Chapter 493: First Day Sales
The two kinds of coffee machines represent the different business philosophy of the two brands. Pen % fun % Pavilion www.biquge.info
If you take Temei coffee machine as the object of comparison, the excellent coffee machine not only has an attractive appearance, but also has better quality, and the brewed coffee is more fragrant, and the price is a little more affordable.
As the saying goes, there is no harm if there is no comparison, if the two coffee machines are compared together, one is the sky, the other is the earth, and the two are not comparable at all, except that the two products are coffee machines, there is not much similarity.
All the coffee machines on the market are not as good as the excellent coffee machines, let alone the coffee machines launched by Temei Electric Appliance Company, and the products launched hastily are not comparable.
Compared with the two coffee machines, the Temei coffee machine was killed by the excellent coffee machine, and it was said that it was miserable and did not look on.
In such a situation, if consumers want to buy a coffee machine, they naturally choose to buy a superior coffee machine, rather than a Temei coffee machine.
Therefore, the sales of excellent coffee machines are very good, but not many people buy Temei coffee machines, which is the biggest difference between the two coffee machines, and the sales are very different.
Consumers can be fooled by merchants once or twice, but it is impossible to be fooled three times in a row.
Now in the home appliance market, the reputation of Temei Electric Appliance Company has been stinky, and in a hurry to launch new products, it casually manufactured a coffee machine that cannot be seen, which is even more irreparable, but runs all the way down the downhill road.
Therefore, after the launch of the coffee machine, Temei Electric Company really had no hope at all.
In this case, bankruptcy liquidation should be the best result of Temei Electric Company, even if Excellence Electric Company does not target Temei Electric Company, it is impossible to hold on for too long.
Su Rui has no good impression of Temei coffee machine, and he is a peer, so he is naturally happy to see the collapse of Temei Electric Company.
After spending a while in the Excellence Boutique, he left and went to the company instead.
Regarding the sales of excellent coffee machines, Su Rui felt that it was the most direct and accurate way to go to the company to ask Shen Qing.
When he arrived at the company, he learned how popular the Excellence coffee machine was and how good the sales were.
Whether it is the online market or the offline market, home coffee machines, or commercial coffee machines, the sales situation is very hot, and the sales volume is so good that many stores have been out of stock.
Due to the lack of stock of excellent coffee machines, in order to avoid the situation that there is no goods to be delivered, the online store of life also stopped placing orders for excellent coffee machines for a while, and consumers were temporarily unable to place orders, and only after an hour or two did they start accepting orders again.
It can be seen that the sales of excellent coffee machines are indeed very hot, otherwise there would be no need to temporarily stop accepting new orders.
Making the best products and allowing consumers to use the best products is the purpose of Excellence Electric Appliance Company to launch new products.
Regarding this point, many companies want to do it, but because of the strength and other aspects, in the end, they are all out of trouble and cannot achieve this commitment, but Excellence Electric Company can achieve this purpose.
Because, the products of Excellence Electric Company are all upgraded by Su Rui, which is equivalent to bringing future products to the present.
It is difficult to say whether the future product is the best product or not, but the product upgraded by the life modifier is upgraded in the direction of perfection, and it will not go back, let alone get worse and worse.
Therefore, Excellence Electric Company can launch the best products, and consumers can also use the best products, which perfectly fulfills the promise.
Because of this, there will be so many supporters of excellent electrical appliances, as soon as a new product is launched, so many consumers are willing to experience and are willing to spend money to buy, which is the advantage of having a good reputation.
Therefore, after the excellent coffee machine is launched on the market, it will be popular in both the online and offline markets.
Exceptional home coffee machines are selling like crazy, and commercial coffee machines are selling out no less.
On the Internet, you can already see many people posting unboxing posts, and there are also many reviews.
As these unboxing and reviews unfold, the popularity of excellent coffee machines will become higher and higher, and the sales will naturally get better and better.
The best coffee machine deserves such good sales.
At around five o'clock in the afternoon, Su Rui had already received the sales statistics of the excellent coffee machine.
Since the sales of the excellent coffee machine are so good, all the coffee machines prepared have been sold, in order to ensure the long-term supply, we can only stop selling in advance and continue to open for purchase tomorrow.
Because of this, the first day of sales of excellent coffee machines is counted early, rather than waiting until after the evening.
In a single day, 40,000 Excellence Home Coffee Machines were sold, while 5,000 Excellence Commercial Coffee Machines were sold.
For this result, Su Rui said that it is impossible to be dissatisfied, but too satisfied.
Although the sales of excellent coffee machines are very good, even hot, he still did not expect that there will be such a high sales, and if he can sell 10,000 home coffee machines on the first day, even if it is a very good result, it can be regarded as a successful start.
Now, the sales of excellent coffee machines have not only far exceeded 10,000 units, but have reached 40,000 units.
If the output is sufficient, the excellent home coffee machine can even sell 50,000 units, which is possible, and such a good result is indeed a surprise to Su Rui.
This is a sales volume that no one has expected before, and it is a very successful result.
5,000 commercial coffee machines, although compared with 40,000 home coffee machines, a difference of 8 times, this is also a very good sales volume, but also a very successful result.
You must know that although the cost performance of the excellent coffee machine is the highest, the actual price is not low, but after counting the function and quality, it can be regarded as the most cost-effective coffee machine, not because the actual price is low.
The ex-factory price of a Excellence home coffee machine is 1,000 yuan, while the ex-factory price of a Excellence commercial coffee machine is as high as 5,000 yuan.
Whether it is a superior home coffee machine or a superior commercial coffee machine, the actual retail price in the market is higher than the ex-factory price, and it is impossible to sell it according to the ex-factory price.
According to the agreement between the excellent electrical appliance company and the sales channel, under normal circumstances, the retail price of a household coffee machine is about 1,100 yuan, while the retail price of a commercial coffee machine is about 5,400 yuan, and the gross profit of the merchant is about ten percent.
To be honest, this kind of profit margin is not high, but the important thing is that there is a lot of room for sales improvement of excellent coffee machines, and it is possible to pursue small profits and quick sales in the future.