Chapter 204 Requirements
This matter has to start with the fairy electric fan.
Because Li Caiyan, the general manager of the fairy electric fan, is extraordinary, she boldly tried the fluorescent paint of the new material.
I didn't expect it to be achieved, very fruitful results.
In the first month, the sales rate of this new product accounted for 4% of the total sales.
In the second month, it actually rushed to 10%, and in the third month, it was amazing, accounting for 30% of the entire sales.
Overall sales are also on the rise.
Fairy electric fan and double diamond electric fan, both of which are electric fan manufacturers in Yuezhou.
The ranking has always been first, second.
There will always be a contradiction of one kind or another between the first and second places, and everyone is both an opponent and a confidant.
The two sides know each other very well, and which one has a new product that has not yet been launched will definitely be known by the other party.
Although the monthly sales volume is not very accurate, the approximate data can still be estimated.
Double Diamond Electric Fan has been operating for more than ten years longer than the fairy, so it has always had the upper hand, so many years, although the fairy electric fan, has always wanted to catch up and surpass the first place.
However, he was still pressed by the double drill, saying that he was not aggrieved, it was false.
Then this time the battle was very good, although it did not turn over as the master, but it was getting closer and closer to the first place.
But it's obvious that your sales have increased so much, and as the opponent's double-diamond electric fan, you also got the news for the first time.
This time, Manager Wang couldn't sit still, so he hurriedly contacted Deng Xiaoni.
In the past few months, he has been waiting to see how this new coating of Zhimei New Materials has reacted in the market.
In the first month, in the second month, Manager Wang felt that this thing was just like that.
It may be that the fairy electric fan has increased the supply of this new product and reduced the supply of old products.
That's why this happens.
Then the sales volume in the third month really made Manager Wang's eyes bulge out.
That's a scary increase, isn't it?
So he immediately called someone to investigate, and it turned out that they had developed a new product.
This is also a new fluorescent coating developed by Zhang Xiaofan for the two tools of electric fan and bicycle.
This thing at night, he can fluoresce.
And in the daytime, especially under the sun, it is particularly shiny and shining.
In the case of electric fans, as long as a ray lamp is installed in front of the fan blade, it is very dazzling when it rotates.
Then change the shape of the grid a little bit when designing, and when the electric fan rotates, you can cast those mottled light and shadows onto the wall, which is very attractive.
This is especially noticeable when the lights are dim.
However, because the electric fan rotates too fast, the light and shadow projected onto the wall will not be like the light and shadow of a rotating ball like a bar, but will show a round of aperture.
And depending on the ray light, the aperture will take on different colors, and if it is placed well, it will feel like a rainbow.
It's very beautiful.
So after a lot of publicity, there are a lot of people who buy it.
However, electric fans with strong attraction like this should pay great attention to safety performance in the design, because of its attractiveness, children may be easy to touch.
Therefore, its grid design must be very reasonable, first of all, it can not block the reflective halo emitted from the blade, and it must prevent children's hands from reaching into it easily.
It is said that Li Caiyan also applied for a patent for this, but it seems that it has not yet been passed.
The sudden increase in sales of fairy electric fans made Manager Wang of Double Diamond really feel the pressure.
So I contacted Deng Xiaoni and also put forward my own requirements.
The first point is that the price cannot be higher than 50.
The second point is that it is necessary to make distinctive products, which cannot be the same as the products of fairy electric fans.
The third point is that the payment is monthly.
The third point was directly denied by Deng Xiaoni, Deng Xiaoni bluntly said the first point, and the second point can be discussed with the boss to see if it is possible.
If it's the third point, then I'm sorry everyone, don't do this business.
Manager Wang doesn't insist, as long as the first point and the second point can be completed.
Deng Xiaoli, because I have to go to Surabaya tomorrow, there is one of the largest home appliance companies in Yuezhou, air conditioners, washing machines, electric fans, and some other small household appliances.
In Zhang Xiaofan's view, this is a household appliance manufacturer with little sales.
It's more than ten tons a month, and the profit is still relatively thin, according to Zhang Xiaofan's meaning, just send someone to the following.
However, Deng Xiaoni wants to promote the second generation of fluorescent paint, after all, Deng Xiao, you also know that the profit of the second generation of fluorescent paint is very high, and the net profit is almost close to 100%.
Such a product, if it is marketed, is simply a big waste.
After listening to his request.
"The first point is not negotiable, the price is the same as that of a fairy, 60.
The second point is that unique products can, plus the price is fine. ”
Deng Xiaoni couldn't help but slander Zhang Xiaofan, and fell into the eyes of money, she actually often went to the technical department.
Perhaps in the eyes of the layman, it is more difficult to produce a unique product.
But Deng Xiaoni learned a lot from Zhang Xiaofan and Liu Qi.
If the base raw material remains the same, some other additives are changed.
It can be turned into a unique product, and there is not much expenditure on manual research and development, which may be a little bit of loss during production.
However, this loss, in the face of profits, is really not worth mentioning.
To be honest, Deng Xiaoli also likes to make this kind of high-profit product very much, like this second-generation fluorescent coating, which is almost impossible to see on the market.
So it's in a form of a monopoly right now, but it's really attractive and can increase the sales of their products for some of the manufacturers who use it.
Therefore, manufacturers like fairy electric fans have to pinch their noses and purchase such high-priced paint products.
However, in general, although the price of the purchased paint is very expensive, the sales of its own products have also increased a lot, and the profit margin has also increased a lot.
"Mr. Zhang, then I'll reply to him like this. ”
"That's it, to be honest, their usage is estimated to be two or three tons a month, which may not be enough, so there is no need to spend too much time on this. ”
Deng Xiaoni nodded, and Zhang Xiaofan told him the 28 principle.
In fact, I also came into contact with the principle of 28 when I was in school, but Zhang Xiaofan was very clear about the implementation of this point.
Two is two, and eight is eight.
The so-called 28 principle is to focus 80% of your energy on 20% of your main customers.
And these 20% of customers can bring 80% of their profits.
There are many large customers of Zhimei New Materials, so Zhang Xiaofan hopes that Deng Xiaoni's energy can be more focused on these big customers.
And some less important customers can be handed over to the following marketer to contact.
Ladies and gentlemen, have the recommended votes been swallowed up by the website? Why are there so few!