("Prosperity Apocalyptic Battle Royale" asks for collection, recommendation, and reward!) If this book really has no drainage value, then I'm still too J, and I don't want a few hundred dollars in attendance awards.) ）

After a month of hard work, it was the 11th Golden Week holiday in a blink of an eye.

Luo Fatzi is not the only self-media person who was attracted by the case of "Feng Jianxiong became popular with Gao Dasong".

There are dozens of people who defect like him. For example, Song Hongbing, who only has a reputation at the level of "civil science" and made a fortune on the conspiracy theory of "Currency War", and a handful of high-achieving students from famous schools who pretend to be "beautiful girl writers", have started semi-live cultural talk shows.

The competition is getting fiercer.

Luo Fatzi relied on defecting earlier, having a more poisonous vision, and signing a contract to sell more thoroughly, so he naturally got more recommended resources. After more than a month, after the completion of five episodes of the program, it has accumulated 180,000 fans and more than 1 million stable broadcasts per episode.

This data is still more than 20 times different from the 30 million broadcasts per issue of "Wonderful Story". However, it is only six or seven times different from Gao Dasong's "Xiao Shuo".

For a new show, this achievement is dazzling.

However, there are also chasers who are not slack.

For example, Song Hongbing, who is good at conspiracy theory hype, has a roundabout curve and has attracted a lot of traffic. Although the official advertising space obtained at station N is far inferior to Luo Fatzi, the self-media operation of others has done a good job, and the gap with Luo Fatzi is less than double. Now his show has also climbed to the 100,000 N-station fan mark.

Luo Fatzi has a sense of crisis.

He knew that the reason why Song Hongbing was so good at self-media was that on the one hand, people originally had the label of "cultural person", so other venture capitalists secretly signed a secret agreement and threw publicity funds at him. (Luo Fatzi was originally a producer, not a writer or cultural person, so it is estimated that many people have seen his works, but no one will pay attention to the producer.) Therefore, in the position of producer, it is difficult for a personal name to attract fans. ）

On the other hand, it was also Song Hongbing's blessing in disguise - he was more than ten days later than Luo Fatzi when he was poached to Station N, so the most preferential advertising packaging package was not enough, so Song Hongbing signed a contract with a looser relationship with the website, and was not bound by the clause "You must not establish and promote your own public account on WeChat".

Then people operate WeChat quite methodically, but they also get a lot of benefits from the new media with huge traffic.

Luo Fatzi began to look at those peers who can operate the WeChat public account and pull fans into their bowls.

For this matter, he was ready to ask Feng Jianxiong for his life again.

……

A few days later, one afternoon during the long vacation, Luo Fatzi made an appointment and came to the door to ask to see Feng Jianxiong.

In fact, this was very rude, because he chose a day when Feng Jianxiong did not go to the company, and went to someone's house to ask for a meeting.

And Feng Jianxiong hates men coming to his house to talk about business.

"Mr. Feng, you see, my results in this issue have exceeded expectations, and I finally lived up to the advertising resources you gave. ”

He reported his progress first.

When talking to the big boss behind the scenes, you always have to start like this.

Seventy years ago, when Hemingway and Fisgerald wrote to Perkins asking for an advance on their contributions, they also worded it this way:

"My new book is already a long one, and it's going to be a big hit soon. IT'S A PITY THAT MY LIFE IS SO POOR THAT I CAN'T OPEN THE POT, IF I DON'T GIVE ME THE MANUSCRIPT FEE FIRST, I CAN ONLY TEMPORARILY PUT THIS BOOK TOO JIAN, AND GO TO DO A SHORT AND QUICK LITTLE HUANG WEN TO SAVE THE EMERGENCY ......"

So, it's called nothing new under the sun.

From a sociological point of view, the beating nature of Americans 70 years ago is the beating nature of mainlanders now. (It is also the beating nature of myself thirty years ago, and the beating nature of Wanwan people fifteen years ago.) ）

……

"So what? What do you want to say?" Feng Jianxiong didn't mean to thaw at all.

After Luo Fatzi finished saying good words, he began to propose a curve: "But I have also learned the operation practices of many colleagues, you see, Mr. Song's model seems to have attracted a lot of fans for Station N." Although he also operates a WeChat public account, his updated content products are not only videos of station N, but also publish a lot of in-depth articles on WeChat.

So he not only pulls fans from Station N to the WeChat public account platform, but also pulls fans from Station - don't you think this is good for Station N?

Do you think about it, as long as the well-known big V on this site publishes the content on the WeChat platform, and at the same time promotes this site in both directions, it is still very reasonable to dismiss the > Luo Fat Man asking himself.

Brother spent money out of his own pocket to shout and bring people in, not only one-way from Station N to WeChat to attract fans, but also in turn to > Feng Jianxiong should not be able to resist this temptation, right?

This kind of thing, no matter how you look at it, N station takes advantage.

Even if you say that you have now exceeded 50 million registered users, which is on the order of magnitude with hundreds of millions of QQ and WeChat, it is still 10 times worse.

However, Feng Jianxiong refused in a calm tone: "But, what content do you have, can't you finish posting it on Station N? Do you have to put it on the WeChat public account? I don't understand." If I open this hole today, will you dare to put a broken index on this site tomorrow, and then direct all the powder to other places?"

Luo Fatzi felt that his muscles tightened, and defended: "This, you can't say that, I see that Mr. Song has updated a lot of column articles on the station, after all, it is a video website, sharing text content, and even if it is audio content in the future, it is inconvenient." ”

Feng Jianxiong smiled.

He stood up and patted the fat man on the shoulder kindly:

"Don't worry, it will be convenient, you don't have to endure it for months. The text messages and pictures that can be sent on Weibo can already be sent on our N station, and if you want to send a long blog post in your personal space on your N station, you can also send it.

There is no difficulty in adding some APP functions, and even in the future, we can give users a more concise experience, and split the content other than the video into a speedy version of the APP, which will be available. Moreover, it can guarantee a one-number communication between APPs.

For those of you who do knowledge service talk shows, many times you don't even need to show your face, you just need to listen to your voice. The audio version we're working on will be more suitable for you, be patient. ”

Feng Jianxiong said it without leaking, which shocked Luo Fatzi and was speechless.

In this way, he really has no excuse to open a >, "Mr. Feng, I hope you are cautious, what you are most afraid of when starting a business is to be greedy and chew more." Social relationship is a strong relationship, and your network is on a certain platform, and you can't do without it. Content services, at most, are only weak relationships, as long as the content he is chasing has jumped ship, no one will have nostalgia for the platform, don't overestimate your fan loyalty.

If you do exactly the same service as Tengyun and Sina, there is only the possibility that they will pull away your powder, and there is absolutely no possibility that you will pull more powder from them. ”

Luo Fatzi's words were a bit rude, but they were also the truth, and they were indeed said from Feng Jianxiong's position.

Feng Jianxiong: "Don't worry, so I didn't do the same service as Tengyun and Sina, I made a new thing." ”

Luo Fatzi: "But Tengyun can copy it quickly!"

Feng Jianxiong: "Ma Teng is too lazy to copy, because he will look down on it and feel that this service is outdated." ”

Luo Fat Man was stunned.

Ma Teng thinks that the business is outdated, do you still do it?