For the current predicament,.。

But if he has confidence in this method, then there is no doubt about the answer - in his own heart, there is no spectrum.

The information in front of me was submitted by the marketing department of the group after collecting a large amount of information for summarization. The main content of the data is the successful operation cases of short-term car leasing in various countries.

After reading these materials three days ago, Li Fanyu was surprised to find that among all the known car rental materials, there were no successful cases of time rental at all.

In other words, the concept of "car sharing", which had already begun to emerge when he got Xapp and time and space was tampered with, did not exist at all in this time and space.

In the time and space before the historical process of automobiles changed, the concept of "car sharing" was actually put forward in the 40s of the last century.

At that time, Switzerland organized a nationwide organization called "self-driving cooperatives", the nature of which was the use of a car by many people. The basic process is that when one person finishes using the car, they give the car keys to the next person.

Because Switzerland is a mountainous country, this model is quite practical, and it is easy to build a nationwide car-sharing network. Later, Japan, Britain and other countries rushed to follow suit, but none of them formed a scale.

On the Japanese side, it is mainly because car manufacturers do not support this plan, and the Japanese like to own their own private car. In the UK, despite government support, car rental is cheap, and the country's traffic environment is more complex, which hinders the development of "car sharing".

Later, when Li Fanyu obtained Xapp, with the development of computers, electronic keys and satellite positioning systems, "car sharing" began to ignite a spark in China after it had technical support.

But in the current time and space, with the change of automobile history, there is no concept of "car sharing" at all. Even the concepts of "sharing bicycles" and "sharing girlfriends" do not exist in the market at all.

Concepts aren't worth much, though.

When Li Fanyu obtained Xapp and entered this time and space, car sharing was still in its infancy in China at that time. At that time, almost all car-sharing companies were still in a state of loss.

So now for Li Fanyu, who is at the end of his rope, once he starts this plan, he will face a very dangerous situation;

First of all, it is the question of whether the concept can be accepted by people.

Secondly, there is the specific management charter. In the absence of any prior experience and no experience, it is obviously a big question whether Zhengxin's existing resources and management level can support the success of this plan.

And then there's the cost.

Li Fanyu knows about bike sharing. In the past two days, I also thought about using a shared bicycle to operate a shared car. But he sadly discovered that it was a two-level thing.

Compared with a bicycle that costs only a few hundred yuan or even tens of yuan, the cost of a car is obviously much higher. Therefore, it is different from the business mode of sharing bicycles with small investment, large flow and fast return on investment. Because the cost of the car is placed there, it is destined to be an investment with a large investment, a small relative return, and a long payback cycle.

The reason why Li Fanyu plans to take out this concept is mostly because he wants to compete with TSL and Alibaba for the market share of electric vehicles in first-tier cities such as Beijing, Shanghai, Guangzhou and Shenzhen.

But as the saying goes, there are people who kill heads and buy and sell, but no one pays attention to the loss-making business. If you lose money to occupy the market, in Li Fanyu's opinion, you will undoubtedly be a fool.

What's more, if the concept of car sharing is not accepted by the market, then the loss of money will still not be able to play its own purpose.

All investment behaviors that are out of the market are all paper tigers - as soon as you soak in urine, it will definitely be soft, just like Didi Dache, which started with a large number of subsidies and fell because of the cessation of subsidies.

"Damn!" The more he thought about it, the more entangled he became, and Li Fanyu slapped the table fiercely.

Ali and TSL's aggressiveness, Toyota's current strong patch ......

I'm fighting with you!

Isn't it just enclosure?

Come on, come on, come on!

Whether it succeeds or not, let's do him with an Italian cannon first!

With that up to his mind, he directly picked up the document on the table and walked to Anning's office.

……

"What car-sharing?" An Ning instantly frowned when he heard Li Fanyu's concept.

"It's that many people share a car, and the person driving the car only has the right to use the vehicle, not the ownership. It's a bit like chartering a car for a short time in a car rental agency. It's just that we can simplify the car rental process, so that users can make an appointment and book a car with a phone call or online. Hey, in fact, to put it bluntly, the car is rented out by time for all users, and the short-term rental of the car is refined again to carry out the operation of fragmented rental time. ”

Li Fanyu waved his hand and simply told An Ning the concept of sharing cars.

Li Fanyu said something complicated, An Ning thought for a long time to clarify the concept, and casually threw out the question: "Then how should it be operated?"

"Of course, through the mobile platform or service platform, we are responsible for coordinating vehicle scheduling, insurance, user identity and driving qualification verification, parking, and payment methods, and setting up service stations or parking spaces in various business districts or areas with high demand for cars in the city, so that customers can rent them for a short period of time according to their needs. Well..... it's that simple. ”

Li Fanyu spread his hands and replied lightly.

Looking at this obviously unconfident rhetoric, An Ning couldn't hold back the huge shock to this concept in his heart. He smiled and teased: "That's it?"

"Well, it's as simple as that......" Seeing An Ning's playful smile, Li Fanyu said deflatedly: "Okay, I admit that the specific scheduling method of vehicles, maintaining the balance of shared cars in each business district, ensuring the supply of vehicles during peak traffic hours, and the violations and accidents caused by users driving shared cars, etc., are all things that I haven't figured out now." Or can I come to you?"

Seeing that Li Fan was deflated, he said. An Ning sneered, "Stupid, if a person can figure out all the problems, then what else do you need to establish a company and a group?" This concept seems feasible in my opinion, but in terms of specific operation, it still needs to be considered in the long run. ”

Immediately, she picked up the phone and dialed the secretary's internal line: "Notify the heads of the group's marketing department, technical department, and BMW branch to hold an ad hoc meeting." ”

"Let's go, cheer up. After being pressed by your opponent for so long, it's time to do something!"

Putting down the phone, An Ning smiled at Li Fan and said.