Chapter 542: We don't reduce prices, we increase prices

Meng Wentian smiled and said, "Manager Wang has a good eye. Yes, our company also values the shape of this DVD player. So when improving it, its appearance has basically not changed, only two output ports have been added to the back panel behind the DVD player, and the model of the DVD player has only been changed, but it does not affect the appearance of the DVD player. ”

Wang Xiaolei was stunned for a moment, and asked in surprise: "You haven't even changed the shell? So how can you let consumers know that you have improved? Don't you think that your model printing has changed, and people will know if you add two output ports to the backplane." They don't look so closely, but when they glance at it and see that it's still the same as before, they'll think your product is still the same as before. ”

His words sounded very contradictory, and he began to worry that the Jisheng DVD player had changed its appearance, and now he blamed Meng Wentian for not changing the appearance of the DVD player, but as long as people who understand the inside story know that his words are not contradictory, and he is really worried about Jisheng Electronics Co., Ltd.

Meng Wentian nodded and said, "There's no way, we can only do this, we can only leave the good ones for the bad ones." In addition, we are now targeting new customers and temporarily excluding previous customers. ”

Wang Xiaolei didn't know whether he was in a better mood, or if he had a trace of guilt or sympathy for Jisheng Electronics Co., Ltd., or because he still had a trace of good feeling in his heart (after all, he had gained a lot of benefits from here before), he thought about it very seriously and said: "That's okay." There really is no way to do it. However, your previous pricing is not high, and this time the new model will definitely be reduced in order to attract consumers, so do you still have a profit?"

Meng Wentian shook his head with a smile and said, "We won't reduce the price, not only will we not reduce the price, but we will also increase the price." The consumer group we are positioning our products for is the affluent class, and customers who have spare money to pursue high-quality enjoyment. ”

"How is it possible that the price will not be reduced, but the price will be raised?" Wang Xiaolei was stunned for a moment and asked in surprise, "How much are you going to float?"

Meng Wentian replied, "Let's double it for the time being." In the future, it will be ...... depending on the sales situation"

"What?" Wang Xiaolei jumped up from his seat, stared at Meng Wentian with stunned eyes, and said, "What do you say, double the float? Is it temporary? Do you think that there is less float now, and it will rise in the future?"

Hearing Meng Wentian say that it would be doubled, even Wu Canxia was shocked, the chopsticks in her hand fell on the table with a click, and there was an unbelievable look in her eyes. Only the ignorant little girl Wu Yuanyuan concentrated on dealing with that large piece of lobster meat, and had no time to pay attention to them.

A company's product pricing is a little particular, especially the price of new products after improvement or upgrading, generally to maintain the original price or a little increase, the increase is five percent at most, at most ten percent, and many times the price is also reduced, in order to let customers have a kind of psychology of taking advantage: the price is still cheap.

After all, the improved or upgraded products are based on the original products, and there is no fundamental change. And in the process of product sales, competitors' products are also upgrading, as more competitors are added, the competition of products is only becoming more and more fierce, basically there is no basis for a large price increase in new products, the consequence of the price increase is that there are no consumers willing to buy, and the sales volume has dropped sharply.

Now even if the Jisheng DVD player is really improved, even if the performance is really improved, the cost may increase accordingly, and the reasonableness of the price increase still exists, but it will be doubled at once, which is really crazy. is so crazy that Wang Xiaolei and Wu Canxia, who have been in the sales industry for many years, can't calm down.

Looking at the demeanor of the two of them, Meng Wentian said with a smile: "Not so surprised, right? The cost of our DVD player has increased, and the quality of the DVD player has improved, isn't it natural for us to increase the price?"

Wang Xiaolei wiped the sweat from his forehead and sat back on the chair, he didn't know what to say about Meng Wentian: You think you stuffed gold in the DVD player, and the price increase is doubled.

He was speechless and said, "You guys are amazing...... , Assistant Meng, I can only say that you are very good, really good, just amazing!"

Wu Canxia awkwardly picked up the chopsticks on the table and couldn't help but ask, "Assistant Meng, is the price really doubled?" Wouldn't it be more than 4,000 yuan a piece, and it would be close to 5,000 yuan?"

Meng Wentian said: "Yes, we preliminarily agreed to set the price to the agent at 4,888 yuan, a very auspicious number. Let's get rich together. ”

Wang Xiaolei's body stiffened suddenly, the chopsticks in his hand involuntarily slapped on the table, and his eyes glared at Meng Wentian: "Geely? Jili Mao, is there such an auspicious one? Four thousand eight hundred and eighty-eight yuan, why don't you add eight cents and eight cents?"

The chopsticks smashed on the table and made a crisp click, which startled Wu Yuanyuan, who was burying her head in nibbling on lobster meat, and raised her head and looked at Wang Xiaolei timidly and dissatisfiedly with two round eyes.

Wang Xiaolei didn't notice that someone was dissatisfied with him, but said angrily to Meng Wentian: "Assistant Meng, today I came to announce the termination of the contract and the invalidation of the order. But you know exactly why. It's caused by the poor quality of your DVD player, and you can't completely put the blame on me. In order to express my apologies, I kindly invited you to dinner, but you don't need to make fun of me like this, right? If you are really unhappy, you really can't bear it, just like Manager Wu said, you go to the court to sue us, why be so cynical, is it interesting?"

Meng Wentian asked with a smile: "Why did Manager Wang say this? How could I make fun of you? You are our big financier, but we hope to ask you to continue to sell us products." ”

Wang Xiaolei sneered: "What you just said is not a joke? The price of a DVD player you give to the agent is as high as 4,808, so how much do we sell to customers? Can you still set the price at the price of an imported DVD player? The DVD player of the Japanese Island Country Suo Ni Company was only sold to consumers for 5,600 yuan when it first came out. ”

Meng Wentian said: "Suo Ni Company's DVD player? Can that thing be considered a video disc player? How many people in China buy it now? It's not that it has smashed the reputation of Suo Ni Company, and now it has retreated." You can rest assured, the quality of our DVD player is much better than theirs, and it is also better than the Dutch Philips DVD player, and you can buy a much better product than foreign products for less than 4,000 yuan or 5,000 yuan, you are really lucky. ”

Looking at Meng Wentian's serious appearance, Wang Xiaolei felt that his lungs were blown up.

He was speechless again about Meng Wentian's nose and face, and said a little incoherently: "Good, good, the quality of your DVD player is good, and even the products of foreign manufacturers can't compare to yours." Your price is not high, you should set the price higher, preferably 10,000 yuan per unit, and you will earn 9,000 yuan for each unit sold. I sincerely wish you a prosperous company. ”

Meng Wentian saw Wang Xiaolei's angry appearance, and said with a smile: "Manager Wang, this matter is really not a joke, this price is also collectively decided by our company's board of directors." Our company is thriving, and we also need your help from Huangjin Bohai Chain Electrical Appliance Group, only if you provide more stores to help us sell, our profits will be more, we ......"

Wu Canxia was also speechless to Meng Wentian: People are not willing to cooperate anymore, what do you mean by saying that these stimulate him? Don't you know that the more you say, the more you will anger him?

However, she is also a little happy in her heart, feeling that Meng Wentian can make Wang Xiaolei angry, anyway, both sides are not cooperating, and it is not bad to make this guy who has fallen into the well unhappy.

It's not that Wu Canxia is not kind, it's that she is dissatisfied with Wang Xiaolei, who told him to scare her daughter just now, hum.

Wang Xiaolei smiled bitterly: "Then your pricing should also have a spectrum, you can't deliberately block consumers out, right?"

Meng Wentian also smiled bitterly: "No way, our price is also forced." ”

Wang Xiaolei was stunned for a moment and asked: "Who forced you? Who forced you? Could it be that the securities bureau doesn't even care about this? If you new shareholders and new executives want to make profits as soon as possible, you can adopt such a stupid trick, isn't this counterproductive? In this era of commodity flooding, dumping at low prices is the king. ”

Meng Wentian said: "Manager Wang still has a vision, and he saw the essence of the matter at once. ”

Wang Xiaolei looked at Meng Wentian in a daze, and his eyes were asking: What do you mean?

Meng Wentian said: "We just want to prevent people from saying that we dump at a low price, so we have to set the price high." ”

Wang Xiaolei said: "The price of your Jisheng DVD player is not low. The price of the DVD player in Gaobu is 100 yuan higher than yours, and the price of many DVD players is lower than yours. ”

Meng Wentian said: "You are talking about China. If we only sell in China, of course, we don't care whether the price is low or high, but if we want to sell abroad, we have to compete with Suo Ni and Philips or something, and the price is really low, and they see that our products crush them in all aspects from quality to price, they will definitely sue us for dumping at a low price......"

"You...... You ......" Wang Xiaolei's chopsticks smashed on the table again, pointed at Meng Wentian and said angrily, "You are really the assistant general manager of Jisheng Company...... , you're pretending to be too 1, you're pretending to be too forced, aren't you?!"

Listen, crushing Philips and Suo Ni abroad, and seriously saying that he will be sued by them for dumping at a low price, as if he has already received countless orders abroad.

Wang Xiaolei felt that he was too kind. Before, because of guilt, because he wanted to have an explanation for the fact that he had received a lot of benefits from the Jisheng company's agency in the past, he invited their people to dinner when he announced the termination of the contract, in order to make up for the guilt in his heart, but he didn't expect the other party to treat him in such an indiscriminate way, which was really infuriating.