Zhao Zejun suddenly threw out the topic of QQ Book City, which Mr. Ma never expected. Pen, fun, pavilion www. biquge。 info

Tencent QQ Book City has not yet been officially established, but it is discussed in a small circle of internal friends, and not many people know about it.

He didn't doubt Zhao Zejun's source of information, there is no impermeable wall in the world, they are all in a circle, Zelianke's intelligence ability is not weaker than Tencent, Tencent can receive Zhao Zejun's speech at the internal high-level meeting, and Zhao Zejun can naturally know Tencent's internal information.

The work that is really confidential will not be spoken, and since there have been internal discussions, there is not much need for secrecy.

Tencent's QQ Book City, as Mr. Ma himself said, has not considered competing with Zeyue at present: in fact, it is not competitive, and the reason why the construction concept is put forward at present is mainly to improve the layout of the interactive entertainment industry and do a good job in advance. If you need it in the future, you can do it at any time.

So for Tencent, QQ Book City is currently only a very small piece, and Mr. Ma himself has not even participated in the discussion, but just listened to the cadres of the following business group in a meeting, and briefly reported a few words, and he was noncommittal at the time, and did not pay too much attention to it. Unexpectedly, such a very detailed matter within Tencent was taken out by Zhao Zejun at this time.

Don't say it, everyone can pretend to be stupid, but since it has been said, the initiative in today's negotiation is back in Zhao Zejun's hands.

Tencent accuses Zelianke of imitating Tencent games, in fact, in an unknown corner, Tencent is also quietly deploying online novels, ready to compete with Zeyue for the cake of online novels.

The crow landed on the pig's back, and no one could say who was darker.

"Mr. Ma, I won't tell you anything, I was annoyed when I heard Tencent QQ Bookstore for the first time. ”

Zhao Zejun said: "Online novels have not been my core industry for a long time, but it is my first pot of gold, and it is also my only listed company. Whether from the perspective of feelings or practical interests, the importance of online novels to me is self-evident. At this time, you Tencent quietly made QQ Bookstore, which made me feel very nervous. ”

After a pause, "It's like I'm stepping into online games and making you nervous." ”

Brother Xiao Ma did not answer Zhao Zejun's words head-on, which is really not easy to answer. He thought for a while and said seriously: "Mr. Zhao, when you first made online novels, I think it was just an entry point, because at that time, your funds, background and connections were not enough to get involved in a larger industry. But after Zeyue develops, I must admit that you are very far-sighted, the market for online novels is not just based on subscription fees alone, of course, this is also a stable increase in income. But its main significance is to control a large part of the upstream source of the entire entertainment industry chain, and cultivate loyal users from the source. Having controlled the online novel, it can have a fatal impact on Internet entertainment in the future. ”

"That's why I'm talking about collaboration, not competition. ”

Zhao Zejun nodded and said: "No company will not be moved after seeing such a big benefit, especially the business layout of our two companies, which is still very close to a certain extent." In the future, there will only be more similar competition, not less. If you can make a good start in online games and online novels this time, you can avoid a lot of unnecessary conflicts in the future, and use the resources that would have been wasted on conflicts for your own construction and development and market development, which is the most cost-effective method. ”

After speaking, he paused, looked out the window, and said lightly: "Mr. Ma, there are 1.3 billion people in the mainland, and there are less than 400 million Internet users, and most of the potential of these 400 million has not been tapped. The market is the place we need to pay attention to the most, the broadest space. ”

Mr. Ma pondered for a moment, "Then the online game will follow the method of online novels." I agree with your proposal. In fact, this kind of cooperation has been tried in Happy Farm before, and it has worked very well. ”

"Hmm. Zhao Zejun nodded and said, "Since it is so decided, then Zelianke will start as an agent first." Mr. Ma, do you have any good recommendations?"

Don't grab Tencent's business, then you can only grab other game companies, at present, the most profitable in China, the most influential online games, there are large company agents, if you want to win it, you can only grab it, you need Tencent's big brother in the game industry to help, which is also one of the sincerity of the cooperation between the two sides.

"How about World of Warcraft? I heard that the agent of Nine Cities has expired?" Zhao Zejun took the initiative to throw out an option, World of Warcraft has been widely welcomed all over the world as soon as it was launched, and it is currently the most profitable online game.

"It's very difficult, NetEase has already started to contact Blizzard. As far as I know, the agency should have been taken. Little Pony shook his head.

"If that'......" Zhao Zejun said to himself, "Other popular online game ...... of agency power"

frowned, seemed to be a little embarrassed, and suddenly thought of something: "Didn't Tencent invest in a game company called Riot in the United States last year, does this company have any works that can be done, if Tencent doesn't do it, I'll do it." ”

Speaking of Riot Company, Mr. Ma smiled helplessly.

Investing in this company is actually a 'failed investment' at the moment.

At the beginning of Tencent's layout of online games, the first thing I looked at was World of Warcraft, and this riot company is inextricably linked with Blizzard, the R&D company of World of Warcraft.

At that time, it was a small company that had only been established for less than three years, and Tencent spent millions of dollars, accounting for 22% of the shares, hoping that this fist company could come up with satisfactory products, obtain agents in the future, or directly acquire, to fight against World of Warcraft, as Tencent's main game.

However, the company's operation is really problematic, since its establishment, it has been losing money, the debt is getting higher and higher, and all the money in the previous round of financing is not enough to pay off the debt.

Later, Tencent found its own way: Shanzhai, and pushed Shanzhai to a new peak by Crossfire. Once launched, it soon replaced the position of CS as the most profitable free-to-play game in China, and together with a series of copycat games from Tencent, it became the main hit of Tencent's game platform.

This fist company has always been developing and developing, but it has never had any decent products, and it has gradually become a chicken rib-like existence.

Fortunately, the initial investment was not large, more than 3 million US dollars.

Zhao Zejun suddenly mentioned this company, and Mr. Ma laughed: "This company has R&D capabilities, as for the rest...... So, if you want, I can match you up. ”

"That's for the best, of course. Zhao Zejun also smiled, "Mr. Ma, let's implement it as soon as possible, the fun has already released the rumors, and we want to enter the online game in a big way, we can't thunder and rain, and there has been no movement for a few months and a half." When do you think I have time, I'll fly with you to the United States?"

"I'm not going, and I'm not familiar with Riot. I arranged for the vice president of the business group who was in charge of this matter at that time to go with you. Mr. Ma said.

"Good. ”

Zhao Zejun doesn't know much about this fist company.

I know that it is limited to two things: one is what Mr. Ma said, the company's operating ability is too poor, and it has been losing money until it launched a main game, and it is still losing money in the local area;

Unexpectedly, the game became an instant hit in the mainland, and truly established Tencent's position as the overlord of online games.

The second thing is the name of this game, which is called League of Legends, commonly known as lol.

From the very beginning, Zhao Zejun didn't want to do anything to show off the flying car, these gadgets, one more is not more, one less is not less, making so much money a year will not help the overall situation, and it will attract unnecessary competition. Through Tencent, it is logical to connect with Riot, make a fortune in a muffled voice, and introduce League of Legends first, which is his real purpose.

It's just that he released some smoke bombs, coupled with the influence of inertial thinking, everyone thought that the benchmark for good games was the Tencent game platform, and even Tencent itself was no exception.

In fact, the main money for the expansion of the multi-play company is all spent on hardware servers, which is simply to prepare for the future agency of large-scale online games.

Tencent almost missed the game League of Legends at the beginning, and even after the game was originally developed, it didn't have much confidence in it, Zhao Zejun just wanted to take advantage of this opportunity to play a time difference and pick up a big bargain.

"By the way, Mr. Ma, I also want to borrow some people from you. Zhao Zejun finally mentioned it seemingly inadvertently.

"What kind of manpower?" asked Mr. Ma.

"Since the investment in online games has been reduced, I am ready to use the excess resources for the improvement of the Zelianke ecosystem. At present, Weibo is an interactive community, with audio and video, but the email system is weak. You also know that after the acquisition of Blog China by Sina, it inherited Sina's mailbox resources, one step ahead of Weibo, I have studied, Weibo is more suitable for imitating Tencent QQ mailbox, so I want to find you to temporarily seconded a group of experts in charge of Tencent mailbox to establish Zelianke's mail system. Zhao Zejun said.

"That's fine. "Mr. Ma didn't think too much, it is not the beginning of 2000 when the Internet just started, relying on an excellent e-mail to occupy the market of the era, e-mail is already a very mature technology, each company will be equipped, users will not choose a certain company's products because of the convenience of a certain mailbox, between Tencent and Zelianke, there is no e-mail competition.