Chapter 582: Cast a Long Line and Catch a Big Fish

1ooo19575 Chapter 582 Put a long line to catch a big fish

From the beginning, Guoguo Lin Feng was not aiming at "smart." Computer's "thin chat." What exactly do you like?

When everyone heard this, they all looked at Lin Feng, and the cells in their brains were spinning wildly, wanting to be able to understand their little idea of the boss with leapfrog thinking, lest as a subordinate be completely unable to understand and comprehend the boss's intentions, it would be too much of a failure.

After pondering for a while, everyone had no choice but to give up. They are lamented by the leapfrog mindset of their young boss. If it weren't for the fact that the current medicine is not enough, they would really want to open Lin Feng's skull to see what it is made of.

"Boss, what do you mean?" asked Wu Zhaopu on behalf of the group.

Lin Feng smiled.

"The traditional operating model mainly relies on the profit-to-revenue ratio to maintain the company's operation and exhibition, but now it is a diversified shijie, an eyeball economic era, the profit of a commodity is not only to reduce costs to maintain profits, but also a larger piece of cake advertising. Lin Feng stood up, pointed to the large map of China on the wall, and said, "Our" is smart. The computer is extremely cheap, cheaper than any computer with the same performance on the market, and we have an absolute advantage in terms of price. In today's era of expanding network weakness, computers will be the most indispensable electronic products in people's daily lives. There are 100 million women and 100 million families in China, and if every family has a "smart." Computers: Even if the computer itself does not make money or even loses money, we have hundreds of millions of users. Especially each "smart. Our operating software is installed on the computer. ”

Hearing this, everyone already understood what Lin Feng was talking about, and they all patted their foreheads and secretly said that they were confused, how could they forget such an important matter.

Advertising has entered thousands of households in the century. For everyone on the planet, even if you are in Antarctica, you can see advertisements for the products of major companies. Especially now in the era of online sewing, whether it is "Heoh" or major portals, advertising revenue has become an important source of profits. The "smart" computer has a large customer base, and the operating software is the media, as long as a little advertising is inserted on it, this small profit is huge, which makes people jealous.

weishenme: We didn't think of this? Wu Zhaopu and the others in the conference room asked secretly. Looking at Lin Feng's eyes, he felt a little more like seeing aliens.

"Where there are users, there are ads. As long as our user base is large enough, we will definitely be satisfied with the profits generated by advertising. And if this batch of customers is satisfied with our "smart." Computers can become our potentially loyal customers.

"Smart computers don't make money or even lose money, but they can make money from the computers they buy in the future. After all, "the performance of smart computers is sharp, and they can only be used ordinarily, with the development of computer hardware and software upgrades." A PC upgrade will be imperative. Lin Feng said with a confident smile.

Make money in the future! This is what Lin Feng aimed at early on. To be a long-term person, we must have a long-term vision, not be limited to the small profits in front of us, and put a long-term line to catch big fish.

"Pap, pap" There was a round of applause in the conference room, and everyone applauded Lin Feng's foresight, led by such a boss with a long-term strategic vision. "Second shijie" why not be able to grow.

Abby was also amazed, Lin Feng's trick was indeed wonderful, and he cleverly brought his other companies closer to this big cake to share this "cake", and also made the other shareholders of the "second shijie" not feel unhappy because of this, but thanked Lin Feng for his generosity

Go out.

It seems that becoming Lin Feng's personal advisor may be the wisest analysis of his life. Abby Cohen said to herself.

Looking at the excited everyone, Lin Feng smiled slightly. Lin Feng believes that the advertising strategy will be deeply touched, and "Dell" and other companies will really have a good show when the time comes.

Subsequently, the "second shijie" officially announced the cost of the "smart" computer and advertised that this time it was due to the company's own accounting error. As a result, "smart" computers are sold at prices below cost, but in order to fulfill the promise to the public, users who have ordered in front of them will still enjoy the preferential price of Hanliyuan and enjoy all after-sales services. And during the previously announced one-month pre-sale period, the day-ahead price will be maintained. Users who book after the period will only be able to enjoy the preferential price of the most 10,000 yuan.

When the ad came out, there was an uproar in the industry. Originally, the price of "smart" computers was speculated by the outside world, and its profits were not high, but they did not expect it to be selling at a loss. Moreover, by calculating, many computer sales companies can check and know that the "second shijie" is not lying, and it is indeed selling at a loss. So since the loss does not modify the price or the pre-sale time, many computer sales companies do not understand.

Although this can bring a large number of orders, it is a loss to be borne by the operation of the "second shijie"! Many computer sales companies remain silent and wait to see what happens.

Compared with the silence of many computer sales companies, consumers are really excited. At first, the "second shijie" announced that the "smart" computer was a loss-making business, and most consumers still didn't believe it. After all, how can any company be so stupid to lose money and sell things. However, subsequently, major domestic newspapers and magazines have analyzed in detail the composition of the "smart" computer, proving that it is indeed a loss. Now all the parents who hesitate to buy or not to buy are tempted

Half a month has passed since the pre-subscription of the "smart" computer, and the price will be revised in half a month. Although it is only the blade element that has been raised, it is for parents who choose a "smart" computer. There are a lot of blades, at least you can buy a hundred catties of Chinese cabbage. What's more, this is ** naked and cheap, and not many parents can endure this temptation.

Orders flocked like snowflakes, and the number of orders increased from one million to more than 4 million, which is close to the total sales of major computer sales companies in the country. The individual population assembling computers is not counted, and this market is even bigger.

Faced with "smart. The sales performance of computers, however, was extremely stable among the major computer sales companies, without showing the slightest anxiety, or even introducing any corresponding measures.

In their opinion, the performance of the "smart" computer belongs to the absolute entry-level, the absolute low-end computer has little impact on them, and the "smart" computer is currently operating at a loss, and they want to see how Lin Feng Zuihou handles this matter. "Second Shijie", but Shangshu Company's every move directly affects its stock price, and at present, due to the news of the loss-making operation of the "Smart" computer, the stock price has fallen from the highest four yuan to Qiaoyuan Lin Feng's personal assets have shrunk by 100 million yuan in an instant.

If this order continues to soar, the stock price of "Second Shijie" will only continue to fall, which will not only affect the stock price of "Second Shijie". It will also bring other chain reactions, and the rest of the manufacturers will be suspicious of the "second shijie." ability to pay. The ability to repay and so on, this is a chain reaction, which affects the whole body.

Therefore, "Dell:"Lenovo" and many other computer sales companies do not hope that "smart" computers will sell as few as possible, but that they will sell as many as possible. The more orders there are, the more the "second shijie" will lose, and the more the stock price will fall, so in order to break even, in order to stabilize the stock price, stabilize the market, and stabilize the company's situation, the "second shijie" will be forced to sell its ratio and graphics card cheaply, so that they, the computer sales company, may be able to pick a cheaper.

With such thoughts, companies such as "HP Dell, Lenovo" and other companies are very leisurely waiting to watch the "second shijie" start to sell cheaply than display chips because they can't support a large number of orders.

However, to their surprise, Lin Feng did not mean to stop, but continued to promote the advertisement of "smart" computers. The old second goal of the IAAF Grand Prix in Switzerland has just broken the Asian record in the men's old rice hurdles. And broke the Shijie youth record of Miaofei and refreshed the Chinese track and field athlete Liu Xiang, who has held the Shijie youth record for many years, appeared on TV to help Lin Feng promote the "smart" computer.

Everyone said that Chinese can't get a place in athletics? I said no, what Westerners can do, we Chinese can do. Century of the introduction of the computer. Buy a "smart" computer, plug in the wings of your dreams for your child, start from scratch, and walk with me to success and shijie. Believe me, we Chinese will definitely be able to stand at the top of shijie!

On the advertisement, Liu Xiang's absolutely confident expression and inflammatory words made all parents excited, especially now that Liu Xiang has just broken the Asian record in the track and field competition, and the Shijie youth record is very convincing in itself, which also makes many parents who hesitate and hesitate no longer hesitate, and the order will rise like the flooding of the Yellow River again.

The number of orders for "smart" computers has skyrocketed from 10,000 to 10,000 in a week, and the data is still increasing every day. In particular, a senior official of the Ministry of Education also admitted that the "smart" computer is indeed a very suitable computer for beginners. Let many parents feel at ease.

"Liu Xiang xiexie! Nowadays, the "smart" computer can have today's achievements, which are inseparable from Liu Xiang's advertising, especially this set of advertising rhetoric, but Liu Xiang himself thought about it on the spot. In Lin Feng's view, this set of advertising slogans is very flamboyant in Liu Xiang's own style. However, this style is very popular with Lin Feng. There are achievements to show off, a little afraid of what. Moreover, Liu Xiang is not blindly arrogant, his self-confidence is based on his own strength.

"Hehe, Lin Dong, don't laugh at me. I'm also reciprocating. By the way, Lin Dong, the professional doctors you invited for me are really good, and now after practicing every day and receiving massage and physiotherapy, my whole body is very comfortable. And I'm not worried about any hidden injuries. I still have to thank you. Liu Xiang said very sincerely.

For Lin Feng, Liu Xiang is full of gratitude. First, he is grateful for his trust and value in him, and is willing to sign a contract with a high salary when he has almost no achievements, which greatly improves Liu Xiang's family situation;

"Haha, don't thank me. If you really want to thank you. If you win a True Luck Championship in the future, you will repay me. Lin Feng said with a smile.

Liu Xiang nodded secretly when he heard this. Now he owes Lin Feng, and if he wants to repay, he can only win the Olympic championship.

"Don't worry, I won't let you down. Liu Xiang's eyes shot a fierce battle intent.

Looking at the battle intent in Liu Xiang's eyes, Lin Feng knew. The champion of Athens Liu Xiang in the blade year should not have run. The appearance of their own. "Han You's change in Liu Xiang's trajectory will make him more successful

However, Liu Xiang's advertising has made many computer sales companies really unable to understand, why Lin Feng still hyped up Yiwan's order in such a situation, a computer will lose yuan, not counting any operating costs, the net computer production cost will lose 4 yuan, and the order is still rising, what is Lin Feng going to rely on to recover this loss? Is it really as he said, just for the credibility of the enterprise?

The stock price of "Second Shijie" also fell again and again. Straight down to the knife element. Lin Feng's assets have shrunk sharply, and his ranking of 100 million US dollars has also slipped from third to fifth. The industry is a voice of decline, and even many "anti-forest" experts and reporters even advocate that this will be the beginning of the decline of the "second shijie".

On the surface, this is indeed the case, and the "second shijie" may fall into a quagmire because of this incident. But companies such as "Dell" are not stupid, things are definitely not so simple. Looking at what Lin Feng has done in the past, Lin Feng has never done anything to lose money and make money, usually to earn fame and money, and make a lot of money, which makes people blush.

What the hell was Lin Feng thinking? What is there to Jihua? A large number of computer sales companies that were still watching the play couldn't sit still at the moment, and they each held a smart poison team to guess Lin Feng's intentions. Lin Feng's actions were so unusual that they always felt that there was some "conspiracy" behind them, a "conspiracy" that was enough to affect their vital interests

In the midst of the uneasy speculation of many computer sales company CEOs, Lin Feng finally made a move. Lin Feng is open to all walks of life to attract investment, "smart" computer login, start the operation software interface of the advertisement, and at the same time advertise on the page under the "learning mode, Internet mode, game mode".

Lin Feng's investment advertisement came out, and the industry was stunned.

I see! Everyone suddenly realized, but their mentality was different.

Guangming Daily, as a Chinese newspaper, is naturally full of praise for it

"Second Shijie" has created a new profit model, and it is undoubtedly very reasonable and wise to replace ordinary operating income with advertising revenue under the service operation model of the century.

The commentators of the American "USA Today" shook their heads repeatedly, they did not expect that this Chinese would think of such a profitable trick, but they were a little unconvinced in their hearts, the decision of "second shijie" is indeed imagined by everyone, and may open up a new era of profitability. But will the advertising agencies buy it, and will the revenue be enough to offset their investment?

The British "Times" has always supported Lin Feng as a miracle in the business world, and this time he was amazed again and again, Lin Feng really deserved to be compared to the swamp, and there were always amazing moves, and the more the outside world did not look at Haode, the more he was able to do unbelievable behavior. But will this alternative to the traditional operating revenue model of advertising revenue change the landscape of computer sales?

Compared with the relaxed tone of the press, many computer sales companies are not so haode. They didn't expect that Lin Feng would make money by auctioning advertisements, which was undoubtedly beyond their imagination. Moreover, with the popularity rate of today's "smart" computers, Lin Feng's advertising revenue will undoubtedly become an extremely large profit point, which is not only enough to make up for all the previous expenses, but also make a big profit and make a good reputation.

At that time, not only will the "Second Shijie" have a large number of loyal customers, but more importantly, this will undoubtedly make mainland users question other computer sales companies, why can the "Second Shijie" sell at a low price, but they cannot?

Moreover, the "second shijie" is only a "smart" computer that sells low-end products, and what if various grades of computers are launched in the future? At that time, this group of customers will naturally choose the "second shijie", and this is the real threat to them.

The current "second shijie", whether it is manufacturing, production line, sales channels, after-sales service is not perfect, if everything is sound in the future, the "second shijie" itself owns the mangs. The ability of "and" is enough to steal the market of the vast majority of computer sales companies. That's the real disaster.

In the midst of the entanglement of many computer sales companies. Orders for "smart" computers have risen again and again. The pre-sale period is finished within one month. The total number of orders for "smart" computers has reached the second highest level. The "Foxconn" company, which is responsible for the main production, has added three new production lines for it one after another, and half of its 10,000 employees are working overtime to catch up with the "smart" computer.

What to do? In the atmosphere of waiting for cheap computers, computer sales companies such as "Dell, HP, Lenovo" and other companies reached a temporary strategic alliance, and negotiated a "second shijie" negotiation, and a meeting was held in Shanghai to focus on the future generations of computer sales in China.

In the face of this catty "Shanghai Conference" and the various computer sales companies involved in this strategic alliance. Lin Feng smiled. This has long been in his own plan, not afraid of the Yuzu alliance, but afraid that they will not be allied. After the alliance, it is convenient to achieve their ultimate goal.