Chapter 410: Market Share
But the light powder blood exhaustion cream that Yang Fan took out was a little different.
In terms of efficacy, the light powder blood exhaustion ointment is definitely the top excellent. Among the several burn medicines on the market, the one with the highest price in the past may not be comparable to fifty percent of Yang Fan's light powder blood exhaustion ointment.
And the fact that this fifty percent is talking about speed. For the same burn injury, the light pink blood exhaustion cream only takes the same time as the highest price burn medicine in the market before, and the patient's burn scar can be almost recovered.
In the face of deeper burns, the previous wound medicine may not have much effect, but often, it is still within the scope of the radical cure of light pink blood exhaustion ointment.
Which is better or worse has been very obvious, light powder blood exhaustion cream began to spread to the present, the market has been hit the most, is this kind of burn medicine called "easy burning".
In addition to the strong efficacy, there are no unnecessary sequelae of light powder blood exhaustion ointment, and most importantly, if the cost is calculated, it is really cost-effective.
If it was another pharmaceutical company, it would have come up with a light powder blood depletion ointment. More than eighty percent of the possibilities are to conceal the cost of light powder blood exhaustion ointment.
Even if the cost is only one-fifth of that of Yi Yao Ling, at the beginning, it is more likely to be put on the market at a slightly more expensive price than "Yi Yao Ling".
On the one hand, it is because the effect of light powder blood exhaustion cream is indeed stronger than that of Yi Yao Ling. Second, it's also because there are indeed individual characters who have the idea of "only choosing the most expensive".
In a short period of time, the light powder blood exhaustion cream can snatch almost all of the market share of Yi Yao Ling.
Then use light powder blood exhaustion ointment to dilute to a certain extent, and publicize it to the outside world, that is, the value of medicinal materials is slightly worse, so the new series of drugs, in the case of low cost, have more than eighty percent of the previous efficacy.
In this case, this diluted light powder blood depletion cream can seize the medium market of burn drugs.
Until one-tenth or even lower of the proportion is diluted, a little innocuous spice or something will continue to crowd the low-end market of burn medicine.
In this way, a drug is obviously only one-fifth of the cost of Yizhuling. In the end, the market share of all burn drugs was squeezed out on a large scale.
To put it simply, it is to achieve the greatest benefit.
Originally, this is a normal situation. Even if it is a fact, it is calculated that the cost of drugs is reduced, but the products are still sold at a high price. The profit obtained is definitely much more than the way to specify a specific price according to the cost at the beginning.
Not to mention how moral, but at least, people are not breaking the law. And in fact, other companies in the circle, more than nine out of ten likely, will choose this model.
But Yang Fan did not follow this method.
From the very beginning, Yang Fan made it very clear to Lu Yunzeng. Yang Fan's purpose was just to spread the recipe left by the Yang family on a large scale. The main purpose is to let more ordinary people suffer from the smallest degree of burns.
Therefore, the light powder blood exhaustion cream can be sold at a price dozens of times the cost price, and it is not worrying about the market.
But Yang Fan still insisted that as long as he guaranteed almost a profit.
Lu Yunzeng is also a very upright old-timer in the medical field, and Yang Fan is willing to benefit the public, Lu Yunzeng understands it very well.
In the beginning, it was indeed based on a 20% profit.
But in the end, the situation of the factory is to expand production and transform technology. Gradually, it can play a role in reducing costs.
And at the beginning, Lu Yunzeng's calculated costs, in addition to medicines, also calculated the initial equipment.
Profitability is the amount of sales minus the costs of all aspects. When the cost of all aspects is quickly reduced for one reason or another. The profit ratio of Melodious Pharmaceutical, in this case, has gradually increased.
Later, even at the price at that time, the light powder blood exhaustion cream on the market was in short supply, so Lu Yunzeng never really bothered about what Yang Fan said about making a little profit.
There is no price reduction for medicines, because of everything else, the cost has come down. Therefore, the income of Melodious Pharmaceutical has gradually increased.
Lu Yunzeng is not pedantic. To be honest, Yang Fan, a melodious pharmaceutical, is really sincere.
You go and ask, how many other drug companies have a ratio of selling price to cost price that is less than three or even five times?
Such a situation of Yang Pharmaceutical is really very conscientious. So later, although Lu Yunzeng noticed that the profitability of the pharmaceutical company began to increase, it was in short supply anyway, and it was already a very conscientious price anyway, so in this case, there was no price reduction.
made more money, and Lu Yunzeng directly found a way to buy more production lines.
Isn't Yang Fan's purpose to help more people? Lu Yunzeng is in charge and directly converts Yang Fan's income into greater productivity. Isn't it just right to help Yang Fan realize his own idea?
Under such circumstances, the scale of melodious pharmaceuticals has rapidly increased.
And because of the insistence on a relatively low price, the efficiency of light powder blood exhaustion cream to seize market share is also much faster than other similar new drugs in the past.
In the final analysis, this is based on the damage to the large interests that you could have gotten your hands on.
However, on this basis, the scale of Melodious Pharmaceutical has indeed developed rapidly. There is news everywhere related to light powder blood depletion cream, and even if some people really have the idea of "only choosing expensive ones" at the beginning, they still insist on using other kinds of burn medicine.
But when such news is getting wider and wider, the situation of several other burn drugs is really getting worse and worse.
Now these herb dealers in the venue are generally within the scope of trauma. In the final analysis, if they are all in the category of trauma, the popularity of burn medicine and ordinary injury medicine can actually be transferred.
If Yunnan Baiyao makes any tonics, eighty percent of customers will not buy it. However, if Yunnan Baiyao has a special spray for burns, many patients will still have the attitude of giving it a try and try it first.
The distributors of these pharmaceutical products in the venue generally sell not only direct wound medicines, but also burn medicines, and some other trauma medicines.
To a large extent, my participation in the Longfor Life and Health Forum is for the sake of melodious pharmaceutical's light powder blood exhaustion ointment.