Chapter 11: Cat Super with Me
"Hello Sister Yu, I'm Zhang Rui, the operator of the Daxing brand. Zhang Rui saw it for the first time
"Sister Yu, you are really as beautiful as I imagined, haha. "Thick-skinned and self-acquainted people, this is also a major feature of Wu Bin.
However, Zhang Jieyu and Zhang Jieyu are also old acquaintances, but they have always provided online chat tools to communicate with each other before.
Zhang Jieqing is only about 26 years old, only a little older than Wu Bin, and her overall dress is also very casual, a bit of a royal sister, but she has already been married, if the time does not change, this time next year, she will take a vacation and take maternity leave.
"Yo, it's pretty early. I heard that you are the boss, the young man has a way to make money. In the future, I will call you Mr. Wu. Zhang Jieyu said jokingly, as for Zhang Rui, there is too little communication on weekdays, so he nodded.
"What kind of boss, if I can still be called a boss, there are few people in China who are not bosses. ”
"Okay, let's not talk about this, let's talk about it first, that Yifeng of your family, you can do it, it's very strong, yesterday's sales broke 1,000, this speed, if you keep it up, you won't have to enter the TOP10 next month." "At present, the threshold of the top 10 home furnishing categories of Tmall Supermarket is only 150,000 sales.
"Okay, no problem, I'll be on my side next month. Wu Bin said with a smile, like a joke, but he still had some confidence in his heart.
The change in the sales data of this chat is very intuitive and obvious to see the conversion brought by this order.
Wu Bin already has a plan for how to do it in the next half a month or so, as for whether there will be many errors in the plan, the answer is that there will not be many errors, and it may even be better.
This is actually the reason why Wu Bin came to Ali. It's to get more and better activities, bring more traffic, and sprint to your goals.
"Okay, I'll wait for your good news next month, and if it doesn't work out, you'll wait for me to put on your little shoes. ”
"Haha, sister, let's show you the operation plan on my side. Wu Bin didn't take this point, he directly opened the computer and got the finished PPT out.
The content in the PPT mainly includes, the introduction of Yifeng products, the category of Tmall supermarket, the category sales of the same kind, Tmall Taobao, and then the price analysis, as well as the analysis of the sales growth trend.
Finally, he gave his own single product, and introduced it from the aspects of price, material, follow-up activities together, and how to cooperate with inventory. In addition, let's assume another one, if the category is large, if it is a good pit for the popular model, according to the output of those previous single products, an approximate output and sales volume is estimated, and the data is very direct and easy to see.
At least Zhang Jieyu nodded frequently when he looked at it, as for Zhang Rui on the side. I was always watching and listening intently, honestly like a teachable student.
"Well, okay, I've got two events for you this month, remember to prepare the goods here, don't waste my resources then." Zhang Jieqing also decided quickly, judging from the PPT given by Wu Bin, she also felt that Wu Bin was serious about doing this thing, and in the whole PPT, although there were some discrepancies between the prediction and output of activity traffic and what he knew, but this discrepancy was that Wu Bin estimated less. In other words, the actual effect should be more than that calculated by Wu Bin.
And if the activity sales target mentioned by Wu Bin here is really achieved, and the follow-up sustainable impact brought by this sales. The result is very good, at least she has not seen a more suitable and better solution on her side.
Wu Bin told Zhang Jieyu about some details to pay attention to, and also explained the proportion of individual data in and out of this ppt, so that Wu Bin had a bottom in his heart so that he could do a good job in stocking up.
It would be a pity if the effect of the event was very good, but in the end the follow-up impact of the event effect was greatly reduced due to the problem of stocking.
Zhang Rui felt that it was really worth it to come over this time, because there were so many things she had learned, and she had also prepared relevant materials here, and the follow-up operation plan for the brand was also summarized based on her own learning during this time. Originally, she thought that she had prepared well enough, detailed enough.
But after hearing the planning report made by Wu Bin before, I didn't want to take it out again. Because there are too many bad ones, if you think about it now, your own planning for the brand lacks too many uncertain factors, and many plans are still a bit general, and there is no guarantee that it will fall into reality. However, Zhang Rui's mentality is very positive, just like at this moment, she is shouting in her heart all the time that she has earned it.
Because some of the operation methods that Wu Bin said this time had never been thought of before, it turned out that it could still be operated like this.
As for the specific effect, she is still unclear, but at least she can think of these methods is also a skill, in addition, looking at the expression of Xiao Er Zhang Jieyu, she can also know that these methods that Wu Bin said are still reliable.
However, even if the preparation is not as adequate as Wu Bin's, when Zhang Rui and Zhang Jieyu talk next, what should be taken out is still to be taken out, but Zhang Jieyu and Wu Bin talked so much before, and now when talking with Zhang Rui, the gap is obvious, so there is not much to talk about, and I am afraid of comparing everything.
In the end, Zhang Jieyu communicated with them and left. Not only Zhang Rui felt that he had learned a lot from communicating with Wu Bin here, but in fact, he was the same.
He was sent out by the academy to be a junior sophomore, but he didn't jump online from purchasing from those big supermarkets offline. In fact, he doesn't have a bottom in his heart about many ways to play, and he doesn't even have some clues, and he still has to communicate with those offline old fritters on weekdays, and he wants to learn more. It's just that even if it's a colleague, it's not so easy to dig out some useful suggestions from the mouths of those old fritters.
But this time, it was unintentional, and Wu Bin's plan gave her a lot of practical suggestions.
As for Zhang Rui's side, forget it, if she talks more, she is worried about wasting time, and now she has to hurry up to summarize some of the ideas and methods in her mind, so that she can implement it when the time comes.
"Angkor, you are amazing. After Zhang Jieyu left, Zhang Rui was full of admiration.
"You'll do the same in the future, even better than mine. By the way, have you ever thought about doing cat super with me?" And what is needed to do a good job in e-commerce is the elite, and Zhang Rui obviously meets this standard, even if it is in the future tense.
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