Chapter 17 People always have to do crazy things

"From the perspective of the company's assets, Carney Media is indeed not qualified to sign a special cooperation agreement with Barnes & Noble, but whether it is qualified or not is a matter of Barnes & Noble's words.

Moreover, the funds involved in this special cooperation agreement also meet the requirements of Barnes & Noble, and Mr. Smith can take a look at the content of the special cooperation agreement first. ”

Xu Qing handed Smith a document containing a bank card and a note.

When Smith was holding the document, he noticed something in it, opened it, and saw a bank card and a small note, which read: Switzerland bearer, $100,000.

The words $100,000 made Smith's face change for a moment, he had never received such a large amount as $100,000.

$100,000 is almost a year's salary for him, plus the previous $20,000, Xu Qing has given him $120,000!

He was a little hesitant to accept the $100,000, which meant that he wanted to facilitate the signing of a special cooperation agreement between Barnes & Noble and Xu Qing.

As for collecting money and not doing things, it is impossible for him to do so, and if he does, he will soon be unable to get along in the business world.

Take a look at the content of the special cooperation agreement first, and if the content is too outrageous, he will refuse.

Although he often received the benefits of the publishing house, everything had to be based on not harming the interests of Barnes & Noble.

Collecting money and not doing things will make him unable to get along in the business world, but selling the benefits of Barnes & Noble's bookstore in exchange for benefits may kill him.

Smith carefully looked at the content of the special cooperation agreement, and after reading it, he gently put the document on the table, and said with a relaxed expression:

"Mr. Xu, are you so confident in the sales of Harry Potter and the Philosopher's Stone?"

"Without faith, I wouldn't have talked to you, and I wouldn't have wanted to sign a special partnership agreement with Barnes & Noble. ”

Xu Qing has a confident smile on his face, he can't show timidity at this time, the more confident the better.

"It seems that Mr. Xu's confidence is very sufficient, I have a sales forecast report for "Harry Potter and the Philosopher's Stone" here, do you want to take a look?"

Xu Qing took a document handed over by Smith and said with a smile:

"I'm a little curious, what kind of prediction will Barnes & Noble make for Harry Potter and the Philosopher's Stone, the largest bookstore chain in the United States?"

Smith explains, "We make sales forecasts for every book that is rated above the excellent level, so that we can decide whether to produce the book and how many resources to use to operate it once it's introduced." ”

Xu Qing read the content on the paper, writing the sales forecast, the advantages and disadvantages of the book, and the readership.

"Between 450,000 and 550,000 copies, Barnes & Noble's sales forecast for Harry Potter and the Philosopher's Stone is quite high. ”

Smith thought that Xu Qing was praising him, and said with a proud expression:

"Barnes & Noble's sales forecast is 83% accurate, so it's a high probability that Harry Potter and the Philosopher's Stone will sell between 450,000 and 550,000 copies.

Books with a sales forecast of at least 450,000 copies, Barnes & Noble will definitely introduce them, and they will also use some resources to operate the book, and you don't have to sign a special partnership agreement at all. ”

Xu Qing handed the sales forecast document back to Smith and said slowly:

"People are always going to do crazy things, whether they are crazy about themselves or crazy about others, who knows, Mr. Smith, what do you think of this special cooperation agreement?"

Xu Qing signed a special cooperation agreement to get as many benefits as possible in the shortest possible time, Harry Potter is a springboard, and Xu Qing wants to use this springboard to complete the $300 million plan.

"I'm just a business manager at Barnes & Noble and I don't have the right to sign a special partnership agreement with a publishing house. Smith's words flickered, and he didn't answer Xu Qing directly.

"I still have 2 conditions, do you want to listen to it?"

"What conditions?" Smith asked.

"In the sale of books, there is usually a 10% scrap rate, and the scrapped books are generally shared by the publisher and the bookstore.

But I could change that rule so that Carney Publishing takes care of all the scrapped books. Xu Qing said the first killing weapon.

"It's okay. ”

Smith was tempted that if Harry Potter and the Philosopher's Stone did sell 2 million copies, and Carney Publishing would cover all the scrapped books, Barnes & Noble would save nearly a million dollars.

"Barnes & Noble can return books at any time without any conditions. "Xu Qing said the last big killer, I don't believe you don't take the bait!

"You, you're a madman. Smith looked at Xu Qing in a daze.

Although Barnes & Noble is the largest bookstore chain in the United States, it is in a strong position for the average small publishing house, and any books that cannot be sold will be returned to the publisher unconditionally.

However, Xu Qing's special cooperation agreement involves 2 million books, so many books, no publisher will accept unconditional returns, and generally the two share the responsibility for books that cannot be sold.

Barnes & Noble can return books unconditionally at any time, which means that all the risks are borne by Xu Qing, and Barnes & Noble is basically sitting back and enjoying the results.

Smith has never met anyone who dares to do this, Xu Qing is a madman!

"Mr. Smith, the meeting is almost over, what is your opinion?"

Xu Qing knocked on the table, reminding Smith that the meeting time was almost over, and that he should make a decision as soon as possible, Xu Qing was not afraid that his act of knocking on the table would offend Smith, and now he was in a strong position.

"I need to report this to the general manager of Barnes & Noble and I'll get back to you as soon as possible. Smith looked at Xu Qing with complicated eyes.

"Okay, I'm hoping to get the results today, and if I don't get the results in 3 days, I'll leave New York for Michigan. ”

Xu Qing was reminding Smith that if Barnes & Noble didn't agree to sign a special partnership agreement with him, he would go to Michigan to work with the Bowers Group.

The Balders Group is a sworn enemy of Barnes & Noble, and the two are not much different.

Smith took Xu Qing's special cooperation agreement with a solemn expression, including the bank card and note inside, and left the conference room, without saying when to give Xu Qing an answer.

Xu Qing exhaled a few times, Smith accepted his bank card, and he would definitely make every effort to facilitate Barnes & Noble to sign a special cooperation agreement with him.

Smith couldn't resist the temptation, his conditions were so lucrative that almost all the risks were borne by him.

In order to make "Harry Potter and the Philosopher's Stone" sell more in the shortest possible time, Xu Qing can be said to have paid a great price.

Give Smith $120,000 in public relations, a series of lucrative conditions, and the risk is at his expense.

He could have gone a more secure way, and Harry Potter and the Philosopher's Stone was rated as excellent by Barnes & Noble, who would certainly have introduced the book.

But the first batch will be very small, maybe only 100,000 copies, and Barnes & Noble won't spend too many resources on Harry Potter and the Philosopher's Stone.

It is not impossible to rely on the quality of "Harry Potter and the Philosopher's Stone" itself to attract readers and thus sell well, and Harry Potter in the previous life did just that.

But the process was too slow, and Ms. Xu's $300 million plan could not afford to take that time.

He seems to have suffered a big loss in this cooperation with Barnes & Noble, but winning in the end is winning.

Harry Potter has 7 books, and his cooperation with Barnes & Noble is still very long, and who will benefit more in the end is obviously Xu Qing.

Giving up the small profits in front of you and getting the big profits in the future is Xu Qing's code of conduct all the time.