160. Image spokesperson
The opening date of Jing'an Electric Appliances is March 2, 1995, that day is also the day when the folk dragon raises its head, probably also realize that Xiong Baizhou for the shroud and means of the home appliance industry in eastern Guangdong, with only a dinner party to reverse the trend of public opinion, these two days Lu is far from and Lin Yu's limelight is much lower, bury his head and carefully prepare for the opening of the first store, by the way, carefully guard against Zhou Mei Electric.
However, this road is far from being far-reaching, Xiong Baizhou will definitely dig a pit, but this pit is not to prevent the opening of Jing'an's first store, but to drag the road in this circle after the opening, driving this related red child to passively develop to the north, and help Zhou Mei Electric to open a road to the north.
However, occasionally embarrassing Jing'an Electric, Xiong Baizhou is also happy to see it.
For example, the current management meeting was originally only to discuss two things, one is the preliminary preparation progress of 100 cities and 100 stores, and the other is about the image spokesperson of Zhou Mei Electric.
While talking, Xiong Baizhou suddenly interjected: "Our opponent will be ready to open in a few days, I think it would be better to announce our plan of 100 cities and 100 stores on the day they open." ”
The management grinned when they heard it, when the first store of Jing'an Electric Appliances opened, Zhou Mei Electric announced that it would open 100 stores, which would be a little desperate for Jing'an.
The "100 cities and 100 stores" plan is no longer news in Zhou Mei, and the team of the store management department has long been under the leadership of Yao Xinqun to investigate and implement it, and now Feng Jingzhou is holding a meeting on behalf of the department.
However, on the issue of image spokespersons, there was a wave of discussion.
Xiong Baizhou first raised this topic: "The development of Zhoumei Electric has now come to the point of going inside and out, and the plan of 100 cities and 100 stores is our first plan, but this plan also needs to be assisted by other means. ”
Zhou Mei Electric has an incomparable influence in eastern Guangdong, and the home appliance industry in other provinces and cities is also thunderous, but the general public does not know much.
"According to our development needs and corporate culture, Manager Cen of the Advertising and Publicity Department has drawn up four image spokespersons, I actually know very little about celebrities, and I want to listen to everyone's opinions,"
Xiong Baizhou really didn't chase stars much in his previous life, he didn't have this condition when he was young, and he didn't have that kind of mentality when he had the conditions, so he was limited to those few familiar names for the current popular artists.
"Jianbo, you can introduce it to everyone. ”
Cen Jianbo opened the notebook and said: "Our company's corporate culture is service and responsibility, so dedicated and sunny artists are our basic requirements, and the personality of the star can not be too aggressive, and in order to cooperate with the promotion plan of 100 cities and 100 stores, popularity is also an important factor." ”
Xiong Baizhou nodded in his heart, Cen Jianbo has strong personal ability, and he also understands the rules.
At this time, the general corporate spokesperson is set by the boss himself, and the procedures involved are very complicated, and the star who applauds flowers is the weaker party behind the money and power, and some rules will also be involved.
Cen Jianbo had actually consulted Xiong Baizhou for his opinion a long time ago, and Xiong Baizhou also made a joke at the time: "If you choose, can you have dinner with celebrities?"
"Basically, there aren't too many restrictions, as long as the money is in place. Cen Jianbo faced this shrewd boss and did not intend to hide it.
"However, I think the current atmosphere of Zhou Mei Electric is very motivated, and the unspoken rules are not suitable for this soil at present. Cen Jianbo did his duty and obligation to remind.
Xiong Baizhou smiled and handed the list back to Cen Jianbo: "Let's select four people to discuss at the meeting, everything will go according to the procedure, Zhou Meidian should be pure like a sleeping beauty." ”
The reason why Cen Jianbo dared to make such a suggestion was that after getting along, he learned that Xiong Baizhou was open-minded and could accommodate the correct opinions of his subordinates.
"It's very comfortable to do things under this kind of boss. Cen Jianbo, who returned to the office, thought secretly.
At this time, Cen Jianbo had already introduced them one by one:
"Li Min, the hottest actor in Hong Kong and Taiwan, has an endorsement fee of 2.8 million, and his temperament is very good"
"Liu Dehua, whose influence is second only to Li Min among the Four Heavenly Kings, has an endorsement fee of 2.6 million, and he is diligent and hardworking"
"Chen Long, an international action superstar, is very well-known, and the endorsement fee is 4 million"
"Deng Lijun, a diva of Hong Kong and Taiwan, has a large fan base, especially in Southeast Asia, with an endorsement fee of 3.2 million"
After Cen Jianbo finished speaking, everyone focused their attention on the big boss, and Xiong Baizhou immediately expressed his attitude: "I am not very familiar with these stars, and the decision is up to you." ”
"Ah, that's great. Hearing that she could choose the spokesperson of Zhou Mei Electric, Zhou Wei couldn't help but shout happily.
In this matter, Zeng Min and Zhou Wei are more active than gay men, Xiong Baizhou originally thought that they would choose which male star, but their opinions were surprisingly unanimous Deng Lijun.
"It's the same as the forsythia king's choice. Xiong Baizhou smiled in his heart, and at that time he also consulted Wang Lianqiao's opinion, and Wang Damei chose Deng Lijun almost without hesitation.
Xiong Baizhou looked at Cen Jianbo, and he trusted the opinions of professionals more.
"Ms. Deng is actually better in terms of cost performance, but I just heard that she has not been feeling well recently, and if she is an image spokesperson, too many commercial activities are estimated to be unable to be completed. ”
"Where is Ms. Deng now, my best opinion is that she can be there on the day the plan for 100 cities and 100 stores is announced. Xiong Baizhou said something applicable.
Cen Jianbo used to be engaged in market planning and publicity, and has a lot of resources in the industry, so he took out his mobile phone and made a few calls to contact the person in charge of Deng Lijun's company in Yuecheng.
This is the party to "100 million yuan of Zhou Mei" and "10 million night banquet", and the public reputation is also very good.
Ms. Tang has been unwell lately and is in a hospital in Chiang Mai, but her agent said she is fine. Cen Jianbo replied.
"Then tentatively Deng Lijun. Xiong Baizhou thought about it and made a final decision.
"Nowadays, entertainment companies treat celebrities as livestock, and signing a contract with a celebrity is like signing a contract of sale, and it is not surprising that they are tired and sick. Xiong Baizhou is not surprised by this.
Xiong Baizhou thought to himself that it would not be realistic for every store in 100 cities and 100 stores to ask Deng Lijun to come over, and it would be okay to shoot a promotional video and borrow the portrait right.
"As for physical problems, Manager Cen can learn more about them, and he can be present at several key business activities. ”
Everyone has a sub-health state, so there should be no problem, Xiong Baizhou didn't take it seriously.
I'm sorry to be a little late, thank you for your Beibei, Brother Ji, and the smell of wine.
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