Zhao Tian explained the reason why the experience store has not put the sales business into it until now.

He then went on to explain: "As for the reason why the experience store continues to start, I would like to talk about my opinion on the concept of sales. ”

For Zhao Tian's words, the directors still felt very novel.

After all, the experience store that has always existed as a 'money-losing goods' must have a lot to do with his so-called 'sales concept'.

Zhao Tian said: "Sales, in fact, everyone here should have more contact than me, and they must know more."

Selling is nothing more than selling a thing, which is the most intuitive meaning. ”

Needless to say, everyone knows that sales are buying and selling.

It's just sales, although it is the most intuitive way to buy and sell, but there are also ways to buy and sell. If there is a need, there is a sale, you buy each other and I sell, this is a sale; if there is no need, there is a means to sell, this is also a sale.

For Zhao Tian, the easiest way to sell is that others are willing to buy things from him.

And how to achieve this method is the overall situation that Zhao Tian wants to lay out through the experience store.

The experience store has a straightforward message to everyone through the way of no sales business: anyone who goes to the experience store does not have to carry any psychological burden to consume, and can have the most thorough experience without the burden of thought.

Even if you want to buy it, the experience store does not provide sales services.

But in this regard, it is completely different from the traditional car four-son shop.

or any other form of exhibition, experience, etc.

The others are hidden sales experiences for the purpose of selling, but the Universe Group's experience stores have never been for these purposes.

Even if the final experiencer has the idea of buying after the experience, it is out of their own emotional and rational choice.

This is the result of giving the most fundamental respect to human nature.

There is no deceptive nature in any way.

To put it mildly, this marketing method is called 'the wisher takes the bait'.

In fact, the most essential thing is that Zhao Tian just wants to transform the traditional sales method into a 'service mode'.

In the future, sales behavior should also become a humanized 'service behavior'.

Buying and selling is nothing more than a change in demand.

When all needs gradually become rational and transparent, people will be the final form.

And it just so happens that the experience store just exists.

Zhao Tian is even more ready to use the experience store as a medium to convey a message of 'fair trading and taking what you need' to everyone, so as to improve the way of sales.

In the later operation of the experience store, he is ready to open all maintenance and repair related content and costs to the market on the after-sales maintenance system opened.

And with the improvement of Huaxing Company, all the after-sales maintenance parts of the Universe Group will be supplied and replaced at cost price.

But there is one point, the service charges.

This is also a source of funds that can make the experience store exist for a longer time, and it is also an interpretation of a new direct sales model to everyone.

Zhao Tian's crazy thoughts made everyone tremble deeply.

The tremor meant that everyone suspected that he was sick.

At least that's what the directors here think.

Regardless of the rest, I often know that although each automobile product can bring a lot of benefits to the enterprise.

But in fact, in the trajectory of a car product's life, the greatest profit value is not in the manufacturer, but in the process after it is sold from the manufacturer.

From the manufacturer to the seller, the price difference is a considerable figure.

After being sold from the seller, it is a greater expense in daily use, maintenance and repair.

Even this expense is usually greater than the purchase price of the car itself.

Not to mention the related costs brought to the state and major service companies, which are not small.

The cost of maintenance and replacement that Zhao Tian planned was carried out according to the cost price, but too much was released.

Even the cost of a well-paid service cannot offset the benefits.

Regarding Zhao Tian's crazy idea, at least it seems that this is the case, and everyone is even more difficult to agree.

Seeing everyone's inexplicable expressions, Zhao Tian knew that no one should understand him.

At least for now, it seems that no one supports this idea.

Lao Chang wanted to express his views several times, but when he saw Zhao Tian's eyes burning, his heart must have become an obsession, and after thinking about it, he said in a different way: "Zhao Dong, the way you said may be possible in the future, but judging from the current market environment and marketing environment, I am afraid that it will not work." ”

Zhao Tian had already heard the meaning of the old words, and he was not angry, and chuckled: "If you have anything to say, just say it!"

Lao Chang said slowly: "Otherwise, we can try to open more experience stores and direct sales stores at the same time, so that..."

As soon as he said this, Zhao Tian's face darkened, obviously a little unhappy, and he changed his words: "In this way, we can add experience stores to a certain extent according to the liquidity situation in the group, so as to ensure the normal operation of the group first." Otherwise, other important projects of the group cannot be carried out, and the entire business chain will be blocked. ”

Zhao Tian nodded, he asked Li Minghao to stop the experience store before, also because of the group's funds, this time he saw that Lao Chang said the same thing, so naturally he had no other opinions.

In the end, there is still no unified view on the matter of the experience store.

Zhao Tian also knew in his heart that it was impossible for a group of people who were in traditional thinking to suddenly change their thinking.

It's just that fortunately, the current era of the Universe Group is still the time when he has the final say.

Moreover, with the current cost of the experience store, it is categorically not enough to affect the overall situation, before the group really falls into a crisis, Zhao Tian believes that no one is willing to really get into trouble with him because of the experience store.

It seems that being alone in power is also a good thing, and this is also Zhao Tian's rare self-comfort.

Putting aside the experience store for the time being, as long as other businesses develop according to the established plan, the group should not have too many problems.

Seeing that most of the business has been agreed, this seemingly endless board meeting can be regarded as coming to an end.

After waiting for the board of directors, everyone has their own duties.

Li Minghao handed over the business in his hand to Lao Chang very happily, and there was not much delay.

However, when I handed over Qingqing again, there were some problems.

These were also unexpected at first.

Keep in mind that the first domain name :.com this book. The mobile version of the mobile version of the wonderful book house is :.com