Chapter 435 The article was published
It turned out that Guo Jijie was worried about this, Wang Haoan thought about it, and it seemed that there was a certain amount of truth.
"Lao Guo, have you thought about it, using other production lines to produce these two products, it is inevitable to wait, first to produce the best selling Jianbao, then to produce tea drinks, and finally these two functional drinks. ”
"When will the new functional drinks be available? If there is a distributor who picks up the product and there is no product, can you make the other products stop production and produce our new products?"
Guo Jijie also understood the reason for Wang Haoan's insistence, he thought for a while: "An Zai, have you thought about it, is it too much to launch two new functional drinks at a time? Let's just say that Manhan Food has launched a new flavor of instant noodles, and it is also a new one a year, or we will only produce one?"
"One? Which one will be produced?"
One is similar to the current Jianjian Bao taste, but no carbonic acid is added, and many other nutrients are added to it, and the other is similar to the taste of Blue Bull, which is completely different from Jianjian Bao at this time, which one is produced?
"Why don't we have different production in the mainland and overseas, and let's see the market response first?"
The experience of the previous life only told Wang Haoan that functional drinks would be popular and healthier, but which taste was more popular, Wang Haoan didn't know, because the orange-flavored one without carbonic acid was not available in the previous life.
"Let's produce professional ones first, and abandon the orange flavors, so that you can see the changes. Wang Haoan decided to go with the trend.
"But everyone prefers orange flavor, and our orange flavored soda is also a feature, wouldn't it be bad to give up the characteristics rashly?" Guo Jijie asked rhetorically.
"Since it's professional, it shouldn't be too sweet. Either do both, or do the one with the biggest change first. ”
"Well, listen to you. Guo Jijie gave in.
"But the problem of production, if you don't purchase new equipment, you still can't do it. ”
Guo Jijie was a little helpless: "Andy, I told you the reason." Even if I agree, Li Jingwei, my old bean, they won't agree. ”
"Not necessarily. Wang Haoan shook his head, "Do you remember when we talked about acquiring a local brand before?"
"Remember, didn't you say that there was no need for this? The local cola brands are all controlled by the Liangle Group, and the rest are at most city-level brands, not in the province, so we don't need to buy them at all." ”
Why Wang Haoan mentioned this again, Guo Jijie couldn't understand it at all.
"Who said it had to be a cola brand? You forgot, we decided at the meeting that Jianbao wanted to make a new flavor of carbonated drinks, so we would like to buy a brand of new flavors of carbonated drinks. ”
"Are there any new flavors of carbonated drinks that are worth buying?" Guo Jijie couldn't think of. The local brands that didn't make Coke before were also acquired by the Liangle Group, and those foreigners did it too quickly.
Moreover, many local leaders do not understand the economy at all, and as soon as they hear that American companies are going to be acquired, and they are among the best companies in the world, they are eager to sign contracts as soon as they lower their conditions.
As a result, now Jianjian Bao wants to acquire some brands, but he can't find a suitable one. And the brands in those places will also be hidden in the snow.
"Do you remember the letter we wrote to the top before, which was submitted to the people~~ daily. ”
"Remember, didn't you sink into the sea?" Guo Jijie looked at Wang Haoan, you won't write a letter again, right?
"Who said that the stone sank into the sea?, this is yesterday's people~~ daily newspaper, you should read it. By the way, there will be a variety show soon, which is named by our Manhan Food, which is more interesting. ”
"I don't read it, you just tell me what is written on it. Guo Jijie glanced at the newspaper, and it was simplified again, I didn't know that I looked struggling.
Most of the simplified Chinese characters, although you may not know them, you can guess the general meaning, but there will always be some mistakes, and Guo Jijie doesn't want to make jokes anymore.
"Okay, then I'll translate it for you. It's really strange in the middle of the translation. Wang Haoan shook off the newspaper, "Look at this article, the headline on the second page, you look at this signature, there are your and my names on it." ”
"Ah, my name?" Guo Jijie snatched the newspaper, and he also knew his name and simplified Chinese characters.
Eh, sure enough, there was his name, so their letter was adopted, but someone slightly revised it and republished it. But how could he not know about the revision of their original manuscripts?
No, Wang Haoan must know!
"You already know, hurry up, don't lose your appetite. ”
In addition to a few paragraphs that we wrote, there are also some arguments from an economics professor. Our previous rhetoric was more intense, and the above ones were not so serious, and they were more euphemistic. ”
This is the habit of Chinese people, they will not be particularly straightforward, and they are generally more tactful, but people who understand can understand what is going on at a glance.
"The core meaning is the same as ours, reminding political axes at all levels to be wary of sugar-coated shells from foreign businessmen, don't think that if the scale of the enterprise expands, you can make more money, and don't lose the watermelon and pick sesame seeds......"
"Stop, you can be simple. "Guo Jijie hurriedly stopped Wang Haoan, good guy, what are you doing here, I don't know if I listen to Mandarin.
"To put it simply, it is necessary to treat the brand carefully, and when joint ventures with foreign investors, we must ensure that the brand will not disappear, and even require political axes at all levels to grasp the brand in their own hands, just sell the service life. ”
"Ah, isn't this renting for the sale of the service life? In this case, the other party may not agree. Guo Jijie understood.
"No, the other party will definitely agree. Those who buy local companies and brands are not necessarily targeted at these brands, but the sales channels, purchase channels, factory equipment, skilled workers, and so on owned by the brand. ”
"Brands, of course, they are promoting themselves, so that it is convenient for their future global strategy. Our country is becoming more and more open, and more and more foreign news is entering the mainland, so the future will definitely make information borderless, and it will be more cost-effective to promote a brand at this time. ”
"In the past, the political axe was sold to those foreign brands, and it was also required to pay dividends to the brand, but now it is rented, you can pay dividends, or you can fix the price, once it is a fixed price, then the foreign businessmen do not promote the original brand, but it is really a loss. ”
"Therefore, some foreign investors may re-sell local brands to local governments, and it will also slow down the pace of foreign mergers and acquisitions of domestic brands, which also gives us an opportunity to merge and acquire without restrictions, as long as it complies with the regulations. ”
"Which brand do you have your eye on?"
"You've been in Ice City for a long time, do you know what the hottest drink is in Ice City?"