Chapter 051: Selling Point
When two shopkeepers, one large and one small, meet in one place, they naturally want to talk about a few words of business. Pen Fun Pavilion wWw. biquge。 info
The shopkeeper Han asked how the business of Wangcai Cloth Village was, and said that in the past few years, the southern year has not been good, the cotton and silk tax has been raised again, the price of raw silk brocade has risen, and many silk and satin business firms have gone bankrupt or been forced to change careers.
Fortunately, the cloth imported from his cloth village is produced by the local dyeing workshop, so there is no need to travel to the south to buy goods.
He also said that the people in the town lived a fine life, and they were reluctant to buy too expensive things, so he asked the shopkeeper Han to open a big jewelry store, but he had the idea of a non-local differential tax?
Shopkeeper Han looked at him and smiled, "Shopkeeper Xu really understands people!"
The more the two talked, the more they agreed, and the shopkeeper Han immediately made a decision, and the materials such as flimel cloth and fine silk cloth required by the jewelry shop in the future were first taken out of 30% to purchase from Xu Ji. If the cooperation is pleasant, it can be raised on the original basis by one to three percent in the future.
Wangcai was originally just a guest, but he didn't expect to unintentionally insert willows, and actually pulled a big deal for his family, and he was overjoyed.
Mulan was also happy for him, and while she was happy, she moved her thoughts again. Instead of giving a few dollars as a reward, it is better to pull a business for Haizi. Haizi has a long-term livelihood, so Aunt Kong doesn't have to rush to the sea every day, isn't the life of the mother and son much better?
This thought lingered together, peeking at the shopkeeper Han, and seeing that he was talking happily with Wangcai, it was not easy to disturb for a while. Moreover, her own business has not yet been negotiated, and it is a bit self-sufficient to take care of others now.
So he put this thought down for the time being, and when Shopkeeper Han finished talking with Wangcai, he turned his attention to her, and then moved the box in the basket out. She saw it very clearly, and when she saw the box, Shopkeeper Han's eyes lit up slightly.
She deliberately didn't mention the box, opened the two floors below, took out the big and small things in the same way, and put them on the table.
There are earrings, a pair of small shells each with a bead, simple and generous; there are hairpins, slender and long cones, each is a natural hairpin, inlaid with a few broken beads representing water droplets, a little decoration is exquisite;
There is a ring, with a large white bead as the body of the octopus, with a small red bead as the eye, and the entwined tentacles make a ring, which has a rough beauty;
There are seahorses holding pearl hairpins, corals distracted, dolphins chasing water, anchor fan pendants, turtle ropes, and fishbone anklets......
"What is this?" asked Shopkeeper Han, pointing to the two cute fish that were chained together.
"It can also be used as a collar buckle or as a brooch. Mulan picked it up and showed it to him, "If you separate it like this, pinning it to the collar is a collar buckle, and pinning the two fish together on the chest is a brooch." ”
Shopkeeper Han suddenly realized, "It turns out that there is such a small mechanism, big fish swallow small fish, not bad, very interesting." ”
After a pause, he pointed to a net-like object and asked, "What is this?"
"Hair nets. Mulan stretched the net with her hand, "It's the same as wrapping a headscarf, put it on your head like this, and tie the tail end with the braid bun together......"
The knots are all made of the moon, with a variety of delicate small patterns, and a circle of small beads strung on the tassels on the edges, which is very beautiful.
Shopkeeper Han nodded clearly, then pointed to the box and asked, "What about this one, is it also counted?"
Mulan waited for him to take the initiative to ask, and nodded her head a little, "Of course, this is a makeup box." The ring on the lid of this box is to be set with mirrors, and we don't have a mirror of the right shape, so we don't want to take anything and continue the mink, so it's empty.
The three small compartments on the first layer are used to hold rouge, gouache and lipstick, the second and third layers are jewelry boxes, the second layer is for small pieces, and the last layer is enlarged. ”
This is not exactly the makeup box carved by Haizi, the white part is inlaid with shells, beads are glued, and a few places are slightly dyed. This decoration is more colorful and vivid than the original wood blank.
Shopkeeper Han naturally saw that it was a makeup box, and he was not interested in the function of the box, but the lifelike pattern, "This person with the head of a fish body is a mermaid with tears in his eyes?"
"Yes and no. Mulan sold a pass first, and then slowly explained, "Mermaids are a kind of mermaids, but they are more like people than mermaids." ”
Next, she told the shopkeeper Han a story about a mermaid falling in love with the prince, but the plot of the story was tampered with, and the prince was forced to marry by the tyrannical queen......
It's a story and a selling point. Mulan understands, how can Shopkeeper Han not understand?
Those inner house women and boudoir daughters love this kind of story with twists and turns and happy endings, and according to this story, a mermaid series can be produced. Whether it's rouge gouache or jewelry, as long as it has some touch with the story, it will definitely sell well.
If it is said that when she saw those ingenious objects, Shopkeeper Han only praised her for three or four points, then after listening to this story, this appreciation has risen to seven or eight points. Immediately, it was decided to keep all the things she brought, including the makeup box, for twenty taels.
Before coming, Wangcai calculated in his heart that the materials used for Mulan's work were very cheap, and the capital did not exceed one or two silver. Even if it is that ingenuity, it can only be sold for five taels or six taels if it dies. I didn't expect the shopkeeper Han to be so generous, and his mouth was twenty taels.
For a while, I couldn't help but suspect that I had made a mistake in my estimation, and I didn't know whether I should help raise the price again.
Seeing that he was stunned, Mulan hurriedly touched him with her elbow.
Wangcai came back to his senses, only to remember that Mulan had said that he wanted to do long-term business, and after organizing the language in his heart, he said: "Shopkeeper Han, you are a happy person, and I won't beat around the bush."
My nephew...... and his sister relied on this little craft to make a living, and it was not easy to sell along the street at a young age. Han's shopkeeper has a big business, taking care of it once is taking care of it, taking care of it twice, do you see if you can do this business for a long time?"
Hearing Wangcai say this, the shopkeeper Han didn't seem surprised, and said with a smile: "In terms of capital, it's not boasting, the little brothers and sisters are just afraid that they can't reach it;
In terms of craftsmanship, there are special craftsmen in the lower shop, all of whom are meticulous in carving and molding, and they are not comparable to the younger brothers and sisters......
To put it bluntly, what I bought under is just an ingenuity. According to the meaning of Shopkeeper Xu and the little brother, how can this business continue for a long time?"
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