If you want to come up with tricks, make impressive activities, and make a sign, you must have a lot of prizes, but at the same time, you have to calculate the cost.

It is also necessary to make this activity not only benefit a small number of people like some lucky draws, but also the first-level prizes are used as the key publicity points of the event, and the prizes should be high-end and high-grade.

The other prizes are numerous, but they can't put the cart before the horse, but in China, there is no need to worry too much about this.

The reason why the event should benefit a large number of people is to maximize the enthusiasm and enthusiasm of users to participate.

There are fewer prizes, just like buying a lottery ticket, maybe it was nothing at first, but after a long time, everyone found that the event was just a gimmick, so it would naturally cool down the originally warm heart.

Regarding the prize planning, Ye Qiu only mentioned a rough idea, and it is naturally impossible to do everything in person.

Soon, the event planning, prize selection, event rules, etc. in China were made out and put on Ye Qiu's desk.

The first tranche of the approximate prizes is three sets of commercial houses, yes, each house does not have a specific location, and will be defined according to the city where the winner is located.

In other words, if the winner is from Beijing, then he will receive a 150-square-meter commercial house in the Beijing area.

In fact, with the current housing prices, three houses, even if the sky is not up to 10 million Chinese dollars, maybe the housing prices in Tianhai City, Beijing and other areas are high, but this is for the national audience, so, of course, the houses cannot be the highest housing prices.

But when it comes to publicity, it can be exaggerated.

For Chinese people, the reward house is far more shocking than the reward cash.

The first reward is to live, and the second reward is to travel, that is, to travel, 30 lucky fans are selected every day to get a seven-day trip to the Maldives worth 50,000 yuan.

In the third tier, 100 people will receive "Iron Man" all-star souvenir gift boxes every day, as well as "Iron Man" peripheral luxury sets.

The fourth level is also the largest number of consolation prizes, and there are two kinds of consolation prizes, one is to get a half-year membership of Feixin, or a 3% off shopping coupon for the "League of Legends" game.

And the number of this consolation prize is as high as ten thousand per day. The odds of winning are very good.

Of course, the most shocking thing is that there are three commercial houses as a reward.

Ye Qiu is basically satisfied with this plan, but this activity is only limited to China.

After all, something like a house is far more shocking than cash in China, but in Europe and the United States, it may not be.

So what's crooked nuts' favorite thing?

The answer is personality!

Yes, for most young people in foreign countries, the reward house or something is certainly not comparable to the reward cash, and the reward cash may not be as attractive as the reward of some personality, limited edition unique things.

So for North America, the world's largest ticket warehouse.

The prizes of the event will definitely be exchanged.

The advice given by the planning department is that the first prize will be directly cash, and the number of millions has a very different meaning for the North American people.

However, there is only one spot for this million cash.

The key is still in the second gear, and the second prize will be the Iron Man exclusive car specially customized by the North American car brand Reddy for "Iron Man".

Worth over $500,000!

The other prizes are probably the same as those on the Huaguo side, but the partners have changed, after all, Feixin is only awesome in China, and there are few users abroad.

However, this is certainly not a big problem, and there are many companies to work with.

In fact, like three houses, plus other awards, the actual cost, the total is only tens of millions of Chinese dollars, for many large companies, their prime-time advertising investment in some TV stations is far more than this, but these advertisements will not bring users this kind of "not bad money", "local tyrants" and "good money boys" shocking feeling.

Because no matter how much you advertise and spend more money, it doesn't have much to do with users, but if the money is used to give back to users, the effect is undoubtedly shocking.

When the information of this event was announced, as expected, as soon as this event was launched, it detonated the enthusiasm of netizens.

Many netizens were shocked by the local tyrant's approach of Dianjin Film and Television this time, directly rewarding the house?

There are too many house slaves in China, and houses are definitely more attractive to them than cash.

The key is that the way to participate in this event is very simple, as long as you go to see a movie, you will have a chance, and even if there are only three houses, the probability is low, but the same movie is only a few dozen yuan, and there is not only the house award, but also tens of thousands of other rewards every day.

Coupled with the fact that "Iron Man" itself has a lot of popularity, it stands to reason that there is no need for Dianjin Film and Television to engage in this kind of activity.

At this time, under the guidance of Dianjin Film and Television, a voice began to appear on the Internet.

"It is worthy of my Dayeshen's company, and it is worthy of my Dayeshen's movie, have you noticed that every time the movie of Dianjin Film and Television, every time Yeshen's movie is released, for us, it is like a welfare day, and every time there is a sincere feedback. The original "Love Call Transfer", "Mom Loves Me Again", etc., are all real benefits for us. ”

"I didn't pay attention to it originally, but after listening to what I said upstairs, think about it carefully, it's really true, "Iron Man" is famous enough, and I'm going to watch it even if there is no such event, but Ye Shen is Ye Shen, and he doesn't forget to give us benefits while making money. ”

"Cut, the wool comes out of the sheep, no matter how big the activity is, it is also to attract us to go to the movies, don't make it as if we take advantage of it. ”

"It's not right to say that upstairs, yes, the wool is out of the sheep, but have you thought about it, it's also advertising, how much does other film and television companies spend on publicity, and it has something to do with us? But Ye Shen's movie is different, every time it's really affordable. ”

"I'm upstairs, that's right, I hope that Dianjin Film and Television can be maintained, and I will definitely support every film in the future. ”

"Ye Shen is kind, whether you look at it or not, I have already decided to watch it anyway. ”

At the same time, in North America!

After the announcement of the same event, many netizens in North America were shocked.

In the past, it didn't mean that there were no film and television companies doing this kind of feedback activity, but what was often rewarded was some flashy things, and even many things, which were not used at all.

Where is it like "Iron Man", the grand prize of one million, and three one-of-a-kind custom cars that are crazy and cool.

If these are just small probabilities, then other prizes are high probability events, whether it is cash shopping coupons, social software membership services, are indeed usable, and the most important thing is that there are a lot of them.