Organic Farm Author: Farmer is flying

Chapter 206: Spending Money and Making Money

The two agreed on a plan to promote the traditional festival, and then discussed the expansion plan of the branch. In the five months since Tianxin Mill opened, its profits have reached millions of yuan, and Xu Jingyi has not withdrawn these profits except for tens of thousands of yuan in pocket flowers. Now it is necessary to promote the Dragon Boat Festival and expand the next batch of branches, and these profits are just right to use.

Xu Jingyi asked whether the method of chain franchise could be adopted, which could greatly increase the speed of expansion. Mr. Tagawa, on the other hand, prefers to expand on his own, and he worries that the chain will have problems with its management. He said: "Our Tianxin Mill has been established for too short a time, and has not yet formed its own corporate culture and cohesion enough, if the business philosophy of the franchise store conflicts with us, it is likely that it will not be able to bear it and ruin the brand." We can't afford to take that risk. Franchises can wait a few years before starting, and it's safest to expand wholly now. ”

Xu Jingyi said: "I am in a hurry to expand because there are already similar pastry stores opening in Beijing, which has a big impact on our business, and if we can't quickly occupy the market, our development will be greatly affected." ”

Tian Chuan said: "Jingyi, you have to understand that occupying the market does not necessarily have to occupy the territory, you can also use other methods. What we need to do is to promote traditional festivals and integrate patriotic ideas into them, rather than completely Westernizing like other competitors, which is the way to long-term development. I don't think the pastry shops that have appeared this year pose a threat to our development, but there is one called Hollyland, which we can't ignore it. This store has been developing in the northwest for several years, and the development concept is very similar to ours, so we should pay special attention to it. Now Hollyland has opened a store in the capital, and all we have to do is open a store next to him and compete with them for business. Now in the capital, we are more famous than them, and we should make good use of this advantage. If the funds for expansion are tight, I can invest some more, and in any case, within this year, we will open more than 15 stores in the capital, and next year we will radiate to other big cities and spread our fame to the whole country. ”

Xu Jingyi was shocked by Tian Chuan's grand idea, looked at Tian Chuan a little blankly, and said after a while: "Can you expand so quickly?"

Tagawa said confidently, "As long as you do it boldly, there will be no problem." ”

In the past six months, the fame of the website has also grown, with the development of the Internet, more and more people have gone online, and the functions of the network have been developed more and more. In the early days of its development, Tagawa's Science and Technology Tree website mainly faced the main body of netizens at that time, the high intellectual class, and won the recognition of a large number of netizens, and was far ahead of many websites. On this basis, the website has developed an artifact of encyclopedia, which has attracted the attention of most netizens and has now become the first tool on the Internet. Since the end of last year, the website has begun to build its own table game platform, a variety of board games, and some other small games, which have become the new favorites of Internet users, and the website has become extremely popular.

The unique Wanlixing website has been built into a pure literary website, and the most popular is the prose section. Because Xiaohui's American travelogue was the opening article, it was recognized by netizens, and then a number of articles with a similar style were posted. Zhao Juan and the editor-in-chief jointly formulated a "good start" plan and asked many famous contemporary essayists to write papers, so that the quality of the prose on the website is very high, attracting the attention of many readers. The number of hits to the website has skyrocketed.

At the same time as the development of the prose section, a large number of famous books were digitized and posted on the website. Many classical masterpieces do not have copyright problems, and the website is very easy to use. There are also many contemporary masterpieces that have copyright issues, and the website has also been developed electronically after consultation with the copyright holders. At that time, everyone did not know enough about the cost of online copyright, and the cost of buying this part of the copyright was quite low, so the website took this opportunity to buy copyright extensively, even if it could not be recorded in time for the time being, it also retained the right to use. This greatly enriched the content of the site, and there was a saying at the time that the website was a concentration camp for literary works, and there were almost no works that could not be seen here.

Unlike the vitality of the prose section, the fiction section does not yet have its own web novels. On the one hand, he asked the website to establish an appropriate original novel solicitation policy and cultivate the website's own author group. On the other hand, preparations have been made for the implementation of the fee-based reading. In the first two years, you plan to give out a large number of vouchers to registered readers to try to retain them. However, the fiction section did not ask those writers to write manuscripts, which was decided by Tagawa himself. He believes that there are no contemporary fiction writers who are worthy of a website to specialize in their contributions, and the works of these writers do not have the strength to attract readers' consumption. In his mind, the original online novel should be the so-called "cool text", which can make readers have a strong sense of substitution, and as for the literary and literary nature of the novel, it should be ranked at the bottom.

The time-traveling novel he "created" himself introduced modern technology into the distant Song Dynasty, abusing the Liao, Jin, Mongolia and other alien races at that time, and the protagonist also copied a large number of poetry works, which can be regarded as creating a precedent for Shuangwen and creating a precedent for time-traveling novels. At present, more than 800,000 words have been completed, which is still a little far from the target of 2 million words. But he didn't publish the novel on the website, but "covered" it in his hands. He believes that the current readership is still too small, and the impact of publishing this novel is still too small to cause a sensation.

At the same time, Tagawa took the time to write an outline of an urban supernatural and an immortal cultivation novel, and prepared to start writing at the right time. He has a lot of similar works waiting for him to "create" in his head, and he needs to find a suitable time to let these distinctive online novels come out in advance and build his own online novel kingdom.

But it is impossible for him to complete so many novels by himself, let alone let the novels appear in the scene of "a hundred flowers blooming and a hundred birds contending", he needs a relatively large group of authors to complete this. He had a preliminary idea, which was to find a group of college students majoring in literature at the university, give them enough inspiration and manuscript fee support, let them start creating, and attract the first batch of authors for the website.

He handed over the matter to Zhao Juan, the general manager of the website, and asked her to find 100 potential authors in the early stage, open a training class, give everyone some creative tips, and give everyone a high price of 3 yuan to 50 yuan for 1,000 words, and ask everyone to write articles.

At that time, personal computers were still a luxury, and there were very few college students who owned computers, and the vast majority of college students did not have the conditions to create online at all. In order to solve this problem, Tian Chuan asked the website to invest in a series of Internet cafes in major colleges and universities in the capital for college students to use the Internet. At the same time, a number of low-cost writing-Internet computers were customized in Zhongguancun, and distributed to authors in advance through contracting. These authors need to complete the required number of words for the website within the specified time. These works can be counted by their sales and clicks, and the required number of words can be appropriately reduced. Tagawa doesn't even demand the quality of these original novels, as long as he can make up the quantity first.

Tagawa believes that these authors can quickly complete the transformation from readers to authors under such exciting conditions, and provide the website with a wealth of original fiction works.

At the same time, these college students who have obtained computers will inevitably drive a large number of students to take the initiative to enter the website of Wanlixing and start their personal creative path. You know, in the nineties of the last century, the appeal of a personal computer was not at all what we can imagine now.

With the joint efforts of Tian Chuan, Zhao Juan and other website management, the ability of Wanlixing website to burn money rose rapidly, and Tian Chuan soon felt this pressure. Fortunately, while burning money, the influence of the website has also increased rapidly, although it is still far from profit, and it has also given Tian Chuan's heart a little comfort.

Another aspect of Tagawa's economic pressure was his shocking housing welfare policy for workers. Now his two staff communities have been built, the preferential purchase of housing by employees in his asset management company to provide preferential funds, the new housing provident fund to provide loans, everyone's purchase of housing is full of momentum, the vast majority of workers who meet the preferential conditions have purchased commercial housing. Tian Chuan paid more than 100 million yuan for the purchase of the house, successfully completing the goal of buying more than 1,500 houses promised by Luan Jianjun, and exceeded the amount a lot on this basis. Tagawa himself also purchased the two oversized sky villas he requested to be customized, and paid millions of dollars for them.

He found that his ability to spend money was stronger than he thought, and the money he had left over at the end of the year had been almost spent by him. Fortunately, the machinery company is still powerful, and their profits not only support the super-large project developed by the cotton picker, but also provide more than 10 million yuan of funds for Tian Chuan's house purchase activities, otherwise he will be stretched.

As for Guoyun's income, it was all invested in the construction of two new farms, and it did not meet the needs of construction, and he invested part of the funds in the name of the asset management company to ensure the smooth progress of the project. He even "squeezed" part of the scientific research funds of various project teams that he didn't take seriously at first.

Machinery companies' sales of new agricultural machinery are still booming, which is the main source of profits, supporting almost all other new projects that need to be invested in.

The existing is the dividends of the bait company during the Spring Festival, which has brought him millions of yuan in income. The construction company also shared a bonus after the Spring Festival, and he received nearly 50 million dividends, which made Tian Chuan, who had just been "poor", suddenly rich again.

Apple, which is far away in the United States, has also symbolically divided the bonus, and the price of the shares he holds has doubled, and the dividends he got this time are converted into about five million yuan, although it is not much, but it is better than nothing.