How to cooperate?

Before coming, Ma Yun had several in-depth exchanges with the company's senior management on this issue, and roughly settled on several plans. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

First, spend a certain price to acquire Alipay.

Based on Gu Heng's idea and determination to enter the field of e-commerce at present, once Alipay is taken, it is equivalent to taking a salary from the bottom of the kettle, and when Gu Heng wants to enter this field, without Alipay, if he wants to start again, it will not be able to develop for a while, so that he can use this time to develop calmly and establish his advantages.

Second, under the premise that the previous point cannot be worked, first test how likely it is for the other party to enter the e-commerce field, if it is just a rough idea, then you can spend a certain price to win the right to use Alipay first.

In the same way, in the Internet industry, it is often the winner-takes-all, as long as it develops first and establishes its reputation and advantages, then in the entire network circle, the vast majority of users often choose the largest platform as the first choice when shopping online. As long as you develop your own payment platform as soon as possible, and then convert users on Alipay to your own payment platform, you can ensure that nothing goes wrong.

But obviously, on some observation, neither of the above options seems to work.

Gu Heng's vision for the field of e-commerce has shown his great interest in this field, coupled with the fact that his Aigao mall and trading platform have been deeply tied to Alipay, under this premise, the possibility of acquiring Alipay as a platform is becoming more and more tight.

And if you just win the right to use Alipay, it is equivalent to being limited by Gu Heng to a certain extent, once your own online shopping platform is online and shows its development potential, then if the other party wants to enter this field, it is possible to use Alipay to make a fuss, so as to snipe at your own development path.

When it comes to their own development, Ma Yun and others must not make more preparations, and only after many trade-offs can they make the choice that best meets their own interests.

Shopping malls pursue profits and choose to maximize profits is an eternal theme, which is the same for Ma Yun and others, and the same is true for Gu Heng.

Therefore, after knowing that the two options as the first choice could not be implemented, Ma Yun said the third plan.

"Since Mr. Gu, you are so optimistic about the development of e-commerce, I wonder if you have ever thought about joining in and developing this huge market together?"

Exploring the market together is the third plan set by Ali to retreat.

However, although the plan has been decided, but how to develop a model, still need further discussion, in layman's terms, is to want to the minimum price, in exchange for the maximum results, there is still a lot of room for bargaining.

Let's open up the market together!

A few short words, Gu Heng heard in his ears, and his little heart began to beat uncontrollably.

From the cybersquatting of Taobao domain names, to the launch of Alipay, to the emergence of Aigou Mall, these many pioneers and layouts, what I am looking forward to, isn't this the result?

Now when happiness quietly came, he was a little caught off guard for a while.

You know, that's Ali, although it doesn't look amazing at the moment, and it hasn't shown too much dazzling, but Gu Heng knows that it is the BAT Big Three that represents the future, a business empire with a market value of trillions, and a giant who stomping on the entire Internet circle has to tremble.

Yes, he has now made some seemingly dazzling achievements, but compared to the future Ali, this small achievement is too insignificant. It can even be said that even when Renren is established and everything runs according to the most ideal state, he has no confidence to dare to say that his future achievements will definitely surpass Ma Yun.

Not to mention that there is still too much uncertainty in the shopping mall, even if he has the advantage of being a prophet, there is no guarantee that his future career can go all the way smoothly, in case of failure, will he still have enough capital to start over?

Gu Heng didn't want to think about these consequences, but he had to think about it, people have no long-term worries, and it is always not a big mistake to prepare a way back for yourself.

In Gu Heng's view, this cooperation with Ali is the safest way back for himself, as long as he can catch the line, even if his career is frustrated in the future, he can ensure that he and his family are comfortable enough for the second half of his life.

After calming down a little, Gu Heng slowly said: "Naturally, there are ideas, if Ali's next plan is to open up this market, I am personally very interested." Presumably, Mr. Ma, you also know that there is an Aigou mall on the iOnline Game Forum, which can be said to be a test of the waters of mine, but for some reasons, I did not dig further into the market. ”

Although he cared a lot about this cooperation, on the surface, Gu Heng still lowered his posture slightly, and did not show an impatient appearance, and vaguely said that the essence of the Aigao Mall in his hand was to pave the way for the development of his own online shopping platform.

There is only one purpose in saying this, to raise one's net worth, give the other party a certain sense of urgency and oppression, so as to gain more negotiation capital for oneself.

What kind of people are Ma Yun and Cai Congxin? They are both people who have been trained for a long time, and if they don't put on some posture and let them see that they are more willing to cooperate, it is possible to sit on the ground and raise their own reserve price quietly.

In fact, Gu Heng had already seen that he cared about this cooperation very much, so why not Ma Yun's side?

I have to say that Gu Heng has a good grasp of the scale of Ma Yun's side, and in the current situation, their willingness to cooperate is far stronger than Gu Heng's.

Ali's online shopping platform has already been completed, and he is about to go online, but he suddenly ran out of such a troublemaker, if he didn't solve the problem on his side earlier, Ali's online shopping platform didn't dare to launch it rashly.

Therefore, they are very anxious, and they are not unable to give in on the premise of not knowing how big the business they are doing.

In order to obtain development funds, they have already sold more than half of the company's shares to Japan's SoftBank Group, but now they have agreed to bring in another partner for development.

On the premise that both parties are willing, the next negotiations began to slowly get on the right track.

Ali has funds, merchant channels, a mature team, and a relatively mature and complete development plan, which is its advantage. And the Alipay platform that Mr. Gu holds in his hand has the platform of YY games with huge traffic, which is its strength.

Based on the above premise, the two sides bargained on this issue, which became the theme of this meeting.