Chapter 756: How Big Is the Goal?

"You plan to open branches, how many are you going to open?" asked Shen Qing.

When Su Rui heard this, he asked, "Then how many do you think is appropriate?" Can you tell us your suggestions?"

"I think it's better to do small than big, rather than opening a few small fights, it is better to open dozens, hundreds, and then build a chain brand. Shen Qing said very bluntly.

Su Rui was not surprised at all by this answer, this was also in line with Shen Qing's character, he had already expected her to answer like this.

However, about being small is better than being big, in fact, he has also considered it.

At this time, Shen Qing said again: "If you want to reduce the pressure here, then I don't think it makes much sense to open a few branches, there are so many people in Shenzhou City, how can it be that a few cake shops can be satisfied, after opening a branch, the fame will inevitably increase, and more and more consumers will be attracted, so if you just open a few branches, it is very likely that the popularity here will not decrease but increase, and the pressure cannot be reduced." ”

Hearing this, Su Rui fell into deep thought, and he had indeed considered this point.

Indeed, as Shen Qing said, if only a few branches are opened, the number of consumers who know the Xinyu Cake Shop may increase by more than ten times, so if it is evenly distributed, the cake shop here will be more lively, and this is still the first Xinyu Cake Shop, which will inevitably attract more people to come.

In this way, not only will it not be able to divert popularity, but it will increase the flow of customers here, and the business will be more popular, which will make Su Xiao and Lin Shiyi even harder.

It was precisely because Su Rui had already considered this aspect that he would come to Shen Qing to discuss.

If it was just to open a few cake shops, he could have decided to do it himself without consulting her, but he felt that it was useless to do so, so he would discuss with her and try to find a better way.

However, Shen Qing's thoughts are somewhat similar to Su Rui's, he also thinks that a few branches will not play a role, but will increase popularity, and the traffic here will be greater.

After thinking for a while, he asked, "If you build a chain brand, what scale do you think it can achieve?"

"If all cake shops have this level, not to mention becoming the largest chain brand in China, but in the baking industry, it can definitely become the largest chain brand, or even the largest chain bakery brand in the world. Shen Qing said.

The largest chain bakery brand in Zhenjie, Su Rui doesn't know which one, because there are too many bread and cake brands, it can be said that a hundred flowers are competing for beauty, and if you want to separate the largest chain brand, it is absolutely impossible for non-professional industry insiders to do it, so he naturally doesn't know which brand is the largest chain baking brand in Zhenjie, most people don't know, but they can name a few names.

In the baking industry, the competition is too fierce, and there are countless brands, which also means that it is extremely difficult to get ahead in this industry.

Some baking brands, which have developed in this industry for many years and have invested a lot of manpower, financial and material resources, are not enough to become the first chain baking brand, and even the first baking brand in China cannot be distinguished, let alone the Zhenjie with a population of 14.5 billion people.

And now, when there is only one Xinyu Cake Shop, Shen Qing said that he can build Xinyu Cake Shop into the largest chain bakery brand.

The most important thing is that what she is talking about is not the largest brand in China, but the largest chain bakery brand in the whole world, which is undoubtedly very amazing, and it is easy to be ridiculed by people who will think that this is impossible to achieve.

After all, there is only one Xinyu cake shop, and the baking brands of thousands of branches, some baking brands with billions of revenues, will not be considered the largest chain baking brand in China, and there is only one Xinyu cake shop, but it is said that it is indeed very incredible to be the first chain bakery brand in the whole world, and no one will think that it can be achieved.

It's just that when Shen Qing said this, he didn't seem to be joking at all, but was very serious and said it with confidence.

It turns out that Shen Qing said that small is not as good as big work, and her big work refers to becoming the largest chain bakery brand in Zhenjie, not just opening dozens of branches, hundreds of branches, maybe this is just the beginning for her.

Shen Qing's words were indeed very amazing, but Su Rui didn't think it was whimsical.

In fact, he felt that her words could be realized, and he didn't think that Xinyu Cake Shop would not be able to become the No. 1 chain bakery brand.

As Shen Qing said, as long as the heart of the cake shop to maintain the current level, the pastries, bread and cakes are so delicious, there is no need to worry about the lack of market, then to do, will also have a huge advantage, compared with other chain baking brands, heart cake shop has more advantages to rise, become the first chain baking brand, it is not impossible.

It is in a prosperous area, and there were many cake shops before, including a very famous bakery brand, but Xinyu Cake Shop is a new brand, and it is the latest to open.

But the latest to open, and without any foundation of the heart cake shop, in a short period of time, has become the hottest cake shop in the neighborhood, and other cake shops have been in operation, the closure of the closure, the move away, the remaining one or two cake shops are barely maintained, but they will soon close down because of losses,

In this place, the heart cake shop can become the hottest cake shop, and in other places, it can also become the hottest cake shop.

Because, the popularity of the heart of the cake shop depends on the product is delicious enough, for other baking brands, this can not be imitated, but for the heart of the cake shop, it can be copied, so as long as the product can still be delicious, it can be popular anywhere, and there is no worry that no consumers like it.

In this way, the Whisper of the Heart Cake Shop has an unbeatable advantage, which is an advantage that other bakery brands do not have.

Therefore, as for the goal that Shen Qing said, Su Rui still believed it, and now he was just thinking about whether to do it, or whether he wanted to do it, but he didn't think about whether this investment would lose money, and he wasn't worried about this problem at all.

As for the loss, he didn't even think about it, because it was impossible, and there was no need to think about it.