While studying the schedule, Xu Rui sent invitations to all companies in the logistics platform, mainly including Yanzi, SF, Shentong, Yuantong, Post, Debang, Leapfrog, Yunda, Huitong, Zhongtong, Home Delivery, and Daily Express......

It includes almost all domestic logistics enterprises, and its strength is self-evident.

However, the logistics platform is just a platform, and these logistics companies are mainly settled in the platform to obtain benefits, such as Jiang Yan and Ali's orders... They have not really joined forces yet, and are limited to shallow cooperation.

Xu Rui invited everyone to the Hangzhou Taihu Hotel, and everyone arrived one after another and greeted each other for a while.

"Thank you for taking the time out of your busy schedules to attend today's cocktail party, on behalf of Jiangyan Company, I would like to toast you a glass first, and wish you all the best and the company behind you. Xu Rui got up and toasted and drank it all.

Seeing Xu Rui pouring the wine glass, a few drops of wine fell, and everyone said "Mr. Xu is polite".

It is not the bosses of major logistics companies who come, but the leaders of the management. Although Xu Rui is not the leader of Jiangyan Company, the Jiangnan Mall he manages is not inferior to these logistics companies, so his status is equal.

It can only be said that the strength of Jiang Yan's company is too strong, and it will be bullish to pull a branch out at will.

"You're all busy people, so I won't waste any time, let's get straight to the point. Xu Rui said politely to everyone, and then said: "The purpose of inviting everyone here today is to deepen cooperation, you can first take a look at our company's integration plan for logistics, retail, and e-commerce." ”

As Xu Rui spoke, his assistant handed out documents to everyone.

This document was not written by Hang Yu, but he took a part of it and re-edited it after studying Hang Yu's plan. This part of the content does not involve company secrets, so you can know it.

The representative of SF Express is called Zhang Huamian, and when he opened the document, he was immediately attracted by the content on it. Others are similar, this integration plan unabashedly shows the ambition of Jiang Yan, which shocked everyone.

At the same time, they are very interested, because according to the plan, they will occupy a very important position in the process of integrating logistics, retail, and e-commerce, and can obtain huge benefits.

"You are all the leaders of domestic logistics companies, and you should understand that the domestic market is very large, but the competition is disorderly, resulting in a lot of waste of resources for each company. Previously, we had a zoning layout in the central and northwest regions, which reduced some waste of resources. But that's not enough, I believe you all have the idea of going international, or have already entered the international market. However, our position in the international market is a bit awkward, and our strength is insufficient, not only can we not be consistent with the outside world, but also fight with each other, which is definitely the most stupid thing to do. Xu Rui unceremoniously criticized them.

"Brick-and-mortar enterprises are not like you to do e-commerce, they can monopolize the market through the characteristics of the Internet, and the competition is naturally more cruel. Zhang Huamian said calmly, and he didn't seem to be angry at all at all at Xu Rui's criticism.

"So we have built a logistics platform with you, and put your business online, so you can naturally get the characteristics of the Internet. But this is only a small part of the business, and your channels are still offline, so your competitive environment has not changed much. The same is true for retail enterprises, even if it is an e-commerce company like Suning, it has not put its channels online, so it cannot really form a monopoly situation in the network industry. This is a good thing, in fact, it is also a bad thing, we can refer to the Spring and Autumn Period and the Warring States Period. Xu Rui said.

"It seems a bit inappropriate to compare commercial competition to the period of the belligerent nation. Shentong representative He Shuyin said.

"I think it's very appropriate, business competition, like national competition, is the law of the jungle. It's just that when you do business under the protection of the law, you will inevitably have some constraints, so you have not clearly seen the essence of business competition. Isn't there anyone here who wants to monopolize the logistics industry, even if it is not a complete monopoly, it can form a Ssangyong gathering, or a three-legged situation. Xu Rui used incendiary language to stimulate the crowd, hoping to stimulate their ambitions and let them take the initiative to integrate logistics companies.

"Mr. Xu, the agitation method is not easy to use now, we just want to do business. Yunda's representative Fang Cheng had the expression of a peacemaker, but he was actually afraid of Xu Rui's agitation.

Because among many logistics companies, Yunda's strength is not very strong, if the logistics industry really sets off a "unified war", it is estimated that Yunda will not be able to bear it.

Therefore, Fang Cheng immediately exposed Xu Rui's conspiracy and hoped that the representatives of other logistics companies would calm down.

"I'm just telling the truth, even though integrating an industry is difficult and comes at a huge cost. But once you become an absolute giant in the field, you will benefit a lot, just like us and Ali. If you do not integrate the logistics industry, you will have a long period of vicious competition, disorderly layout, waste of resources, and finally pay a lot of price, and also miss the development opportunity, delaying the pace of entering the world. If there are only three logistics companies in China, think about how strong these three logistics companies should be. Let's join forces, and it is not a problem to turn the tide in the international market. Xu Rui said.

Although Zhang Huamian and the others were expressionless, there was an undercurrent in their hearts, on the one hand, they were very moved by Xu Rui's words, and on the other hand, it was difficult to make up their minds.

"I agree with Manager Xu's words, the service quality in the industry is uneven, and the integration can improve the overall service level, which is of great benefit to the majority of users and ourselves. On the contrary, according to the current situation, it is difficult for us to monopolize the channels in the retail industry, and it is estimated that many years of development time and opportunities will be wasted. Zhan Taiying, a representative of Swallow Logistics, said.

"It's easy to say, it's hard to make money in logistics now, and how to integrate without money. YTO representative Zhao Tingshuang said.

"It depends on whether you have the determination and means, we and Ali will choose one or two companies to invest, and you can also raise funds publicly, and you will naturally have money. Xu Rui said.

"In the final analysis, you still want to meddle in the logistics industry and control us, which is too beautiful. Fang Cheng said.

"Mr. Fang said seriously, we are only investing, and we do not interfere in your business. If you don't want to, we will never force it, and we can force you to accept the investment. Xu Rui said.

The representatives of logistics companies are all in thought, some feel the slightest fear, some are ambitious, and some quickly calculate the gains and losses, and it is difficult for everyone to make a decision for a while.

It's really too difficult for Xu Rui to put forward the approach, let alone integrate the logistics industry, maybe he will kill himself.