"Immediately call the agency manager, the market research manager, the customer service manager and the personnel manager to come over for a meeting. Pen ~ Fun ~ Pavilion www.biquge.info" Hang Yunshan said to Yang, and then looked at the tree planting couple: "You are the agent of Jiangyan Company, and you also stay for a meeting." ”

"Good. The tree planting couple replied that they didn't know what Hang Yunshan was thinking, and vaguely felt that something was wrong.

The secretary Song Lian went to Hong Kong to run errands, and Yang picked up the office phone, called the front desk service, and asked her to notify the four department managers.

After a while, four managers arrived one after another, and because the office of the headquarters was small, it was a little crowded to sit down. Hang Yunshan and Yang stopped sitting on the sofa, moved the computer chair over, and gathered in a circle, and let the tree planting couple talk about their entrepreneurial experience.

After listening to the entrepreneurial process of the tree-planting couple, Tan Zongqin and Jiang Rong were thoughtful, while Taozi and Huang Huijun vaguely felt the problem.

"The masters are in the people, and I didn't think that agents could do this. Hang Yu said.

He has no good way to limit the computer penetration rate, and plans to wait for the computer penetration rate to increase, and the purchasing business will naturally increase. But Qin Xiaozhu's successful case opened a door for Hang Yu and explained to him the wisdom and strength of the people.

In ancient times, there was no telephone, so didn't there be a need to do business?

It shows how wise Hang Yu's decision to shoot TV commercials is, if there were no TV commercials, Li Bingshu would not have known about Chinese babies, would not have asked tree planting to help buy milk powder, and there would have been a series of entrepreneurial events in Xiaozhu's later years.

"The development of the Internet and the limitation of computer penetration can be said to be a lock on the neck of all Internet companies. But we had a big opportunity, a new operating model that could break free from this shackle. Hang Yunshan said.

The first reaction of everyone was not surprise, but secretly slandered: we have just seized a big opportunity and come again.

"Think about it, is there any other product that can do this? Taobao products can be bought in convenience stores and supermarkets, but not products with small profits, too expensive goods, not just needs. Hang Yunshan said.

Small profit means that there is no profit for agent grading, and there is no market for expensive luxury goods in third- and fourth-tier cities. There is only milk powder purchasing, its price is not very expensive, and the profit is very high, which is enough for some families to meet the word "just need".

"I suddenly felt that I was very wise, and from the very beginning, I set the main products of China Baby as milk powder and other baby products, and I focused on working with suppliers in this area. Hang Yunshan boasted to himself, attracting a few kind smiles.

"Chairman, do you want to promote this business model?" Tan Zongqin had already guessed.

"Yes, but this model has great limitations, and it is impossible to generalize it to the whole country. We want to revise it to make it more in line with the conditions for large-scale promotion, and you can say directly if you have any suggestions. "Hangyun Mountain Road.

"The limitation refers to the profit margin, Miss Qin, as an agent, can only get 20% of the profit, and there is not much money when she is assigned to the following agents. If we want to promote it to the whole country, we must give up more benefits, otherwise we will not be able to mobilize the enthusiasm of agents. Jiang Rong, the acting manager, said.

"yes, what else do you think. Hang Yunshan looked at the others.

"This business model is that we create our own agents to make up for the gap in the daigou market. Unlike online agents, this type of agent is an offline activity that requires them to be familiar with the local area. I suggest setting up physical distribution stores in key provinces and cities across the country to reduce the level of middlemen and control the quality of goods. Tan Zongqin said.

China's baby currently occupies a very small purchasing market, and the purchase of milk powder alone may be less than one-tenth. Those who travel abroad and study and work part-time buyers, they can meet a smaller market, and will never exceed Chinese babies.

There are still about 85% of the milk powder purchasing market has not been explored, some of them do not know the purchasing, and some mothers and babies do not have the awareness of using milk powder at all. The former belongs to users who are easier to discover, just let her know about milk powder purchasing, and the latter belongs to users who are more difficult to discover.

Many families can't keep up with their thinking concepts, and they don't drink milk powder before, and they feel that it is not necessary. There are also families whose economic conditions can't keep up, so there's no way to do this. The former can be corrected, and by promoting the benefits of milk powder to them, they may be converted into milk powder purchasing users.

"To set up physical distribution stores in key provinces and cities across the country, how can you have fifty or sixty of them, and the funds are very tight. Yang said.

"Instead of selling directly to customers, our distributors supply goods to agents in various locations. The store does not pick a place, and it can be used in any warehouse, so it shouldn't cost a lot of money. Tan Zongqin said.

"This suggestion can be considered, opening a distribution store can improve the management and control capacity. Hang Yunshan nodded.

"There's no need, the other party places an order directly online, and it's more convenient for us to mail it directly. It can also reduce warehousing and logistics losses. As for this control capability, I don't think the distributor can control the agents below. Yang said.

"It also makes sense, stay in the middle and don't send it. Hang Yunshan said.

"I don't think this model needs to be changed so much, it is enough to increase profit margins, we will do what Miss Qin does, send more people to run around the country, and the labor cost will not be much. In areas where the economy is too backward and cannot afford to consume foreign milk powder, the scope of our target can still be determined. Jiang Rong said.

"A hundred people, can you run all over the country?" Hang Yunshan looked at Jiang Rong.

"Absolutely, and you don't have to run every township, they just need to find a suitable agent in the area, and then the agent will run down, and it won't be more than three levels. Jiang Rong said that she had been an agent in other industries before entering Jiangyan Company, and unlike purchasing agents, common domestic commodities have no particularity, and they are easy to be replaced by other commodities and other brands, so the competitiveness is relatively weak, and they often run in vain.

However, the purchase of milk powder for Chinese babies can be said to be unique in China at present, and it will definitely not run in vain.

"If we can run all over the country before the competitors come out, we can say that we have won half the game. The personnel side will immediately recruit people, temporarily included in the market research department, pay attention to cooperate with the agency department and customer service department, and improve our offline sales system as soon as possible. Hang Yunshan said.

The four managers nodded one after another, and they were already busy, but they fell into a new round of busyness.

After the meeting, Hang Yunshan said to Qin Xiaozhu and his wife: "I will promote this business model throughout the country, and the impact on you will not be great, and you can continue to expand your business." In addition, I can give you 50% of the profits, and the extra is a thank you to you. ”

Hearing the 50% profit, Qin Xiaozhu and his wife were overjoyed: "Thank you, chairman, with such a large profit margin, our development speed will be faster." ”

Hang Yunshan smiled slightly: "I wish you a prosperous business." ”

In addition to recruiting specialized people to run around the country, the existing agents of Yuxue purchasing can develop this model. In order to enhance their development space, Jiang Rong immediately contacted all the agents in the group, a total of more than 700 agents.

Jiang Rong conveyed the latest agency model to them, and informed the agents that those who are willing to promote this agency model can apply to Jiangyan Company, the steps are more complicated, you need to pay a certain deposit, and then you can get a 40% profit discount.

Agents learned that there is such a good model and can also increase profit margins, and they have submitted applications.

After Li Yaxi saw the statement of the agency department, he was very surprised: the sales volume increased by 37 times in the second month, I have been an agent for a year, and the monthly sales are only a little more than him, is this agency model so good?

She is the oldest agent with the highest qualifications, and after these days of hard work, her monthly income has reached more than 300,000. How much money is the manager of various departments of Jiangyan Company a month, Li Yaxi thinks that his choice is very correct, and he has a good life.

Discovering new opportunities, Li Yaxi was not polite, and immediately called Hang Yu: "Hang Yu, the new model issued by the agency just now is really fake, is it that good?"

Hang Yunshan and Li Yaxi haven't seen each other for a long time, and the relationship has gradually become estranged, so he didn't bother to correct her title, and replied: "It's true, I plan to promote this model across the country, if you have this energy, you can go to the more backward areas of the Internet." ”

Li Yaxi sighed: "It must be very tiring, it takes a long time to take the car." ”

Hang Yunshan said: "You choose for yourself, we are not reluctant." ”

Without waiting for Li Yaxi to reply, Hang Yunshan said again: "I'm very busy now, and I don't have anything to do." ”

Li Yaxi was in a good mood, but when she heard Hang Yunshan's indifferent attitude, she suddenly had an indescribable feeling. She was about to speak, but Hang Yunshan was already hanging up, and when Li Yaxi heard the sound of hanging up, it was as if something was broken in her heart.

"What's the big deal. Li Yaxi put down her phone and muttered.

Although he misses the days when he worked hard together, Li Yaxi does not regret his choice at that time compared to interests.