Chapter 290: Bidding Crazy
Xu Fang also did not sell Guanzi, explaining: "The more than 1,000 people who came to the meeting today are all rich people, and they are also the people who are most likely to come to high-end hotels for dinner. Today, we are making a name for ourselves here, and we can invisibly attract a lot of customers. And the helmsmen of various companies, if they have a good evaluation of our hotel, this is another kind of publicity with great intensity. โ
The eyes of the girls lit up when they heard this, and with such an explanation, there are indeed many benefits for the local tyrants.
After all, everyone in the venue had seen the big scene, and they all calmed down after a short period of surprise.
Hu Yuanfeng also took a deep breath to relieve his excitement, and continued: "Next, we will auction the second advertisement, which is a five-minute advertisement from 8:55 to 9 o'clock! The starting price is 20,000 yuan every five seconds, and the first price is 60,000 yuan! The auction begins!"
"Jingle bell!" Just as everyone was ready to bid, they saw that the original green on the big screen suddenly turned red.
18 tables!
Fixed price!
"Damn, it's this company again!"
"Isn't it, crazy!"
"Who is that person, his hand speed is too fast!"
"Why do I have a bad feeling?"
When everyone was talking, the advertising time on the big screen was impressively displayed "300"!
On the space for the month, twelve will soon be displayed!
It's 300 seconds! Five minutes, and a year's worth of advertising has been snatched away by this table!
"Damn!
"It's too ruthless, don't leave a way for others to live!"
"What the hell is this hotel?"
Hu Yuanfeng's eyes also widened, he had received many companies, and he had seen a company buy a five-minute advertisement, and the time was only a month.
This is the first time he has encountered this direct high-priced annual subscription.
"Mr. Xu, didn't you shoot by mistake this time with trembling hands, right?" Hu Yuanfeng asked half-jokingly, he wasn't sure if Xu Fang was really here.
Xu Fang walked onto the stage and said with a smile: "Of course it's true, on such an important occasion, who dares to make such a joke, this contract, we hope that the compensation for breaking the contract will be the same as last time." โ
"No problem, the price and contract are the same as before!" Hu Yuanfeng nodded.
In the interval between payment and signing, Xu Fang asked in a low voice: "Mr. Hu, there is no auction in prime time in the future, right?"
"Well, no. Hu Yuanfeng also responded in a low voice.
"After the meeting, I also ask Mr. Hu to wait for me, and there are some advertising cooperation, I want to talk to Mr. Hu. Xu Fang said gently.
Hu Yuanfeng was overjoyed in his heart, a local tyrant like Xu Fang shouldn't just talk about a little drizzle, nodded and said, "After the third round is over, you can contact me directly." โ
"Thank you, Mr. Hu, in fact, the main thing is the seven o'clock and ten o'clock in the evening, the advertising space in these two time periods, we are very interested, I hope Mr. Hu can help us keep it. โ
"These two positions, there will be vacancies next month, let's talk about it in detail when we get back. Mr. Hu made an OK gesture.
After negotiating the matter, Xu Fang returned to his seat under the gaze of everyone.
Xiulan Group once again made a local tyrant auction, so that everyone also attached importance to this company. All the companies present, except for a few large companies, everyone asked themselves, and most of them couldn't do a bold move of 30 million.
And everyone is interested in Xiulan Group.
What kind of tyrant is he who can spend 30 million on advertising.
Many people began to search for Xiulan Group, and when they saw the rapid rise of Xiulan Group, everyone couldn't help but break out in a cold sweat!
It only took one year from the start to the development!
The first hotel to invite a big star to be an endorsement is also this company!
This hotel is not simple!
Finalized the cooperation of Xu Fang, Hu Yuanfeng said with a smile: "Thank you for your love to our Minnan Satellite TV, and also thank Xiulan Group for your support to us. โ
Ma Yu is a lean thin middle-aged man, after steadily walking on stage, his eyes swept around, and said in a very magnetic voice: "Friends, hello everyone, I am Ma Yu. I'm sure everyone in this room is using our company's software: the Buckle Chat Tool. The advertising space I'm going to auction today is two of them. โ
"When you chat with friends on the computer, you should also notice that there will be some ads on the right side of the chat window. Today I'm going to take out the first ad position of the auction, which is this ad in the chat window. This position can only be seen by users who log in in Minnan Province, and the average number of people who can see this advertising space every day is at least 40 million people. โ
"We don't know the time of day, and if you've taken a picture, we'll be running your ad all day today. The charging method is also relatively special, and there is no charge for displaying it on the side of the chat window, but charging according to the number of times the user clicks on it. Every time the user clicks on it, the auction reserve price is 1 cent, and the fixed price is 8 cents! Each advertising time shall not be less than one week, and the auction will start now!"
As Ma Yu finished speaking, no one in the venue directly quoted, but hesitated one by one.
There are at least 150 million deduction users in southern Fujian Province, and there must be 50 million people who use computers to log in every day. For example, if there are 10 million clicks today, and the price of the auction is five cents per shot, then the cost of today's advertising is 100,000 yuan.
100,000 yuan, if some large companies are ruthless, they are willing to spend this money.
But most of everyone's business is in Fuzhou City, and this advertisement is aimed at southern Fujian Province. Many times, this advertisement is seen by people in Qingyun City, Donglin City, Gangneung City, and other places, and it does not have any practical effect.
This is a waste of resources!
Therefore, many companies do like this advertising position, but after comprehensive analysis, the cost performance is indeed low!
Looking at the silent people in the audience, Ma Yu stood on the stage, although he was silent on the surface, but countless alpacas had already run in his heart.
Damn, it's obviously an advertising position with a lot of traffic, but it's a scene that no one cares about. This embarrassing situation made him extremely painful.
"Jingle bellโ"
Just when Ma Yu was embarrassed, a voice suddenly sounded, and the originally green screen suddenly turned red at this moment.
18 tables, one price!
Ma Yu was ecstatic in his heart, this reminder was meaningless. When he saw that it was table eighteen, Ma Yu was also shocked. Isn't this a local tyrant who just spent 30 million, how can he still have spare money to advertise?
"Sir, how long do you need to shoot, you can enter it directly, click OK. Ma Yu reminded gently.
"Mr. Ma, I want to ask, if I shoot for a year, will there be a discount on the price?"
Ma Yu was stunned again when he heard this, a year?
Taking a deep breath, Ma Yucai said: "If Mr. Xu shoots for a year, the advertising space in the first month will be calculated at a fixed price for one click, and for the next 11 months, each click will be counted at five cents." How?"
"No problem. Xu Fang knew in his heart that five minutes was the usual normal price, and this price was very conscientious.
Ma Yu has been in this company for seven years, but he has not seen any company that will invest in advertising here for a year, so after thinking about it, he still reminded: "Mr. Xu, you may not know much about our advertising space, according to past experience, the number of people who will click on advertisements every day is between 5 million and 15 million times, and the advertising cost for a year may be 40 million to 60 million." If you want to buy it, you need to pay a deposit of 5 million. โ
Everyone else also looked at Xu Fang with a playful face, boy, this time pretending to be forced to make a big deal.
Immediately, everyone's faces froze, if the duck was pinched by the neck.
I saw Xu Fang stand up and said loudly: "I know the value of this advertising space very well, and this price is not high." โ
Hearing Xu Fang's words, Ma Yu had a good impression of Xu Fang, and said with a smile: "Thank you for your support to our company, and when the contract is signed, I will see if I can get more discounts." โ
"Thank you. Xu Fang smiled and paid five million happily.
Watching Xu Fang come down, there was a heated discussion in the field again. This time, the topic is more of a discussion of the Showland Group.
The first advertisement was successfully auctioned, Ma Yu was also relieved, even if the second advertisement was unattended, it would not be a shame today, and he said in a loud voice: "The second advertisement to be auctioned is a pop-up advertisement." For users who log in to the buckle chat software, there will generally be some news, announcements, advertisements, etc. pop-up windows at the bottom right. The advertising pop-up window is ten times a month, and the floor price of the advertising fee is 1 million per month, and the price is 1.5 million, and the auction begins!"
This advertising space is the same as the previous one, it is placed in the whole of southern Fujian Province, but most of their companies are in Fuzhou City, and the cost performance of this advertising space is too low.
Sure enough, as Ma Yu expected, when this advertising space was issued, there was silence again.
However, this silence did not last long, and then there was a crisp "jingle bell", and the originally green screen suddenly turned red.
Immediately, the words "fixed price" came into everyone's eyes.
Eighteen Zhuo, a fixed price!
Bidding time: 12 months!
When they saw this, everyone gasped.
Malegobi, your company's main business is not to buy advertising, right?
In particular, from the beginning of the auction, there were a total of four advertisements, and they were all auctioned off by you at a fixed price.
This time, Ma Yu still gave a great discount to the auction price. In addition to the first two months, the price is calculated at a fixed price, and the monthly price for the remaining ten months is 1.2 million.
Everyone calculated in their hearts that Xiulan Group has directly invested 50 million yuan from its appearance to the present, and more than 40 million advertising expenses, which will be paid monthly in the next year. After such careful calculation, up to now, the advertising support of Xiulan Group is almost 90 million.
While everyone secretly sighed at the local tyrants in this place, they were also relieved.
Now you don't have any money, then the next ads are all ours!
"Xu Fang, no one cares about this advertisement, is it worth it for us to spend such a high price?" Wang Tiantian asked curiously.