Chapter 274: Dark Rules

On this day, Shuichi Minamino went to two large shopping malls, as well as several small supermarkets, and also went to several retail stores to investigate. Pen × fun × Pavilion www. biquge。 info

He found that most of the canned salmon sold in large shopping malls were branded goods, and they were all very famous or old canned salmon products. That is to say, this kind of large shopping mall sells products that have a reputation for quality and are loved by people. He looked at about a dozen or so kinds. There are international brands and domestic brands.

As for the canned salmon in small supermarkets, there are dozens of large and small, and the quality and reputation are uneven. There are even a lot of them that may be counterfeits. That's what the retail store looks like about it.

"The products and quality are not good, and it is not easy to enter such large shopping malls and supermarkets." Shuichi Minamino said secretly in his heart. Although these large shopping malls and supermarkets buy from wholesalers, they will not buy any brand of canned salmon, and they must pass the quality and sales can choose to buy.

If his canned salmon is not famous and not recognized by consumers, it is estimated that even if his products appear in the wholesale market, such large shopping malls and large supermarkets will not buy his canned salmon and sell it on the shelves.

This is also the reason why many companies choose to advertise, and the popularity of a product is also very important.

"President, where are we going now?" After coming out of a small supermarket, Nako Kino asked softly.

"First go to the major wholesale markets to inquire about the market, and then go to the agent tomorrow to ask about the situation." Minamino Shuichi. If you want to enter the Los Angeles market, you must go through the nod of other agents.

In a market like this, the forces are intricate, and he can't start without figuring it out. It is estimated that there will also be a certain price.

Don't say anything, just say cigarettes! In his previous life, he clearly remembered that the province where he lived did not have its own brand of cigarettes. At that time, most of the cheap cigarettes were smoked for 7 yuan for Baita and 10 yuan for Double Happiness. These cigarettes are all cigarettes produced in other provinces.

Later, his province began to establish and produce cigarettes belonging to the provincial brand, and the local cigarette market was occupied by cigarettes from other places. Local cigarettes did not sell well after they came out. One is because of the new brand, and the second is that the new company can't compete with those old cigarette brands.

But local cigarettes are, after all, local cigarettes, and they are supported by strong local strength. Since high-end cigarettes can't compete with foreign brands, let's start with low-grade cigarettes.

As a result, local cigarette brands immediately launched thunderous measures to directly reject the inflow of low-grade cigarettes from other places.

As a result, the White Pagoda was hardly sold in the province in those years. All of them are new brands of cigarettes in the province, and smokers don't have to buy them and know how to smoke them.

In just ten years, this brand of cigarettes has risen, from low-grade cigarettes to high-end cigarettes, occupying the local market. Finally, it also made its way to the markets of other provinces.

Therefore, the control of the market, the sales of the market, and the occupation of the share belong to the business war. The interests involved, not to mention the shady scenes, everyone knows how powerful it is.

Shuichi Minamino believes that the current Los Angeles canned seafood agents and distributors must be closely related to the bigwigs who control the local market, and those manufacturers of large canned products and those bigwigs who control the market also have secret and unknown deals.

The reason why later generations often reported that some large enterprises said that they wanted to expand the market and expand the market was that they should negotiate with those bigwigs who controlled the local market. If the trading conditions are suitable, your product will flow into the local market, and if it is not suitable, then be embarrassed.

Doing business is never as simple as you think, and it is not that the product can be sold well if it is good, anyway, it is a comprehensive crushing opponent.

Like the kind that can control the market of a city, or even the market share of an entire province, then their energy must be not small. If the strength is not large, it is impossible to control the entire market. Maybe these bigwigs are the shadows of the consortium, maybe it's the Zheng Mansion, maybe it's the underground forces...... You don't know what is shady, you never know.

He didn't care about these Minamino Shuichi, he just wanted to know how much he would have to pay to enter the Los Angeles market!

As the saying goes, there are rules of conduct, and everyone must abide by such dark rules, unless you are stronger than these snakes!

Soon the two came to the wholesale canned food market, where there are not only canned seafood, but also other canned food, such as canned meat and canned fruit on land.

This street is all canned food wholesale streets, and the rest of the streets are other product wholesale streets. A large wholesale market has all kinds of products, food, housing and transportation products.

After walking around, he found that there were forty or fifty kinds of canned salmon here. However, he looked at it, and two-thirds of them were native to the United States. Only one-third are imports.

There are three or four of them in Los Angeles alone.

"It seems that the canned salmon market is highly competitive." He also saw canned salmon, canned tuna, canned sardines, and so on in the names of the British Fisheries Company and the American Imperial Ocean Fishing Company.

"The sales points of the products under the names of these two big-name fishing companies are really large!" Shuichi Minamino lamented that he didn't know what kind of prospects his future could be for the fishing company's canned products.

Shuichi Minamino and Nako Kino looked left and right at this large wholesale store, and soon caught the attention of the owner here.

In fact, the boss was a little surprised when he saw that both of them were foreigners, "Are the two of you here to buy canned food?" I have a wide variety of canned seafood here. ”

"Hello, I'm here to have a look." Shuichi Minamino said to the boss in English.

"Oh~"

"Can I ask you which agent or distributor you got your canned seafood from?" Shuichi Minamino handed over a cigarette.

After the other party took the cigarette, he looked at Minamino Shuichi with a wary face, "I'm sorry, I can't say this casually." ”

"Ahem......" Minamino Shuichi looked embarrassed.

"So, I have a canned salmon here, can you try it?" Shuichi Minamino motioned for Nako Kino to take out a can of canned salmon from Nemuro and open it.

Shuichi Minamino first took a piece of it himself and ate it, "Try it?" ”

Although the boss was vigilant, he still picked up a piece and tried it.

After eating, his eyes widened: "It's delicious!" He believes that such canned salmon should sell well when it is put on the market!

"It's delicious, it's a canned salmon from my company." Minamino Shuichi.

"Out-of-town brands?" The boss looked at the words on the can, and saw that it was the words canned salmon from Nemuro. It's all in English. Since Shuichi Minamino is going to enter the foreign market, the information names and other information of the canned food are all in English.

"Yes, products from Hokkaido." Shuichi Minamino said truthfully.

This boss is not a stupid person, he saw that Shuichi Minamino should be here to promote products, so he said, "You want to promote your products?" ”

"Yes." Nor did he hide his purpose.

"I have to say that your product is really good, the best canned salmon I've had in years. However, it is useless for you to come to me to sell products. I'm not going to buy your product casually. There are regulations at the top. Unless you can get the consent of your local dealer. We, the wholesalers, take our goods from them. "This boss is kind enough to remind.

"In this way, I put the goods here with you, a lot of money, how about I will get the money as much as you sell?" The meaning of Shuichi Minamino is very clear, that is, there is no need for the other party to pay for the goods, and even a deposit is not required. How much is sold for the goods here, and how much money you will take from him. The other party is not worried that the goods will not be sold and will lose money.

"I have to say that you are a big concession and a trust in me. I'm sorry I can't really help you, though. After the boss finished speaking, he went to work on other things. Are you kidding. The market here is controlled by the people above. If he dares to do such a thing, then he will not want to get other sources from the dealers above next time. Without a supply of goods, he couldn't do it at all. He's not going to dig his own grave.

"Looks like the water is very deep here." After seeing that the other party ignored him, Minamino Shuichi shook his head.

He remembers that when he was in college, the barbecue street in the whole college town was full of snow beer, and snow beer was actually not bad. But that street still sells locally produced fake snow beer!

Dozens of barbecue restaurants, large and small, all sell this kind of fake beer. Other beers are not allowed at barbecue restaurants.

It's all from the barbecue owners, and if you want to sell other beers, you can, unless you're not doing business on this street!

Among them, it involves all kinds of shady scenes of suppliers and booths. There may also be underground forces involved.

Now that Shuichi Minamino has encountered this kind of thing personally, he also has a feeling of being a dog in his heart.

Looking at the wry smile of Shuichi Minamino, Nako Kino asked, "President, it seems that wholesalers don't dare to sell our products easily, it seems that they know to look for those who control the market locally." ”

"Well, that's the only way to do it." Shuichi Minamino smiled and shook his head. He also knew that those who controlled the local market would definitely support a variety of local products. This is inevitable. Maybe they have a stake in the local product.

Because of the relationship of interests, the shady scenes, the dark rules, it is really difficult to explain clearly.

"It seems that it is really not a simple matter to open up the market and expand the market." Shuichi Minamino sighed. A city's market share is so large, the cake is so big, it depends on who can grab more of the cake.