What is a big V, a big V is an Internet super expert who can attract a certain amount of traffic with a casual move of his finger and an advertisement, of course, with celebrities and industry leaders as the main body.

Speaking of celebrities alone, whoever releases a movie and who releases an album will have a vote of friends to forward congratulations and so on, forming a promotion of the work, which is the commercial role of big V.

Of course, Li Fan is undoubtedly a big V, he has 4 million Weibo fans, and it is still a real 4 million, of which there is no moisture, and not a single zombie fan does not exist.

And the most important thing is that Li Fan's fan activity is quite powerful. A stark contrast is that after the other big Vs with 10 or 20 million fans post a Weibo, there are basically thousands of comments within a day or two, while Li Fan's casual Weibo basically has more than 10,000 comments in a day, and many times it starts at 20,000+.

Because Li Fan has been in the heat recently, basically one program follows another, the popularity is constant, and the topic is extremely high. Moreover, there is a large and most dynamic group behind him - the student community.

Li Fan's Weibo brought 280,000 new users to "Sinology Times" within 8 hours, 400,000 new users within 24 hours, and finally 600,000 new users in the following week.

And the advertising department of the magazine was about to cry when they saw this data, Li Fan just promoted the software so easily? It's too easy, isn't it? Although it can't be compared with other popular apps with tens of millions of downloads, we have to know how cold software we are!

This "Chinese Studies Era" APP, to be honest, basically few Chinese people are interested.

The minister of the advertising department is very embarrassed, this person is lost, he has been busy for a month, it is better for people to move their fingers lightly, and it is far inferior.

……

this day.

After Li Fan posted the first Weibo post to "The Times of Chinese Studies", he lay down and continued to sleep, he couldn't sleep enough!

At noon, Sister Jiang's phone woke up Li Fan, who was lying on the bed, and asked him about publishing Weibo, when she learned that there was no economic benefit, Sister Jiang hurriedly said: "This is an advertising behavior, it must be rewarded, and the other party is a magazine, not a person, it can't talk about any favors, you have to ask for money, I haven't heard of a celebrity forwarding an advertisement, basically hundreds of thousands of rewards will be paid?"

Li Fan said: "Forget it, in this era, Chinese culture needs support too much, just give me some due manuscript fees, I will contribute more or less." ”

The reason why Li Fan, a fan of wealth, is so aware is because his lifelong hobby is here, no matter how weak Chinese studies are in the hearts of the Chinese people, but there must always be a trace of fire, and there will always be such a small number of people to add fuel to it.

In the evening, after dinner, he opened the "Sinology Times" APP, and began to read his article, only to find that this was serialized, and he estimated the volume, which was probably divided into three parts.

On the mobile client, the redivided paragraphs are very reasonable, and the pictures are also beautiful, and it seems that a lot of thought has been put into it.

In the author's profile, Li Fan was given a very fair evaluation, but this fair evaluation is considered by people who understand the artistic value of Li Fan's "Poetry Theory", but ordinary netizens feel that this is completely overestimating and touting Li Fan, which is as follows:

“…… As a writer of a new theory of literary creation, Li Fan skillfully analyzes and interprets the subtleties of thousand-year-old culture through a grand literary framework from a new artistic perspective, and summarizes the true meaning of poetic literary creation that is amazing......"

Look at this passage, if this is a certain big professor and university scholar who is commenting, then everyone will not have any doubts, but this character has been replaced by Li Fan, eh, this will not work.

Even if you are a cultural icon, even if you have proven yourself on TV shows again and again, those are just proof that you are well-read and knowledgeable, and that you are brilliant, and it does not mean that you Li Fan can write any exquisite art theories.

Netizens are still relatively "rational", because this does not conform to people's common sense. What kind of literary theory was created at the age of 17, and it was recognized by all the professors of Kyoto University, this is terrifying!

Li Fan's fans are also divided into two factions, one group unswervingly supports a handsome Li unwaveringly, and the other group is skeptical, always feeling that the editor of "The Times of Chinese Studies" is too glorifying Li Fan.

After all, there are very few people who have a certain foundation in Chinese culture and art appreciation, and many netizens are just eye-opening.

Li Fan clicked on the comment area, and there were all kinds of messages in it:

"I know that the idol has published an article, although I don't understand it very well, but I strongly support it, it's good, it's good!"

"Li Fan has the saying of 'three realms', then I am stronger than Li Fan, I have 'five realms': eat, drink, pull, spread, sleep!"

"My handsome Li, I really can't appreciate it, I still want to see you play handsome in various shows!"

"I think it's an unprecedented tome, with a sparkle of wisdom in every character, opening up new horizons in the field of literary studies and creating ...... Created ...... I'm sorry, I can't make it up. ”

……

Li Fan laughed at all kinds of comments and had a stomachache, and finally coughed "cough".

Let's see how big this heart is, he can still laugh if his work is not recognized by others, so wonderful poetry theory is ridiculed by netizens and can still be calm, generosity is one thing, the key is wisdom.

To give an inappropriate and slightly sarcastic example: Is it interesting to argue with a blind man about the beauty of the Qingming Riverside Map?

This "Theory of Poetry" is too specialized, and the target group is naturally those intellectuals, at least also literature lovers, and more than 9 percent of people can't read the wonders of it.

If what other writers write is not recognized by readers, it may be long before they are stupid.

But Li Fan's mentality is really good, and he clearly understands that this "Treatise on Poetry" is destined to be high and low, which is a normal phenomenon.

As soon as Li Fan put down his mobile phone and was about to go to the cafeteria to eat, Lu Yaya's phone called, saying that the leader wanted to invite Li Fan to dinner.

Li Fan said: "Forget about eating, have a meal with the leader, there is no small half a day that you can't get off, the time is too crowded these days, you can invite me to have a meal at school instead of the magazine, I don't mind." ”

So, at about seven o'clock in the evening, Lu Yaya, who returned to Beijing University after work, made an appointment with Li Fan and prepared a sumptuous meal in the cafeteria.

Lu Yaya reprimanded everyone for not being able to appreciate the artistic value of "On Poetry" at all, and while digging hard with chopsticks, she knocked on the table excitedly and said:

"I don't understand why people can't read the work and question you, saying that you have embarked on the route of being packaged or something. Pack your sister, a bunch of illiterates!"

"Don't be angry, get angry with netizens, you have to be angry. ”

Lu Yaya slapped the chopsticks on the table with a "snap", and said emotionally: "The key is that there are still a lot of malicious slanders, please improve your cultural cultivation first, don't you spray blindly!"

Li Fan smiled, "Netizens, don't compete with netizens, if you are serious, you will lose, and if you laugh at it, you should watch a performance of human nature." ”

Lu Yaya restrained her emotions and looked at Li Fan quietly, her face full of incredulity.

Li Fan was stunned for a moment and said, "What are you doing?"

Lu Yaya said: "Li Fan, is that work yours or mine? Are you indifferent?"

Li Fan smiled brightly and said: "Those people who scolded me on the Internet, give him a chance to leave a name, address, and phone number, you see if he dares or not! ”

"Oh, you're so strong, that's exactly what you are. What if someone did leave a phone number, K?"

Li Fan said heroically: "Then forget it, we can't afford to mess with those who dare to leave a phone number!"

Burst!

Lu Yaya was amused, raised her hand and knocked on Li Fan's head, and said, "You kid is really interesting!"

Who is a child?

Li Fan pouted, there are always people who exud maternal love everywhere.

……

Li Fan's back was still as chic and uninhibited as ever, and after Lu Yaya stared for a moment, she turned around and walked to the bedroom.

After two or three short contacts, she felt more and more that this boy was not simple, not in terms of talent, but in personality, but in terms of the point of view of everything.

Lu Yaya lay on the bed and flipped through the manuscript that Li Fan originally submitted, the article of more than 10,000 words, there was no typo, not even inappropriate punctuation, it was perfect, which showed that the child was an extremely serious perfectionist, and he couldn't tolerate the slightest flaw in his work.

The boy who cherishes his works so much, is not afraid of the low opinion of netizens, and can still laugh over, this is definitely not a question of whether he is broad-minded or not, this is definitely wisdom!

Wisdom, tsk, this child is born with great things.

A few days have passed, the serialization of "On Poetry" has ended, the popularity has decreased rapidly, and when the third part of "On Poetry" was released, the number of comments and retweets was already very few.

There is only one reason for this: I can't understand it!

The first issue of "On Poetry" used Li Fan's fame to attract traffic, but although netizens downloaded and watched the content, 99 and a half out of 100 people couldn't understand this very serious theoretical type of thing, and it was too brain-intensive.

Even Li Fan's fans can't hold on, it's better to watch a few episodes of Li Fan's competition videos when you have that time.

Yang Chun and white snow, Qu Gao and widow, this can't be helped.

Lu Yaya hung up a phone call to Li Fan, and once again complained about Li Fan, she deeply regretted that such a wonderful work could not take root among the broad masses of the people.

On the other side of the phone, the sound of sucking soup sounded, "Normal, "On Poetry" is not for ordinary people, I will hand you a 'street work' tomorrow night!"

Lu Yaya was pleasantly surprised: "Yo, you are so diligent, so wow, wow!"

……

Kyoto University Cafeteria.

After Li Fan put down his mobile phone, Gu Yating on the other side asked, "Little Lizi, who is it?"

Li Fan frowned and said, "Eh, I found out, why are you so gossipy?"

Gu Yating raised her eyebrows, her eyes widened, and said, "Be bold, quickly return to the palace!"

Li Fan shook his head and said, "After you girl returned to the capital from Shanghai, why did she still get a 'princess disease', all day in the palace, you think you are a princess when you wear a phoenix crown?"

Gu Yating glanced at Yang Shuo and said aggrievedly: "Xiao Shuozi, she said me!!"

Yang Shuo immediately got up, made a knife gesture, pointed at Li Fan and said: "Be bold and disobey the people, dare to disobey Yi's will, and don't answer quickly!"

"Damn!" Li Fan was dumbfounded for a moment, when did Yang Shuo become Gu Yating's dog-legged? Li Fan had to correct it, "Dude, the princess didn't say that she had made an order, the edict of the queen and the queen mother refers to the edict of the queen and the queen mother, and the princess is at most a 'verbal' or 'order'!"

Yang Shuo was stunned for a moment, "Really?"

Peng Hui teased: "Dude, how did you get into the "Boya Cup"?"

"I don't know!"

After the group finished breakfast, Yang Shuo basically followed Gu Yating's side, this behavior made Li Fan stunned, and he said to Peng Hui beside him: "What's wrong, what's the situation?"

Peng Hui pouted and said: "The sycophant is on the body, Gu Yating said that after returning to the High School Attached to Normal University the day after tomorrow, she will unload her duties as the president of the student union and improve her academic level, and then, the position of the president of the student union will be targeted by the sycophant, isn't this a slap in the horse!"

"Corruption!"

Today is the "Boya Cup" summer camp screening exam, after the exam, everyone can pack their bags and go home.

After this round of elimination, there are only 75 people left in the philosophy class, literature class, and history class, and these 75 people are organized into a large class, and when the winter vacation comes, they will gather in Beijing again for the final assessment.

The exam mode remains the same, it is still a single table, and each person is randomly drawn to an envelope with questions inside.

Li Fan's question is very simple, there are no questions, just a few articles and books: "Later Teacher Table", "Shennong's Materia Medica", "Shangshu", ......

On a blank piece of paper, there are only the names of the articles and books, and there are no other words, and there are no question marks or anything.

How do you answer this?

In which direction to answer?

There are 50 members of the indoor literature class, and there are a total of 10 questions in the exam, and each question will be randomly assigned to 5 people, and four other people are also assigned this question, one of them stood up and said:

"Teacher, there are only a few book titles and article titles for this question, and there is nothing else, not even a question, it is missing!"

The invigilator hurriedly walked over to take a look, then walked out of the classroom and made a phone call, and after returning to the classroom again, the invigilator said: "I asked, it's not a missing print, this is the question, please draw this question and answer it well." ”

"Wow, you can't!"

"I don't even have a general direction and requirements, I'm confused!"

……

The invigilator said: "Quiet, quiet, look at it, Li Fan has written like a fly." ”

Everyone looked sideways, but no, Li Fan's gel pen was flying rapidly at this time, and the pen was galloping.

Different from the last exam, in the last exam, he drew the "Ancient and Modern Words" written by the dean of the Faculty of Arts in this time and space, which Li Fan had never read? He spent most of his time reading this work.

This time is different, the works on the letter paper are all read by Li Fan, and his thinking is also very clear, and he knows the direction and content of his writing after seeing the name of the article and book.

Li Fansi is like a spring, scribbling wildly, the spring breeze at the bottom of the pen, and more than 8,000 words are quickly completed, he carefully checked it again, there is no mistake, and then raised his hand and said: "Teacher, hand in the papers!"

When everyone heard this, they all looked up, are you kidding at this speed?

The invigilator kindly reminded: "This is not a lunch break, our exam is 3 hours in the morning and 3 hours in the afternoon, you are only 2 points, and then perfect." ”

Well, Li Fan checked it again, and there was really no way to change it.

In fact, this article is written slightly, if you want to write in detail, then there is no beginning and no end, and the current volume and layout are just right.

Li Fan raised his hand again and said, "Teacher, I checked it again and asked to hand in the papers." ”

The invigilator was helpless and said, "Take it!"

After handing over the test paper to the teacher, Li Fan turned around and left, becoming the first person to hand in the exam of "Boya Cup", which was diametrically opposed to the situation in the previous exam.

The two invigilators, one of whom is an associate professor of mathematics and the other a doctoral student in environmental engineering, are basically immune to literature, and they are even more dumbfounded by the unique style of "Lee's Wild Grass".

The two teachers opened Li Fan's test paper, thinking that they would first appreciate the handwriting of this famous talent on the campus of Beijing University, but they couldn't understand the words of the program.

What is this? Wild grass? Aren't you bullying people?

After the two invigilators flipped through it, they reluctantly put it down, and their communication with the genius was first spread across the two places by this font.

At this moment, the dean of the Faculty of Arts walked into the classroom.

"Hello Dean Cui!"

"Hello Dean!"

"Hmm," Cui Yongnian glanced at the classroom and wondered, "What about Li Fan?"

"Hand in and go!"

"So fast?"

Cui Yongnian was very curious about what kind of article Li Fan could come up with, he couldn't wait in the office, so he went directly to the exam site, thinking about scanning a few glances in the name of "inspection", but he didn't expect Li Fan to hand in the papers in advance and leave.

It's okay to leave, at least the test papers are left.

Cui Yongnian walked to the podium, opened it casually, and immediately frowned.

"Dean, this is wild grass. ”

"Yes, Wild Grass. ”

"How's it being written?"

"Written ......"

Cui Yongnian was speechless for a while, he turned a few more pages, and exclaimed in his heart:

What a Li Fan, you really don't say anything shocking! You even say that these works are fake books? Do you have the guts!

Title of work: "The Essence of Fake Books"

An article that challenges people's preconceived notions is born.