"Court of Avalon" is more than just an animated blockbuster that has gone viral in the Asian market. It is also a rare hit work that can set off huge waves in the European and American markets.

Since January 85, the film has been released in the United Kingdom, the United States, Canada, Australia and other places, and the box office data has been triumphant. Although there is still a gap compared with Hollywood's top blockbusters, in the United Kingdom and the United States and other countries, at least it shows the strength to roll up to the box office of 100 million US dollars.

In English-speaking countries, the story of King Arthur is almost a household name, which is equivalent to the influence of the four great Chinese masterpieces in the Confucian civilization circle in Asia. In Europe and the United States, the story of King Arthur has been remade countless times, and many viewers almost vomit when they see it, including Disney, which has produced Arthurian animations such as "Sword in the Stone".

Of course, the Disney version of "Sword in the Stone" is more like a children's animation, a work of young age.

And the plot of "Court of Avalon" is close to an epic live-action movie. His style of painting has also greatly changed the impression of animation among audiences around the world.

Previously, the vast majority of audiences would think that animation should be a work of young age, but "Court of Avalon" has nothing to do with young age at all, and it is a movie that people of different ages will think is very good after watching it.

"Although, I think Arthur's male version is more in line with our traditional culture. But...... If Artoria becomes King of Britain, I will not object. A British viewer said in an interview with the media.

"The Court of Avalon listens to something touching, and Artoria at the end shouldn't be death, right? A viewer in the United States said.

"Lancelot's rebellion is not surprising at all, the French have always been unreliable. "A British viewer shrugged his shoulders, and the most pages in British history were about fighting each other with France.

"It's normal for Lancelot to slash other British Knights of the Round Table, but the French are the sworn enemies of the British. Moreover, Britain has no food, and the Knights of the Round Table are on an expedition to Europe, this is an invasion, right?"

"The scenes of the war are very ordinary, but, that...... The scene of releasing the treasure is very powerful. In particular, King Arthur's Excalibur is so cool, much more powerful than the light sticks in Star Wars!"

There is never a shortage of animated films, but there is always a shortage of good titles on the market that can surprise audiences.

Although "Court of Avalon" just repackaged the story of King Arthur with more fashionable elements, it still successfully borrowed the momentum of King Arthur's IP, so that European and American audiences would not ignore it because of the unfamiliar subject matter.

So at the same time, because of the excitement of the movie, the audience felt that it was worth it, so I wanted others to recommend it.

The film broke $20 million in the first week in the U.S. market, and in the United Kingdom, Canada, Australia and other places, the combined weekly box office also reached nearly $10 million. In other words, in the British and American markets, its weekly box office exceeded $30 million!

……

"Court of Avalon" was a huge hit in the global market, which also has a lot to do with the distribution strength of the new film and television entertainment company.

Although the newly started film and television entertainment company does not have its own cinema line resources, it has established a wide range of channel cooperation in markets around the world.

This is mainly because the current VCD market prospects of the new entrepreneurial department are broad, so many film and television companies also have to give some face.

"In other words, if this movie is a big hit, it won't lose money, but it will be able to make a lot of money?" Lin Qi said.

"Yes!" Huang Xizhao nodded and said, "According to market analysis, the global box office of "Court of Avalon" is expected to exceed 500 million US dollars!"

Although, due to the weak publicity and distribution network, the channel sharing fee is very high, but even if various expenses are deducted, it should be no problem to get 20% of the net dividends of the box office.

In other words, this film is expected to bring Felix HK$600 million in revenue.

As the world's major distributor, the new start-up film and television entertainment company can get about HK$100 million in revenue.

Although these two companies are both industries under Lin Qi's name, their positioning is hugely different.

The newly started film and television entertainment company is a comprehensive entertainment company, which can do investment, distribution, economic and other businesses. Felix animation work is relatively simple, only making high-quality animation, and does not need to consider market issues.

Of course, not considering the market is just not considering the profit and loss issue, for example, a movie with an investment of 100 million yuan will eventually get a box office of 50 million, but the quality of the movie is good and the audience's response is good, then, this result is acceptable. However, if an investment of 100 million yuan only brings back 20 million box office, at the same time, the box office data is high and low, and the audience's reputation is also very bad, which shows that the movie has a huge problem.

Lin Qi's definition of a high-quality movie is a big production, high popularity and high box office, and the investment does not need to be too serious, but even if it is a loss, it is definitely a good work, and the reason for the loss is simply because the investment cost is too high.

And this worst-case scenario has not happened so far. On the contrary, Felix Animation has become a dark horse with strong earning power, which is a bit similar to Studio Ghibli, which was established in 85.

Many people in later generations summed up why Studio Ghibli was so successful. In fact, this is closely related to Studio Ghibli being taken care of by local tyrants. The success of the Japanese animation market is closely related to its production committee system, but this system will allow too many investors and market factors to interfere in the creation of works, so some of the animation work in Japan is only a fast food producer, and after the production committee is established, it is enough to find an animation company to work, but because it is too market-oriented, it is difficult to produce real masterpieces.

Studio Ghibli was founded because it was supported by Yasuya Tokuma, the owner of Tokuma Bookstore, so that he had a stable amount of money to make the animation he wanted to do. Animation supervisors such as Hayao Miyazaki and Isao Takahata only needed to do the animation they wanted, and as a result, those animations with a strong style and meticulous carving came out, which were completely different from those on the market, and they made amazing box office revenues.

Felix is also an animation company that is supported by local tyrants, and its success trajectory is also extremely similar.

Of course, later Studio Ghibli attacked Felix for a long time, arguing that using computers to produce animation had lost the soul of animation. Felix later fought back, saying that Studio Ghibli was not good at using advanced technology to create turtles.

The pen war between the two sides lasted into the 21st century, even the Japanese animation industry also used computers on a large scale to create, and even Studio Ghibli, which did not agree with computer painting, began to use computer creation instead of traditional hand-drawing and shooting methods.