The price war in 1994 is also a very common means of competition, but Zhou Mei electrical appliances relative to the traditional shopping malls is the dominant side, the initiative to launch a price war this seems very strange, Xiong Baizhou's most fundamental purpose is to maintain the influence of Zhou Mei electrical appliances, which is the foundation of home appliance retail chain stores.

However, Liu Qingfeng, who has experience in enterprise management, immediately raised a question: "Manufacturers generally do not change the price of their goods, because they have done a lot of research before the goods go to the market, and then combined with the actual situation of the enterprise to determine the price system." ”

Liu Qingfeng's meaning is very clear, that is, electrical appliance manufacturers will not change their price decisions at will in order to cater to the interests of Zhoumei Electric.

This is also a topic that Xiong Baizhou wants to use the "price war" to induce, but he did not explain it immediately, but asked Zhao Yapeng: "Was it the same with Gree before?"

Zhao Yapeng thought for a while: "In the past, when Dong Mingzhu did not enter Gree, Gree would change the price due to some external factors, but after Dong Mingzhu joined the company, the price adjustment for non-market reasons almost did not exist, and I also felt that the price control was in the hands of the manufacturer." ”

Xiong Baizhou smiled, Dong Mingzhu, a woman, had a public break with the then Gome Electric in 2004 because of the price problem, and it was impossible for her character to change Gree's established price system for the benefit of Zhou Mei Electric.

After figuring out what these people thought, Xiong Baizhou walked to the mobile black version and wrote down four words: Zhou Mei Electric.

Xiong Baizhou knocked on the blackboard rhythmically: "No matter what others think, but my goal of founding Zhoumei Electric Appliances is very clear - the largest channel for nationwide, chain operation, and home appliance sales, and even the only channel provider." ”

Xiong Baizhou is a very ambitious person, which everyone here can feel.

"So," Xiong Baizhou continued: "From this point of view, we can tentatively inquire or suggest the manufacturer's price decision, and now they may not pay attention to our opinion, but the ultimate goal of Zhoumei Electric Appliances is to be involved in the price formulation of electrical appliance manufacturers." ”

"We want to let those manufacturers consult Zhoumei Electric Appliances when researching and formulating prices, and respect Zhoumei Electric's ideas. ”

"Channel providers who can't participate in the price setting of electrical appliances are not the ultimate channel in the real sense!"

······

Xiong Baizhou finished speaking, these professional managers of Zhou Mei Electric Appliances feel that the blood flow is accelerating, Xiong Baizhou's point of view can be described as a resounding feed, reducing the price of electrical appliances is a means to maintain market position, but also a kind of temptation, the deeper goal is to participate in the formulation of electrical prices, which is the right that large channel providers should have.

Zhou Mei Electric Appliances wants to take this as the goal, even if it is rejected now, it doesn't matter, business negotiations are the two ends of the scale, as long as one party continues to be stronger, the original unreasonable requirements will slowly be reasonable.

Even Zhao Yeming, a person who has no interests in Zhou Mei's electrical appliances, feels excited after listening to it, even if Xiong Baizhou doesn't start a business, it's no problem to be a top psychological motivation master.

Just when Zhou Mei Electric was immersed in reverie, Xiong Baizhou said with a smile: "What Yapeng just said is also very reasonable, but you are now the deputy manager of the marketing department of Zhou Mei Electric, you must change your identity concept and learn to consider things from the position of Zhou Mei Electric." ”

Xiong Baizhou This is a euphemism to remind Zhao Yapeng that there are limitations in considering the problem, in fact, Liu Qingfeng also has this problem, but Liu Qingfeng needs to cultivate enough leadership and self-confidence, Xiong Baizhou took Zhao Yapeng out and mentioned it, I believe Liu Qingfeng can also feel Xiong Baizhou's hard work.

"We and electrical manufacturers are essentially a two-sided relationship, both win-win cooperation, but also profit space, so how to weigh the trade-offs between the two parties, you still need to consider in depth. ”

Commissar Xiong finally put forward the "spiritual demand." ”

"Lao Liu, your task is going to be heavier again, in addition to finding a suitable flagship store address, there are several departments with different degrees of vacancies, and you have to start recruiting to fill these positions. ”

Xiong Baizhou inadvertently took over the process of the meeting, and since this is the case, he simply completed it: "If there are any other issues in the work that need to be discussed, everyone can talk freely." ”

Zhao Yapeng was tactfully criticized just now, and blushed a little, so he took the initiative to say this time: "Because Zhoumei Electric is the electrical appliance purchaser of the provincial government, I contacted the logistics department of the General Office of the Guangdong Provincial Government according to the requirements of the document, but they said that they would supply the goods first and pay again after half a year." ”

Xiong Baizhou didn't talk, and asked first: "What do you think?"

Zhao Yapeng has obviously thought deeply: "Government departments do have such a habit, they may not have the idea of defaulting on debts, but it is still possible to deduct this money from you for half a year or even a year." From the perspective of market expansion timing, the role of Zhoumei Electric Appliances to become this kind of supplier is not large, but the government's official sense of identity can greatly promote the business negotiations of other aspects of Zhoumei Electric, so I plan to apply for part of the funds, overcome the relevant leaders of the logistics department, and get the payment as soon as possible. ”

Xiong Baizhou nodded, worthy of being a person who has been in both the government and state-owned enterprises, his ideas are very clear, his positioning is also very clear, and his requirements are not ambiguous.

"What do you think, Lao Liu?" Xiong Baizhou gave Liu Qingfeng the opportunity to make a decision.

Liu Qingfeng pondered for a while: "What Manager Zhao said is very reasonable, we are equivalent to depositing the money in the bank and withdrawing it later, as for the financial problem, you can make a report." ”

Zhao Yapeng won't say much when he achieves his goal, sometimes it is true that he can't impress others with just two mouths, but money is a stepping stone, money is a pass, and Zhao Yapeng, who has funds, is very confident that he will overcome this matter.

After solving this matter, Xiong Baizhou said to Song Yuyan and Xiao Fei: "Have you encountered any problems that are difficult to deal with at work? ”

Xiao Fei is the chief engineer of the Zhoumei Electrical Appliance Sales and Service Integration Center, and this kind of purely technical position will not have much to do for the time being, but Song Yuyan is different, he is the director of the technical training department of the center.

Sure enough, Song Yuyan said: "With the expansion of Zhoumei's electrical business, the problem of electrical bumps will increase, and the technical maintenance personnel are obviously insufficient. ”

One of the selling points of Zhoumei Electric is the after-sales service, which the whole company regards as a major event, but with the increase in business volume, especially the original after-sales personnel Xiao Fei and Song Yuyan have become department leaders, and the maintenance personnel are extremely scarce.

However, the cost of maintenance personnel recruited by the society is very high, Xiong Baizhou thought for a while and suddenly said: "I have an idea here, put it forward, and you are responsible for improving it." ”

"What's the idea?"

"There are a lot of vocational secondary schools in Guangdong, and these schools have some students with strong hands-on skills, and they are also familiar with the internal structure of electronic products. My plan is that Zhoumei Electric can reach a cooperation agreement with these schools, and we are responsible for providing internship opportunities for students, training students' practical work ability, and even paying internship salaries, and using these students to be responsible for the after-sales maintenance of Zhoumei Electric's home appliances. ”

After Xiong Baizhou finished speaking, the office suddenly quieted down, and Xiong Baizhou was also surprised: "Isn't this idea good, I think it's a win-win situation." ”

"I don't mean anything else, I just feel that it is difficult to keep up with Mr. Xiong's train of thought, and I believe they are the same. Liu Qingfeng said sincerely.

After Liu Qingfeng carefully pondered this idea, the more he thought about it, the more he felt that the operation was feasible, which not only saved costs, but also expanded the reputation of Zhoumei Electric, and provided students with an internship path, which reduced part of the pressure on the school, which is not only a win-win situation, but a win-win situation or even a win-win situation!

Zhao Yeming's reaction was a little slower, he was stunned for a long time before he reacted, and muttered: "What a win-win and three-win situation, it is to use labor with a basic electronic major at a low price, and the students are so restrained, but it is said that it is high-sounding, and this cheeky is too thick-skinned,"

Zhao Yeming raised his head, Xiong Baizhou was quite proud and modest: "The fool has a thousand thoughts, and there is also a gain, I think this plan can even contact Yuecheng Daily, I have thought of the name of the special issue." ”

School-enterprise cooperation to help students find employment!