Regarding road bikes, Su Rui's expectations are still very high.

It can be said that on the road bicycle of Lightspeed Machinery Manufacturing Company, he still pinned a lot of heavy loads.

Even if the life group is now laying out more and more bureaus, involving more and more industries, and new projects are emerging in an endless stream, the road bicycle project is still very important to Su Rui, and he still attaches great importance to this.

If Su Rui didn't pay attention to the road bike project, he wouldn't have spent so much faith to upgrade, and he wouldn't have spent so much time participating in road bike races, just to promote his company's road bikes, and everything he did was for the road bikes to be successfully marketed.

All these actions can prove that he attaches great importance to the road bike project, and he is definitely not turning a blind eye.

There is a big reason for the importance of road bicycles, which is the importance that Su Rui attaches to Lightspeed Machinery Manufacturing Company.

Because, in his eyes, Lightspeed Machinery Manufacturing Company is not a company that only produces and manufactures bicycles, if it only produces and manufactures bicycles, then it will not locate the machinery manufacturing company at that time, and directly take a bicycle company, which can also be easier to be written down by consumers, and it is easier for consumers to know what company it is.

But Su Rui established Lightspeed Machinery Manufacturing Company, not just to produce bicycles, he will involve more products, such as motorcycles, cars, he will be involved, but it is not yet the right time.

Although the lightspeed machinery manufacturing company is currently in the investment stage, has not yet achieved profitability, and still needs to continue to invest funds for development, but it is still impossible to erase his attention to this company, if not enough attention, he will not invest so much money in development, directly put funds into other subsidiaries, expand the scale and improve profitability is not better?

It's just that in order to achieve his goal, Su Rui did not do this, but did not hesitate at all to provide sufficient development funds for Lightspeed Machinery Manufacturing Company, just to launch a lot of different products in the future.

In the future, Lightspeed Mechanical Manufacturing will produce different means of transportation, not just bicycles, motorcycles, and cars, but many more different means of transportation.

And now, the launch of the bicycle is to obtain future development funds, first use the bicycle to enter the market, open this market, so that the speed of light machinery manufacturing company has a certain degree of recognition, and therefore obtain enough funds, and then launch different types of products, so as to open other markets, step by step, this is Su Rui's plan.

Therefore, this road bike is still very important to Su Rui, which is related to the lightspeed machinery manufacturing company, whether it can be developed.

If this road bike is a failure after it is launched on the market, not to mention making a lot of money, it is difficult to even recover the cost, the impact on Lightspeed Machinery Manufacturing Company is very large, and it is also very bad.

Even if Lightspeed Machinery Manufacturing Company will not collapse because of this, it will not collapse forever, but it will take a long time to recover, and many plans will be delayed because of this, and the goal set by Su Rui will also need to be extended for a long time to be realized, and there will be countless twists and turns.

Therefore, this road bike is really important to Lightspeed Machinery, and its success and failure will affect the future development of Lightspeed Machinery.

And now, this road bike has been preparing for so long, and now the time for it to go on sale is already close at hand, and it is time to witness the answer, which is a very critical moment.

However, Su Rui thinks that this kind of road bicycle is now so popular, I believe that after entering the market, it should be able to harvest a group of loyal consumers, and it will get a lot of sales, which should be guaranteed, if you can't even do this, that's the strangest thing.

He also has some estimates in mind about the sales of road bikes.

The first day of sales of road bikes is difficult to predict, and Su Rui believes that this road bike should reach as many as 300,000 units in the first month of its launch.

At the beginning, his estimate was that the first sales volume was about 100,000 units, but the popularity of road bikes far exceeded the previous estimate, and now the re-estimated monthly sales have also increased a lot, from 100,000 to 300,000.

300,000 units a month, which means that the average daily sales need to reach 10,000 units to reach this number.

For a new brand, the first bicycle launched, want to sell 300,000 units in the first month, 10,000 per day, in fact, this is a difficult goal to achieve, even if it is a very cheap bicycle, it is difficult to achieve such a result when it has just been launched.

What's more, the pricing of this road bike, although Su Rui will not set a too high price, but will not be too low, so that it becomes a cheap bicycle, its pricing will not be high or low, low is not low, it can only be within the consumption level of most consumers, but it will definitely not be too cheap.

Such road bicycles, in the case of a low price, it is difficult to achieve daily sales of 10,000 units when it is just listed, and monthly sales of more than 300,000 units.

Therefore, Su Rui's estimated sales of road bikes are actually very high.

However, he believes that judging from the current performance of road bikes, it should still reach 300,000 units in the first month of listing, and as long as the price is not too high, there is still a great chance that it can be done.

Regarding the sales volume, Su Rui is still confident, because the pricing of this road bike is indeed not high, especially for its advantages, this pricing is still much lower, and it is definitely worth the money, which also means that there will be many people who buy such a product.

If nothing else, the fans gained from road cycling alone should generate 300,000 road bike sales.

In addition, if you add the popularity attracted by the bicycle design competition, this can bring a lot of sales, which means that this road bike wants to sell 300,000 units in the first month of its launch, which is actually not an unattainable dream.