Chapter 300: Sense of Responsibility and Ambition
Fast forward to 2016, and smartphones have already become an indispensable tool in people's lives, entertainment, social networking, consumption, communication...... , all with a tiny mobile phone. Pen & Fun & Pavilion www.biquge.info
In China, Huawei, Xiaomi, OPPO and other mobile phone brands are undoubtedly the leaders, and they can be said to be some well-known brands, with a huge user base.
However, these seemingly beautiful mobile phone manufacturers are actually far from as glamorous as everyone imagines.
Looking at the large number of shipments, tens of millions of units at every turn, they are also exported overseas, and the sales volume occupies the forefront of the world. But in fact, these mobile phone manufacturers are more assembling a mobile phone than producing a mobile phone, because they themselves do not have the ability to make a mobile phone independently.
To put it mildly, these mobile phone manufacturers are just a foundry!
The reason for this is that many of the core technologies come from abroad.
In terms of software, its operating system is all based on the Android system, although Huawei and other manufacturers will modify and optimize on the basis of the Android system, but the core technology is still in the hands of Google.
In terms of hardware, core components such as CPUs have always been controlled by Qualcomm and MediaTek, and in addition to Huawei, brands such as Xiaomi must first wait for these manufacturers to provide sufficient supplies if they want to produce a mobile phone.
This is also the reason why some mobile phone manufacturers will always have a shortage of supply, the so-called hunger marketing is only one of the aspects, and a factor that is not enough for outsiders is that some core things are in the hands of others, and other people's goods have not arrived, and their mobile phones cannot be manufactured.
In addition to the CPU, there are also OLED screens that are also someone else's, and Samsung is the dominant one, almost monopolizing the entire industry. In addition, the core technology of flash memory is also in the hands of Samsung, Toshiba and other manufacturers, who have almost carved up the entire related market......
Without these core technologies, domestic mobile phone manufacturers, despite their terrifying shipments, are far less powerful than the average person sees.
To put it bluntly, because you don't have your own core technology, you will inevitably be restricted everywhere.
Just like the explosion crisis accident encountered by Samsung mobile phones in the previous life, it did not want to bear the loss, so it raised the price of the screen and flash memory, so as to pass on the risk. The end result is that the production cost increases, and the price can only be raised, and the list is once again passed on to consumers.
In terms of profits, Apple, which has been in the high-end market, occupies more than half of the profits of the mobile phone market, followed by Samsung, which has the core component technology related to mobile phones, while companies like Huawei, with terrible shipments, but the profit margin is not large, and it is even far inferior to MediaTek, which only specializes in the development and production of CPU chips.
In the 21st century, the most profitable areas have always been companies with core technologies.
It is precisely because of this realization that manufacturers such as Huawei have been committed to developing their own CPU and other technologies, wanting to get rid of dependence and demand from the outside world.
But obviously, in that era when the production technology of smartphone-related components has been completely formed, it is a little too late for Huawei and other companies to try to catch up. Because the market has been carved up, consumers only recognize Android and Apple's operating systems, and only recognize Qualcomm MediaTek's CPU.
Also recognizing this, Gu Hengcai thought about the layout in the field of mobile phones, the purpose of which was to get rid of the fate of domestic mobile phone manufacturers becoming "workers".
It is true that as a complete layman, Gu Heng knew how many problems he had to face to get out of this step, and he was not at all sure that he could succeed, but he still wanted to give it a try.
People should always think a little bit about doing something more meaningful when the pursuit of material things becomes less urgent. Once again, he wants to be an entrepreneur with a certain sense of social responsibility and recognized by the world, rather than a capitalist who only knows how to make money and enjoy it.
But then again, it was the realization of how difficult the road was that he was more cautious before making a decision.
Listening to Wang Zijing slowly talk about some related matters in the mobile phone industry, Gu Heng came up with a halfway overtaking plan that might work.
To support the research and development of some core technologies, it is inseparable from several points, sufficient funds, and scientific research talents in related fields.
With funds, you can merge and acquire some companies engaged in R&D in related fields, with the help of their R&D teams, and some related patented technologies, and then grasp the direction of progress, it is possible to achieve a technological leap and master one or two related core technologies.
In this process, a company engaged in mobile phone manufacturing is also indispensable, because the ultimate goal of R&D technology is to transform it into actual products to be launched into the market. Having a mobile phone manufacturer of your own, you can apply these products to your own mobile phone, on the one hand, to test its performance, on the other hand, to make a reputation, in the process of self-production and self-sale, to form a virtuous circle of development, so as to launch the final product, and the previous life of those monopolized these fields of other mobile phone component manufacturers to break a wrist.
In order to accomplish this grand goal, there were many difficulties in front of him, but the road was taken step by step, and Gu Heng did not think of retreating.
Fighting with the sky is endless, and fighting with people is endless.
At this point, his wealth and status can already change a person's fate to a certain extent, and he wants to try to see if he can go down this road and change the fate of a certain industry in a country.
It can be said that this is a sense of responsibility for no reason, and it can also be seen as his ambition, but he generally does not change the things that are decided.
So, after this idea was born, the factory of Wang Zihao's family became the first point he chose to settle down.
While a general plan in his mind was gradually taking shape, Gu Heng looked at Wang Zijing, who showed a little hopeful eyes, and asked, "How big is the approximate funding gap in your factory now?"
Wang Zijing frowned slightly, thought for a while and said: "The purchase of mobile phone components and accessories, plus several loans to be repaid by the bank in the near future, the total gap is about 20 million. ”
"20 million is not a big problem!"
Gu Heng spoke softly, and when Wang Zijing's face was not completely full of joy, he immediately said: "But I don't plan to contribute in the name of borrowing, I prefer to invest in shares, I don't know if you can accept it." ”
Wang Zihao, who had been silent beside him, looked at Gu Heng in surprise, and Wang Zijing was also full of doubts.