Attack comments such as:

The big British circle with the big V added, it has one million fans, and it reposted and commented: "It's the grilled fish on paper that I ate last weekend, and I queued for an hour, and you tell me that you are eating rat soup now?

Netizens thundered and were furious: "Fish is expensive, vegetables are expensive, what's the use of just having service, health can't be guaranteed~"

Netizens vigorously performed miracles, right: "What are you like, don't you have a number in your heart? Find a bunch of water army to wash your name? Can you read the comments above? Brother Xiong grilled fish!"

Netizen Hua Chui Yi noodles: "That dishwasher is too disgusting, it is recommended to regularly and immediately select customers to enter the kitchen to supervise, and ......supervise from the perspective of diners."

Netizens are funny without watermarks: "I'll ...... Brother Xiong grilled fish on paper, that is an idol of predators in the grilled fish world! The reporter has been undercover for several months, it is not easy, I am more curious, has I come out safely?"

Netizen: The one I love, she is in love with him, "I still feel disgusting when I think about it!"

……

Attack on.

It is also accompanied by the forgiveness of some netizens.

"There are so many stores on Brother Xiong's paper grilled fish, each of them should be the same manager or something, I really don't believe that there are no rats and cockroaches in the catering industry, I am doing catering myself, this thing happened, Brother Xiong admitted to the paper grilled fish, no reason, this shows that Brother Xiong's paper grilled fish is still very good, you can't deny all stores because of one or two stores, I hope their hygiene can be strict with themselves, I will still go to eat Brother Xiong's paper grilled fish. ”

"To be realistic, the back kitchens of Huaxia restaurants are quite dirty, and Brother Xiong is already very conscientious about grilling fish on paper, and he admits his mistake. ”

Some people even said: "Your back kitchen is not necessarily cleaner than Brother Xiong's grilled fish on paper." ”

Apparently!

The attacks on Brother Xiong's paper grilled fish are still continuous, but public opinion has turned a turning point and is divided into two factions.

Xi Ming looked at the current situation and said, "Dong Mingzhu issued an announcement and apologized in time, which made public opinion begin to turn, no longer just blindly attacking Brother Xiong on paper grilled fish, this is a good start." ”

This means that the first step of Dong Mingzhu's public relations is to satisfy Xi Ming.

You can see the comments that come with those attacks.

In the morning, Brother Xiong's paper grilled fish catering official website completely fell, but only four hours later, Brother Xiong's paper grilled fish began to show signs of counterattack.

But this is not enough, you still need to continue to counterattack to reverse, Xi Ming thought that Dong Mingzhu must have a later combo.

Only by attacking one after another can we completely complete the counterattack of the overall situation, and now it can be regarded as a local counterattack at most.

So next, Xi Ming was very curious about Dong Mingzhu's shot.

"Mr. Dong, your first move is to divide the public, and then do you want to buy the big V and the water army? Completely cover up the past crisis of public opinion?" asked Xi suspiciously.

This is.

In the fourth hour of the public opinion crisis on Brother Xiong's paper, Xi Ming contacted Dong Mingzhu again, this time he can be said to be paying close attention to this matter, for this public relations crisis, although he roughly knows the direction of handling, but he does lack the ability to operate, this time, he is ready to learn from Dong Mingzhu's experience, and see how his predecessors take advantage of the turmoil.

Dong Mingzhu smiled at the other end of the video, looking at Xi Ming, this little boss he managed the company's affairs again, not like in the past two years, she knew that the boss went to further study and learned theoretical knowledge, but the boss is still too young, the things in the book have to be learned, but the actual operation is still different from the book, as a subordinate, now she is an elderly subordinate, she is also willing to pass on her experience and things in the business world.

At the beginning of this year, she still thought that she was already in her sixties, no matter how women did not lose their eyebrows, they were also old, she hoped that when she was seventy years old, she felt that it was time to retire and retire for a thousand years, and she wanted to pass on her business experience to people she trusted, and the young boss seemed to be a good seedling.

Therefore, today's Xi Ming is not only a small boss in Dong Mingzhu's eyes, but also an apprentice-like person.

"Mr. Rhino, the water army you said can't be operated yet, it's not the right time!"

"Isn't it time?

"That's right, Mr. Rhino, it's not time yet. ”

"Right now, we're busy brainwashing the masses, which in itself is a very dishonest attitude. Moreover, no matter how perfect the crisis public relations is, it is a matter of "face", and what needs to be solved urgently is the problem of "lining", which will be keenly pointed out by some subsequent media, and we cannot let them grasp the handle. ”

Xi Ming said: "Mr. Dong can speak in more detail. ”

"Well, you must know that crisis and public relations, truth and public opinion, in fact, are the problem of the root and the end, only by properly handling the physical problems exposed by the crisis, and only by achieving the unity of "face" and "lining", can the public be truly convinced. ”

So the next thing you have to do is to solve the "lining" problem, and finally do the step you just said to solve the "face" problem. ”

Dong Mingzhu nodded.

The children can be taught.

Although the boss is younger, but can boldly dare to dare to do, although some aspects are very lacking, but he is actually very talented in business, he is far inferior at his age, and it is true that she is thirty-five or sixteen years old, after her husband died of illness, she took that step, went south, and has been in the business sea for more than 30 years, but the boss has worked hard to create such a big business empire in just a few years.

"That's right, Mr. Rhino, it's very important to solve our li's nest next, why do I think so, because at this time we hire a water army, big V, which is definitely very abnormal from a professional point of view! If it's really a sound of praise, isn't this public opinion that the public likes to eat rat? Obviously, we can't be in a hurry, this will only be counterproductive, our male brother on paper grilled fish must be sincerely changed, not just release these painless sensational statements, we must make a "publicity" image that is in line with our "publicity" as a leader in the grilled fish industry and a responsible enterprise!

"So what we have to do now is to unify our 'lining' and 'face' again, we need to adjust the rhythm and tighten the reins. ”

"Okay! Mr. Dong, you let it go, this time I'll learn from you!"

At this time.

Some professionals saw that Brother Xiong grilled fish on paper just because of a statement, public opinion changed, and they were very worried, worried about the entire catering industry.

The problem of the industry, just public relations is not enough, first of all, public relations is not omnipotent, public relations is only a temporary to cover the eyes of the public, transfer the essence of the problem, crisis public relations water sleeves are beautiful, and eventually have to be implemented on the diners' tables, such as the current pot of boiling hot grilled fish.

In terms of food hygiene and safety, the Chinese people have been hurt by the public relations of many immeasurable enterprises, and they have also been exhausted by the procrastination response of individual administrative departments.

This is the misfortune of the catering industry, this is the misfortune of the Chinese people!

Beautiful PR can't change the hard reality, and food safety is destined to have a long way to go.

Seeing the public who forgave because of the apology of the paper grilled fish, the crisis was just exposed, and they panicked to praise the public relations of Brother Xiong's paper grilled fish, is this someone harboring evil intentions and trying to divert the public's attention. These people began to investigate whether Brother Xiong's paper grilled fish and hired a water army to swipe the screen for the first time, causing signs of a reversal of public opinion.

They began to dig deeper......

But after looking around, I couldn't find it...... Evidence of those aspects.

If Xi Ming thinks like that, he immediately hires a water army to swipe the screen, and the horror is really going to explode the screen at this moment.

After that group of professionals didn't find any signs of the trolls, they didn't have a good seizure.

can only stop fighting, the other party makes a move, and they can't grasp it for the time being.

At this time, after the incident of Xiong Ge grilling fish on paper was exposed, three hours later, the first statement was issued, and then another statement was issued two hours later.

Dong Mingzhu began to show her second move!