Hilton Hotels is well prepared for the CES show, and in addition to all rooms being open, all meeting rooms are only available for reservations.

But even so, one-third of the more than 2,000 manufacturers are in Hilton, and most of them have held press conferences in the past two days, so the conference room is still very tight.

Xia Yu rushed over and got the result at the hotel front desk as soon as tomorrow afternoon.

He calculated it carefully, and it must be too late tonight.

Moreover, the news of the S1 award has just been announced, and many traders and wholesalers probably don't know about it, and even if they hear about it, they may not be able to rush over and not meet his expectations.

In addition, the media also needs to communicate well, and it will take time.

But it can't be later than tomorrow morning, otherwise it will discourage people again.

Xia Yu pestered the hotel manager for a while, and the other party kept saying that he was communicating, but there was no progress after more than ten minutes.

Just when he was in a hurry, Hu Xiaocheng suddenly ran over from the side, and shouted to Xia Yu from afar: "Mr. Xia, I finally found you, I just came from your exhibition area!"

"What's wrong, what's wrong?"

"I heard that you are contacting the venue for the development conference, it should be for the Polaris S1! Coincidentally, we have a press conference tomorrow morning, which starts at ten o'clock in the morning, and now the location has been vacated, or Polestar will use it first! Just start early, don't be too complicated in the layout, and then finish before half past nine. ”

"That's great, thank you!"

It's not too late for the press conference to start at eight o'clock, anyway, these people live nearby, and the whole process is about an hour and a half, and there will not be many people left in the follow-up specific trade negotiations, just find a café.

"But it's a small hall for 120 people, is it enough?" Hu Xiaocheng was a little embarrassed to touch his head, "We don't think it's popular." I didn't choose a big ...... at the time."

"Enough, enough!" Xia Yu excitedly shook Hu Xiaocheng's hand: "Brother Hu, you are sending me timely rain!"

"It's okay, you just treat me as a brother, and I guess I'll have to rely on you in the future!"

Hu Xiaocheng is twenty-nine this year, which is really not big among a group of CEOs in their forties on average. Of course, it can't be compared with Xia Yu.

He added: "It's Conference Room 101 in the East Hall on the 12th floor, and it's just from the elevator." At this time, the exhibition board is being renovated and the like, and there are some Langke electronic logos, I immediately called someone to clean them up, and it can be cleaned up before half past eight. You just bring someone over and set it up. ”

"Hmm. Okay, we're just getting ready, and we'll be ready to start at half-past eight. ”

Xia Yu thanked him again, and then he hurriedly called someone to prepare things.

After a simple arrangement, Sun Bin and three people quickly sorted out the materials and arranged the venue, and Xiao Wenjing stayed at the booth to register or leave business cards for all interested wholesalers and traders on the scene.

Liu Na got a megaphone out of nowhere, stood directly on the chair and shouted to the crowd that was still chaotic on the periphery, "Friends, Polestar Electronics will hold a Polaris S1 launch and cooperation meeting at 8 o'clock tomorrow morning, and everyone is welcome to the scene to observe the real machine." and come to discuss cooperation!"

"The location is Conference Room 101, East Hall, 12th Floor, Hilton Hotel, you can come here to register first, and we will reserve seats......"

"Attention! I want to know about the actual Polaris K1 at this year's CES Best Design Innovation Awards and the terms of cooperation. Please come to meeting room 101 in the East Hall on the 12th floor of the hotel tomorrow at 8 o'clock tomorrow morning!"

This girl usually looks like Sven, and her voice is very thin, quite a bit of a southern lady, but at this time, she can't care about her image.

As a result, two days later, I saw a photo of myself holding a loudspeaker on a website. directly approached Xia Yu and asked the company to reimburse the image loss fee, which made Xia Yu cry and laugh.

It was destined to be a sleepless night.

There are also a lot of temporary press conferences to be arranged, so it's natural not to be too meticulous when the time is so tight. He left Sun Bin and others behind, and went back to the room alone to rush out the PPT for tomorrow, and also formulated a new overseas market cooperation plan according to the actual situation.

Fortunately, the basic materials are prepared, whether it is an introduction video, close-up pictures, etc., they are ready-made, and it is good to do some retouching and cooperation plans.

But this work is not easy, and occasionally I have to receive a call from Yangcheng who is working.

The press release of the Polaris S1 winning award has been sent out, and the major media have also sent back press releases one after another, including the simple wire from Xinhua News Agency, and countless media and retailers have called to inquire about the situation of the S1.

With Polestar's sign, and absolutely strong publicity and after-sales terms, they are very optimistic about the future of the S1!

And the profits of mid-to-high-end models are also high, in just two hours, there are three original A-level retailers to upgrade to S-level, and they can't help but say that they directly hit the deposit of 1 million!

Liu Mingsheng saw that the momentum had exceeded expectations, so he could only continue to consult Xia Yu.

“…… The specific cooperation plan, as well as the ex-factory price, the listing date, etc., we don't seem to be ready, it's too sudden!"

After listening to him describe the situation, Xia Yu said decisively: "Let's start, let's start at four o'clock in the afternoon, and give the media time to go back and write articles." If you can't get there, forget it, just arrange what you can get there. Especially the mainstream media, this is a good opportunity for us to form a breakthrough in this regard!"

Fortunately, like the mainstream "Xinhua Times", "People's Times" and many financial media have reporter sub-stations in Nanyue Province, and the effect can also be achieved. As for those that can't be reached, they all rely on audio recordings and newsletters.

As for retailers around the world who want to see the S1 real machine on the spot, there is no way, they can come as soon as they can, and they can only wait for follow-up information.

Liu Mingsheng promised: "Okay, I'll arrange it and start on time at four o'clock!"

Xia Yu thought about it carefully, but the plan here didn't come out, and he didn't have time to discuss it, so he simply decided it himself.

"I'll send you the specific cooperation plan later, just before two o'clock! By the way, I happen to be doing PPT here, so you don't have to repeat it! But the version is in English, and it's enough time for you to translate for more than an hour. ”

Because of the time difference, two o'clock in the afternoon in Yangcheng is almost zero o'clock in Las Vegas.

"No problem, Mr. Xia, you can rest assured, leave it to me here!"

……

In order to ensure tomorrow's mental state, Xia Yu didn't plan to keep an eye on the situation in Yangcheng in person. Otherwise, it would be almost three or four o'clock in the morning.

He believes that after half a year of training, Liu Mingsheng, who has gradually grown up, and a group of management who can stand alone, can cope with it. Moreover, with the current situation of Polaris S1, it is nothing to really mess up the press conference, so it should be a tuition fee.

In the six months since Polestar was founded, he has been constantly training and growing in the business field and management, and these people are also improving, which is the situation he wants to see the most.

The Polaris S1 is Polestar's first high-end microhard drive model, with three capacity versions of 4GB, 8GB, and 20GB, at a retail price. It is based on the current market of the same level of micro hard disk MP3 price, appropriately reduced to obtain, taking into account the cost performance and profit, currently tentatively set at 1699 yuan, 2199 yuan and 3199 yuan.

With the current price of parts and factory assembly efficiency, the simple production cost is 980 yuan, 1290 yuan and 1770 yuan respectively.

But if you include the cost of independent molding, high-priced design and BBE sound scheme, and time-consuming research and development, the total cost will be added by almost 20 million. Counting the operating costs such as workers' and employees' wages and marketing expenses, the average number of new machines is increasing every day.

Therefore, the ex-factory price of S1 cannot be too low.

Fortunately, in the domestic market, Polestar has built a retail cooperation system that has been fully constructed - this is easy to obtain by relying on the two hot-selling machines of the K1 series and the perfect management plan - which is basically equivalent to direct sales, so the final ex-factory price is positioned at about 1400 yuan, 1800 yuan and 2400 yuan.

That's a good way to make Polestar. It will also give retailers the incentive to go all out at the price point of the S1.

But if it is an overseas market, Polestar is still a new brand from China, and early development will definitely come at a price. And without the advantage of direct sales, the interests of wholesalers and traders and lower-level channel merchants must be guaranteed. Concessions must be made.

Therefore, Xia Yu carefully compared the prices of the same products in the local market, and set the new offshore ex-factory price 200 to 500 yuan lower than that in China, and no longer strictly limited the final retail price, only for construction.

This is where new companies open up new markets. What must be paid, Xia Yu didn't feel too much pity.

Without CES's approval, I don't know what it would cost to do this!

And the Polestar brand can have a certain degree of recognition in various places. In the future, mobile phones will have a lot of advantages to take advantage of. Whether it is a feature phone two years ago or a later smartphone, it is a bigger and more influential market than MP3!

Well, as for the current situation where the reputation is open and the production capacity is still insufficient, it's nothing.

Originally, there was an interval between the release and listing of electronic products, as little as two or three weeks, and as many as three or five months.

Just take advantage of this storm of public opinion to directly determine a global synchronous release time, and the international fan can also be played.

In addition, it is possible to make production adjustments according to the pre-order situation in various places.

But the time can't be delayed for too long, otherwise the popularity will decrease a lot.

He carefully calculated Polestar's own production capacity and the situation of the foundry, and compared it with the follow-up public opinion diffusion plan, and finally set a time - two weeks and 14 days.

This is similar to the cycle of Apple's later release and sale of iPhones, and it is much more reliable than futures phones such as Xiaomi.

Then the date of the global synchronous debut has also been set.

January 20th!

It was the day when most of the countries in the northern hemisphere began to have their school holidays.

After sorting out all this, Xia Yu called Liu Mingsheng again to explain clearly, and he also said that the preparations were progressing smoothly, and now nearby media and retailers have rushed over by themselves.

I called Sun Bin again, asked about the layout of the venue and the preparation of materials, and told him to gather at six o'clock tomorrow before he began to pack up his feelings and devote himself to the specific PPT system and program sorting work.

It was because I didn't think about it well enough that I was urged to go this time.

This is not Xia Yu's preferred mode of work.

He likes to plan ahead and like to follow a plan.

Xiao Wenjing came over at about ten o'clock in the evening. She had just returned from the venue, and the display boards, posters, and display tables were all staring at the decoration.

Seeing the desk full of materials and Xia Yu who was working meticulously, she put the freshly ground hot coffee she brought back from outside on his desk, and silently walked behind him and pinched his shoulder. (To be continued......)

PS: When the second watch arrives, there will be a third watch in the evening to celebrate the addition of 70 monthly passes.

The addition of the recommended ticket is also coming soon...... In addition, everyone is free to reward and add more, and change the new hall master to the helmsman. In short, just like promised before, this new book month, Jiangshan has decided to fight, and all the additions are not capped!