Chapter 217: Flowers Bloom from All Directions

After the establishment of independent companies for the group buying business, video upload business, anchor coming, and everyone complaining about the school intranet, the manpower of each company suddenly entered a very tight state.

The group buying business is independent into Meituan.com, and after a round of expansion in the imperial capital, it quickly began to go nationwide.

In fact, the company that Jiang Hui wants to finance the most is Meituan.com, and relatively speaking, Meituan is also not so favored by Jiang Hui. The main reason is that the profit model of the group buying website is relatively simple, mainly to extract the merchant's commission, which means that the operation ability of the group buying website is very high. After the rise of group buying websites in the previous life, various funds quickly followed, and countless group buying websites appeared in the market at once, and after a big battle, most of them perished.

Jiang Hui believes that there are three reasons for such a low survival rate, one is that group buying itself is an industry that spends money, and online needs traffic support, and offline needs to expand offline ground forces. On the whole, the operating costs are high; second, the regional advantages of the group buying website cannot be replicated, and the website needs to negotiate cooperation with businesses in different regions, which requires strong ground forces; third, the management ability of many group buying websites is insufficient, and it is difficult to form a platform operation, cross-regional management and the unity of ground forces.

Therefore, Jiang Hui hopes to use the capital and management capabilities of venture capital to quickly make Meituan bigger and stronger, and completely sit in the first position in the market when other funds are still waiting and hesitating, and then continue to raise, expand and go public. In the end, a large amount of cash out, not seeking control, only pursuing influence.

Jiang Hui also handed his meaning to Tang Wenwen, who was negotiating with various venture capitalists, and tried to give priority to Meituan's financing at the same time.

Meituan now has more than 30 full-time employees and a team of more than 50 interns. The reason why there are so many interns is because it takes a lot of manpower to negotiate with the merchants. When Meituan was founded, the funds taken out from the income of the intranet were almost used up, and if it did not raise funds, it could only use the intranet to distribute dividends to shareholders, and then each shareholder would increase their capital to Meituan in proportion. Of course, borrowing can also be considered, but it is also very troublesome to consider not affecting the development of the borrowed company and balancing the different interests of shareholders between different companies, so it is best to go for financing.

……

After the video upload business became independent from the school intranet, Tudou was established.

According to Jiang Hui's plan, Tudou strives to create the most complete, fastest and best video database in line with the goal of "the world is watching" and the product concept of "the fast is king", leading the cultural trend of the Internet video era. Let users understand the trend of video culture in the first time, and condense the super popular video list to create a massive boutique library.

This is not only a company that increases the influence of Korn Ferry Group, but also prepares for the group's future entry into the variety show film and television industry.

As a company that started as a civilian, in order to be able to be adversely affected by various factors as little as possible, it is necessary to master several platforms to express your voice and influence public opinion. The school's intranet, Tudou, Weibo that is being registered, and even WeChat in the future, are all platforms that meet these attributes.

When Jiang Hui built the content system of Tudou.com, he prepared the four head content matrices of dramas, variety shows, movies, and animation, and eight vertical content groups of information, documentary, culture and finance, fashion and life, music, sports, games, and self-channels.

……

After the anchor came and became independent from the school intranet, Jiang Hui borrowed the name of the later YY live broadcast. The name is very distinctive, catchy to read, and contains special symbolism, which is very consistent with the temperament of the live broadcast platform.

The development momentum of YY live broadcast after it became independent is also good, which is mainly due to the benchmarking role of the first few Internet celebrities, so that many potential anchors can see another way to become famous and make money.

However, what needs to be paid attention to in this part is to avoid pornography, otherwise the platform will be blocked, and the gains outweigh the losses. To this end, Jiang Hui has set up a special detection department to monitor and confirm whether the performance of each anchor is in violation of regulations, and give warnings or even bans to the anchors who are out of line.

In general, YY live broadcast has begun to enter the state, but its outbreak needs to wait until the popularization of smart phones, which can be regarded as a forward-looking investment by Jiang Hui.

……

After everyone complained about the independence from the school intranet, Douban was established to operate. This is a platform for Jiang Hui to exert influence on the film and television music industry, and it can also be regarded as part of the preparation for the group's entry into the film and television industry in the future.

Douban provides information about books, movies, music and other works, both descriptions and comments are provided by users, and it is a very distinctive website. In the future, Douban will also provide a variety of service functions such as book and video recommendations, offline intra-city activities, and group topic exchanges. According to Jiang Hui's plan, Douban will be an innovative network service that integrates taste system (reading, movies, music), expression system (I read, I watch, I listen) and communication system (same city, group, friendly neighbor), and is committed to helping urban people discover useful things in life.

Among the independent enterprises, the closest to the user attributes of the school intranet is Douban.

The operation content of Douban's website determines that the core user group of Douban is urban youth with a good educational background, including white-collar workers and college students. They love life, in addition to reading, watching movies, listening to music, they are more active in Douban groups and small stations, and have heated discussions on food, clothing, housing, use, transportation, etc. They are keen to participate in all kinds of interesting online and offline activities, have all kinds of ghost horse ideas, and are the initiators and promoters of popular trends on the Internet. Slowly, Douban will become an indispensable part of their lives.

Although the market value of Douban will not be as high as Meituan and Tudou in the future, as a small and fresh literary website, Jiang Hui's expectations for it are still quite high.

But now Jiang Hui is worried that there are several more companies at once, and the management personnel are completely insufficient.

Meituan is managed by Tang Wenwen as the deputy general manager, Tudou is managed by Fang Dawen as the deputy general manager, and Jiang Hui is managed by Chen Hu as the deputy general manager, and Chen Hu is also the first employee to be promoted to the company-level leader among all the ministers.

As for Douban, at present, Jiang Hui himself is personally staring, and at the same time, he asked He Ling as the deputy general manager to help deal with some daily things.

Jiang Hui now deeply understands that the most important thing in the 21 st century is talent!

(End of chapter)