Chapter 275: Posters
Li Liang asked the printing house to print a batch of promotional posters for him to open the shopping lottery, and Li Liang designed two promotional posters for his own supermarket, one large and one small, the big one was a poster posted on the wall, and the small one was a flyer to be distributed to others. Another type is the raffle ticket. A total of 10 sets of raffle tickets are printed, and one set is used every day. The main content of the lottery is that during the opening period, customers can participate in the supermarket lottery if they shop more than 5 yuan in a single time. The prize is set up for ten consecutive days, the first nine days are a permanent bicycle every day, and the tenth day is the ultimate prize, a color TV worth 600 yuan.
Truth be told, a permanent 28-style bicycle is worth as much as an ordinary car in later generations, and young people are proud to own a bicycle. Li Liang's idea is to prepare for not making a profit in the past ten days, and even to be prepared to lose money, that is, to beat the name of his own supermarket in the county seat, so that the residents in the county know about his own supermarket.
Liang Daming sat in his office, looked at the sketches designed by Li Liang, and couldn't help but be suppressed by Li Liang's courage. Within 10 days of opening, I gave away nine bicycles and a color TV, which cost about 3,000 yuan. This is not a small amount, it is worth Liang Daming's salary for several years.
"Liangzi, supermarket? Isn't it similar to the sales department of the supply and marketing cooperative? This can't be opened by your family, right?" asked Liang Daming in surprise.
"Yes, it's my family's business, Brother Liang, remember to come and cheer when the time comes!" Li Liang said with a smile.
"You must be too bold, and if you give away a small 3,000 yuan at once, don't you worry that you won't be able to earn this money back?" Liang Daming said worriedly for Li Liang.
"Brother Liang, don't worry, I know it in my heart!" Li Liang said with a smile.
He really knows in his heart that the profit of the supermarket lies in fame and long-term flow. As long as the fame is out, the price of his own goods is not more expensive than other places, and if the service is good, Li Liang is confident that his mother will run the supermarket into an old store.
"Liangzi, how many copies of this opening poster are you going to print?" asked Liang Daming.
"The small one will print 20,000 copies, and the big one will print 500 copies! In addition, a total of 10 sets of lottery tickets will be printed, each with 5,000 copies. Li Liang reported a number, "Brother Liang, how many days will it be printed?"
This figure is basically the same as the number of households in the current county seat of Hekang County, which is a large county with a large population among the more than 10 districts and counties in the Gangshan area, with a population of more than 400,000 and nearly 100,000 in the county. Twenty thousand copies of this kind of poster were sent out, enough to cover the entire city. The big poster is larger in size, suitable for posting on bulletin boards and walls, and Li Liang is going to paste it all over the streets and alleys of the county.
"It's okay, it's almost enough tomorrow afternoon! I'll have someone send you home then." By the way, there are 5,000 lottery tickets per set, will there be too many. According to the calculation of getting a lottery ticket for shopping for more than two yuan, if all of them are distributed, won't the turnover of the store reach 10,000 yuan a day?" Liang Daming asked Li Liang in surprise.
"Brother Liang, I'm also prepared. Li Liang said.
"Okay, then do what you say, and I'll give the workers the task later. Liang Daming said.
"Okay, then thank you Brother Liang, how much is it in total?" Li Liang asked.
Liang Daming gave Li Liang a very favorable price.
and Liang Daming made an appointment to deliver the printed poster to his house tomorrow afternoon, Li Liang left the county printing factory on his sister's bicycle and rode to Wang Chao's house.
Wang Chao is bored at home, and his family also bought a black and white TV, but there are fewer TV programs now, and he is very bored at home.
"Liangzi, why are you here?" Wang Chao knew that Li Liang was at home with his mother every day during this time, staring at the decoration of the store, "Your store has been renovated?"
"Well, almost!" Li Liang said.
"When will it open?" asked Wang Chao.
"Preparations are scheduled for August 28!" Li Liang said.
It's the 20th today, so it's not many days!
"Is there anything you need my help with?" asked Wang Chao.
"Yes, I'm about to look for you!" Li Liang came to Wang Chao for this matter.
The poster has been printed, but I haven't found anyone who sent it yet. Li Liang came to Wang Chao to prepare for Wang Chao to lead people to help distribute posters.
"How can I help?" Wang Chao asked curiously.
"Help me send out posters!"
"What poster?"
Li Liang showed Wang Chao the sketch of the poster he had designed, and unsurprisingly, he received the knee that Wang Chao offered.
Wang Chao said enviously: "Liangzi, your family is really rich! I am really willing, these nine bicycles and a color TV are sent out, I have never seen such a good thing when I grow so old." Is it true that you only need to make a one-time purchase of 5 yuan or more to participate?"
"Yes, you think I lied to you?" Li Liang said with a smile.
"No, no, I didn't mean that, I was just too surprised!" Wang Chao said.
"Chaozi, I have a lot of posters printed at home, you help me, find more friends and classmates to help, and I will pay one yuan per person every day!" Li Liang sacrificed the magic weapon of money, and created the profession of sending small advertisements in advance.
"Okay!" Wang Chao was not reserved, he knew the economic conditions of the Li Liang family, and he didn't care about this kind of small money at all, "Then I'll go find someone! How many people will it take?"
"Let's find 10 first. Li Liang said, and then admonished, "Remember to find someone who can endure hardship!"
"Don't worry!" Wang Chao said.
"Okay, after you find it all, bring it to my house tomorrow afternoon, and I'll teach you how to send it when the time comes!" Li Liang arranged.
"Okay!" Wang Chao promised.
"Chaozi, then it's hard, give, this is your activity fund, buy water to drink when you're thirsty!" Li Liang took out two yuan from his pocket and handed it to Wang Chao.
Wang Chao didn't laugh and scolded: "Liangzi, you look down on people, right?"
"Okay, I was wrong! Let's go, let's drink a bottle of soda to quench our thirst!" Li Liang said with a smile.
"That's pretty much it!"
The two came out of Wang Chao's house, in the store department of the supply and marketing cooperative, Li Liang bought two bottles of soda, one bottle per person, after drinking, Wang Chao began to look for someone, and Li Liang rode a bicycle home.
When she got home, Wang Xiulan was cleaning up in the supermarket at home, and the shelves of the supermarket were already full of goods, and the prices were all posted. Wang Xiulan is putting the finishing touches on it.
She saw her son come back and asked, "Son, have you got the poster you said done?"
"Got it, Mom. The printing house will send it over tomorrow afternoon!" Li Liang said, "I have found someone, and I will distribute posters in the county seat from the day after tomorrow!"
"Son, you said that with such a big investment, can we really earn back the original?" Wang Xiulan was still a little worried.
The son proposed to take out nine bicycles and a color TV to make prizes during the opening period, Wang Xiulan and her husband Li Shuangzhu had different opinions, and the two of them originally meant to take some wine, candy and the like to make prizes, there was no need to take such valuable things. But in the end, they were both convinced by their own sons.
"Mom, don't worry, listen to me!" Li Liang comforted, "By the way, Mom, there are at least two more clerks in the store, have you figured out who to find?"
Li Liang's family and Li Liang's brother-in-law Wang Fa were ready to let their aunt Liu Juying come to the supermarket at home to help, but Liu Juying refused, Liu Juying some time ago with the help of Zhang Chen, Xiao Keming and others of the County Education Bureau, officially obtained the cadre establishment of the Education Bureau, and she was reluctant to give up this hard-won cadre status.
However, Liu Juying took maternity leave in advance and planned to come to the store to help in the month before giving birth. Her due date is at the end of September, with more than a month to go.
"I've found one, a retired master from your factory, surnamed Zhao!" Wang Xiulan said.
"Retired master?" Li Liang said in surprise, "Will it be too old, male or female?"
"Man, I'm only fifty years old this year!" He is to let his son take over the shift and retire in advance!" Wang Xiulan explained, "Son, don't worry, Master Zhao is very honest and diligent, and he is your father's senior brother when he first entered the factory." ”
Li Liang suddenly had an impression in his mind: "Is he not very short, but very strong." Everyone is smiling?"
"Yes, what, have you ever seen him?" asked Wang Xiulan.
"That's right, when I was a child, my father picked me up from school and saw him in your factory, and he bought me a piece of bubble gum!" Li Liang smiled.
"Hehe, you snacker. Wang Xiulan teased.
"Mom, are you going to let this Uncle Zhao be a tally clerk?" Li Liang said.
"Yes, you, Uncle Zhao, are in good health. Like your Uncle Zhang, he has many children in his family and his family conditions are relatively difficult, and after his son took over his shift, he was not idle, and he did odd jobs outside every day! I discussed it with your father, and simply asked him to come to the store to help, and gave him a salary of 20 yuan a month, and when the store became profitable, I could give him a bonus!" Wang Xiulan explained.
"Then we have to find another person, right?" Li Liang said.
"Forget it, let's find someone for the time being!" Wang Xiulan said, "Anyway, during the opening period, your little aunt will come to help, if you are really busy in the future, let's find it again." Now that it's just opened, the cost is so big, what if the business is not good if you recruit someone?"
Wang Xiulan's concerns were reasonable, and Li Liang couldn't say anything more, so he went upstairs to ponder how to train these people who distributed propaganda posters in the skills of distributing leaflets tomorrow.
Some people may say, what are the skills of handing out flyers, as long as you have the courage to meet people, you can send them out.
Actually, there are really tricks to handing out flyers. Li Liang is a two-life person, and in his previous life, he often received leaflets from others. Li Liang was happy to accept some people handing out leaflets, while Li Liangli ignored some people's leaflets. In fact, there are a lot of skills in this.