The increase in sales of Juhuasuan for a while also attracted the attention of Zhang Mulin.

After all, there are a lot of knives on Juhua, but in just a short period of time, the sales of Chef Ba far exceed other items of the same kind, and the effect of this activity is too good.

Juhuasuan sold 1,667 sets on the first day, but the volume was not so good on the second day, and 827 sets were shipped in the end.

In these two days, it has brought sales of 1.08 million, which can be said to have exceeded the output target of Juhuasuan's single pit

Zhang Rui, who was directly contacted by Zhang Mulin, asked what the reason was.

At present, the sales of this single product have reached the top 10 of the Tmall category, and it has only been done for a few months.

"The promotion effect of Weibo celebrities is really good. This was Zhang Mulin's first sentence.

Zhang Rui and Zhang Mulin explained, Zhang Mulin was very interested in this, and then even called Wu Bin directly, and asked Wu Bin to bring their Weibo operation and maintenance personnel and Zhang Rui, and the three of them came to Ali together to meet and chat.

Wu Bin readily agrees that there are some things that cannot be imitated simply to achieve good results.

Not any company will be like Wu Bin, someone will specialize in this matter, and those Weibo celebrities will choose to promote Wu Bin's things, first, they received the goods first, and they looked really good, and then they promoted them. And even so, the few little celebrities in the early stage actually did not have a high amount of transformation, but only in the later stage. There are more Weibo celebrities talking about cooperation, and there are more and more big households, and at this time, the conversion is high.

Wu Bin's goal is that everyone who swipes Weibo can see the promotion advertisement of Chef Ba, so that the whole brand can at least have a certain initial reputation, and this reputation is the 'brand'.

But even so, after going to Ali and chatting with Zhang Mulin about the entire operation mode, I took a look at the real thing. Wu Bin and the three of them went over, not only with their own physical objects, but also with competitors, such as Zhang Xiaoquan's, Yangjiang's eighteenth son, and Zwilling people.

"Damn, you're here prepared. Zhang Mulin looked at the moment when Wu Bin opened the suitcase, looked at the various brands of knives inside, and couldn't help but say.

"It is necessary for you to see where our brand advantage is, and why others will buy our brand. Wu Bin said with a smile.

A series of knives on the table are spectacular, but the most eye-catching is the set of knives of the chef.

"Your stuff is really beautiful, this is your new knife? After Zhang Mulin glanced at it, he nodded to Wu Bin and said, five sets of knives, two of which are from Chef Ba, one is new, one is on sale, and the other three are other brands, in fact, each has its own characteristics, and the appearance design is not bad, but the appearance advantage of Chef Ba is more obvious.

The new knife, although it is also a set of knives, but there are only two knives, a kitchen knife and a chef knife, but the style is really attractive, and the pattern on the special knife is very attractive. As soon as Zhang Mulin saw these two knives, he took them directly and looked at them carefully.

"It's not just pretty, you have to weigh it. Wu Bin said, first took out Zhang Xiaoquan's knife, and carefully handed it to Zhang Mulin, these are all blades, be careful, if there is bloodshed, it will not be good.

After the eighteen sons of Yangjiang, there are also Zwilling people.

Every weight, feel, let Zhang Mulin feel it, in fact, Zhang Xiaoquan still has the knife of Yangjiang Eighteen Sons, Zhang Mulin must have seen samples before, but this time so many samples at one time are put in front of him, there are not many opportunities.

Zhang Mulin didn't pay much attention to these brands of knives at this time, in fact, he had seen every brand of knives before, and the same was true for the chef's. But I haven't seen this new model before.

"I don't need this, I know that your knife is good, I know that your knife is beautiful, so don't show it off in front of me, whose knife is this? Why haven't I seen it." And this texture is very good, this pattern looks good, very forced. Zhang Mulin looked at Wu Bin suspiciously.

Wu Bin smiled slightly. "Then there must be a forced grid, the pure cost of this knife is about to catch up with someone else's set of knives, if there is no forced grid, then there is a ghost. ”

"Damn, what the hell, the cost is so high. Zhang Mulin looked at Wu Bin suspiciously, of course, there was suspicion, a knife handed someone else's set of knives, the cost of that must be a hundred, what kind of steel does this have.

"Damascus steel, you say it's worth it, the cost of this knife is 178, and the other is 238, which is the pure cost. When Wu Bin said the cost, he deliberately made a little louder and accentuated his tone. However, as for the real cost, in fact, Wu Bin, the three people in the procurement department, and the financial department know it, and the other Wu Bin's public costs are all this. The formal cost must be lower than this, after all, Wu Bin's order is so large, and the price given by the factory in Yangjiang must be much lower than that outside, otherwise, Wu Bin will switch to his family, then they will have one less big customer.

Although Zhang Mulin is the person in charge of the category, he is actually not very clear about the distinction between various steel materials, as well as the advantages and disadvantages, after all, there are too many things, if you understand them all, how can you have so much time, there are hundreds of subcategories, and thousands of materials are possible, and it is impossible to understand them. But I don't know, but it doesn't mean I haven't heard of the name of Damascus steel.

This is the material of the famous ancient sword.

These patterns are actually the patterns of Damascus steel, and they are also unique to the steel itself. ”

"699, go to the cat super, I'll give you an event. Zhang Mulin couldn't help but say in the end. This kind of good steel knives are rare, although the current cat super is still a low customer single platform, but there is such a good thing, when you really need it, you can also take it out and install it. These days, there are too many general things, but too few good things.

"I'm Ditian, you're too ruthless, this family will lose money, don't forget that there are still 30 points deducted from the platform, and we still have value-added tax, business income tax, and public payments, etc. This price is reported, isn't it completely a loss of money and making money, this price is definitely impossible. Wu Bin shook his head and said.

"You said that you are a big boss, what's wrong with a little profit, you usually make so much money, and now you spit it out a little bit to give back to the society, isn't it good to give back to consumers. That's it, I'll inquire later, and see if there are any suitable activities on the marketing team, enough for this kind of forced product. Zhang Mulin continued.

It's just that Wu Bin has a bottom line, and this kind of price will definitely not work.

"In this way, the lowest activity price is 699, and the daily price is 898. ”

"Deal. ”

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