lose much money. Because many people like to drink soda, as long as the taste is not too bad and the price is cheaper, they will not worry about sales.

The Liangle Group is now in a hurry, and I don't know why the situation has become like this.