"These portals, since their birth, have been homogeneous in terms of function and content. They rely on natural traffic and go their own way. Xia Sen sneered, "Our appearance has broken the balance they have maintained for a long time. ”

"Also, we have taken root in the territory of the portal, which is equivalent to robbing their money in disguise. Zheng Fang nodded, "No wonder these portals are in a hurry." ”

"Can you slander us for falsifying our data in a hurry?" Cheng Yuran said angrily.

"If even the people in the advertising department think that we have made a false statement on the advertising data, they can calmly tell us to break the contract, instead of taking us to court. Liu Yan couldn't help but say, "I suddenly felt that her attitude was already polite." ”

"Everything they know is hearsay, without the slightest evidence. The number of ad impressions we brought to them was real. Xia Sen said. "If we want to go to court, we will win and not lose. ”

"So what are you waiting for? They don't have evidence, so they can't just sue us. But let's ignore the loss, let's dare to sue them! Sue them for breaking the contract without authorization!" Zheng Fang couldn't hold back for a long time, "I want these soft-eared advertisers to realize their mistakes... Get our money back by the way!"

"The relationship between advertisers needs to be maintained for a long time, and if you don't agree with each other, you will sue the advertisement in court, and who else will want to come to us to advertise in the future?" Liu Yan disagreed with Zheng Fang's view, "If you are on the same page with the advertiser, you may be able to get the money back for a while." But the bad reputation spread, and no one cooperated with us in the future, and it was us who suffered in the end. ”

"Then take down the advertisement?" Zheng Fang couldn't help but say, "Since we have already torn our faces, even if we don't sue them, we can't afford to give them cheap money in vain!

"No, the ad is better to keep it first. Xia Sen shook his head and said, "I have my own plans. ”

"That's... Let's just endure this, and the money will be lost in vain?" Zheng Fang was still a little unwilling.

"I won't lose it, I'll ask them to send us the money back!" Xia Sen said lightly.

……

PP has published a manuscript publicly.

This is also the advantage of having a web portal, which becomes a media and has its own communication effect. He doesn't need to find any reporters, hold any statement meetings, and post a manuscript on the portal himself, and those who have a heart will naturally see it.

The general content of the manuscript is as follows.

"We have received the doubts of our peers.

Everyone's doubts have had a very serious impact on our company's reputation.

At the same time, it also seriously affected our advertising revenue.

There is no evidence, please come up with evidence to prove that there is a problem with our data.

Otherwise, PP reserves the right to sue your peers.

Sue you for deliberate slander and vicious competition. ”

……

On the day of the release of this manuscript, Chaoyang Portal was the first to jump out.

This time, what was directly announced by the Chaoyang portal was a screenshot of their advertising data background.

They clearly pointed out that this was the advertising effect of Lianxiang Computer on a certain day with the authorization of Lianxiang Company. If you don't believe in the authenticity of the data, you can contact Lianxiang Company to verify!

In other words, the screenshots of the data are already here, and Lian Xiang can testify for us. The "leading" portal in the industry, the per capita advertising display data should be like this, your data is so high? That is fraud!

Obviously, this is in line with the average number of ad impressions they have previously published online. This data advertiser can also see that they don't lie about this kind of thing.

Next, catering to the manuscript of Chaoyang Portal, other portals have also followed suit and posted screenshots of their website advertising data.

If the previous announcement of the Chaoyang portal is not enough to prove it, the screenshots of the data background that we guarantee the authenticity can always prove it, right?

If it is said that Chaoyang portal cannot represent the industry level, then the data of so many of our portals can always represent the industry level, right?

Many portals scoffed at Xia Sen's behavior.

In their eyes, PP's requirement for "evidence" is to dig its own grave!

The matter of advertising fraud was just some gossip before, and PP still has room to turn around. But if the companies directly post the screenshots of the advertising data, then the PP company will have no way out!

These evidences from the portals can only prove the industry standard, not enough to prove that the data of PP company is indeed false. However, it is impossible for anyone to obtain conclusive evidence that PP has committed fraud. If the PP company is cheating, it is impossible to expose the evidence of its fraud.

So, as long as it is proved that what Chaoyang Portal says is true, it is enough!

……

Xia Sen looked at the screenshot published on the Chaoyang portal, and a smile appeared on the corner of his lips.

"What kind of trick are you..."Zheng Fang complained helplessly, "Seeing these screenshots, advertisers are even more reluctant to advertise for us, isn't this forcing us to a dead end?"

"Who said that?" Xia Sen laughed, "We've already won." ”

"Won? Judging from the current trend of public opinion, our data fraud is about to be confirmed!" Liu Yan was also a little breathless, "You tell me how we won." ”

"Win-win. Xia Sen said.

Zheng Fang: "......"

Liu Yan: "......"

Three days later, a new piece of news came out.

Chaoyang portal accepts large financing.

This financing has further established the leading position of Chaoyang Portal in the industry.

Investment Progress: The investment transaction has been completed and the agreement was signed this morning.

The investor said that it highly recognized the strategic decision and leadership ability of Chaoyang Portal.

Chaoyang Portal said that the solid capital reserves will make them more active in promoting their strategic goals...

The details of the financing are as follows:

……

"No. Xia Sen nodded his chin at the news and smiled, "Isn't this a win-win?"