Chapter 30: The Alliance

"Sister Zhiling, you don't understand the operation of social networks, and you don't understand the importance of adhering to the principle of 'likes don't charge' when negotiating, I don't blame you. Pen Fun Pavilion wWw. biquge。 info But I want you to remember my bottom limit: likes to money and likes to share, we absolutely do not accept, if Mango TV is not willing to compromise in this regard, we would rather find another satellite TV to check and balance, we will pay more event sponsorships. ”

Gu Cheng explained his requirements to Liu Hui and Lin Zhiling thoroughly, and there were some things that he could not concede.

These two sisters couldn't figure out why, and they could only put it aside temporarily after the persuasion failed.

It's now the end of 03, although the entertainment program of the people's draft is still in the ignorant period in China, but the business of "hotline SMS" is not unprecedented, many TV stations and radio stations are working with Huaxia Mobile and Unicom to explore and cooperate with hotline SMS in a small area.

Of course, this kind of SMS service only allows the audience to ask questions to the anchor and is handled by the program director, not for voting on the people's note. The charge is generally 2 yuan a piece, because the SMS fee is expensive, and the mobile company will also give the TV station/radio station that creates these traffic rebates, most of the media and programs that are not very strong are rebates of 5 cents a piece, if it is a big customer of CCTV, it is possible to talk about half with mobile, that is, 1 yuan.

Therefore, these operating rules are normal conditions in the eyes of insiders, and when it comes to cooperating with online media that votes and interacts, the first reaction of the TV station is to benchmark the conditions when cooperating with mobile companies and reduce the amount.

If Gu Cheng doesn't agree, it will be very difficult to negotiate the cooperation and sponsorship with Mango Satellite TV.

Lin Zhiling and the others were at a loss, and they couldn't say much about their position, so they could only go to Pan Jieying's office before getting off work to euphemistically express their thoughts of pleading, hoping that Pan Jieying would persuade Gu Cheng.

There are some topics that are intimate.

Pan Jieying is now a CPO and doesn't care about operations, but she is still very enthusiastic and worries about all business as her own. After listening to Lin Zhiling's professional opinions, she was very enthusiastic about giving Gu Cheng a blow that night.

"Why don't you agree to give Mango TV a thumbs up and a rebate? Now we and Mango Satellite TV are complementary to each other, and we both need each other's help to open up the situation of user volume. Your hundreds of beautiful students are eliminated, and you don't give a catharsis to hang your appetite, how will it end up in the future?"

Gu Cheng's body twitched just now, a little tired, and he was a little impatient to explain: "You don't understand, likes are free, and hotline text messages are charged." Don't look at the commission of a dime and a like, if I dare to open this opening, I will immediately be cleaned up by the opponent who brushes the data and picks the wool. ”

Pan Jieying doesn't even understand the technical details, so she doesn't understand why "now the defense effect of Alipay security guards can prevent users from stealing money in Alipay, but it still can't absolutely prevent users' Renren accounts from being used to like."

UNDER PAN JIEYING'S QUESTIONING, GU CHENG HAD TO EXPLAIN THE TECHNICAL PRINCIPLE SLIGHTLY: THERE IS NO SECURE BROWSER NOW, AND THE WEB LOGIN PRODUCTS SUCH AS RENREN CANNOT SET THE COOKIE CLEANING LEVEL LIKE EMAIL.

Therefore, once there is a botnet, it may be more difficult to steal the account password and log in in from another place, but it is much easier to restore the history web page on the browser where the user has run out, and then directly control the automatic likes remotely.

In layman's terms, just like those who used QQ Space before 04 years vaguely remember, a user logged in to QQ Space on the web page and sent something, and then remembered the password. After closing the web page, it is still possible to log in directly without the account password.

THE SECURITY SITUATION IN THIS AREA GRADUALLY IMPROVED WITH THE INCREASING POPULARITY OF SECURE/PRIVATE BROWSERS, AND ON THE OTHER HAND, THE FACT THAT WEB PAGES CAN BE RESET EVERY TIME THEY REFRESH FASTER, AND WEBSITE OPERATORS GRADUALLY INCREASE THE SCALE OF LOCAL OFFLINE CACHES AND COOKIES.

It doesn't matter if you don't understand the technical details, in short, it's a sentence: with the technical environment at the time, it was far easier for SNS space products to be remotely controlled and secretly liked without being stolen than stealing any account. Gu Cheng had opponents like Ma Teng and Zhou Hongyi staring at him from behind, how dare he leave enough room for any wool ash stall to operate?

When the time comes, those black and white brushes will bring the accounts of 100 million users and like every contestant, how can Gu Cheng lose hundreds of millions of dollars to Mango Satellite TV in vain?

Money is one thing, if there are too many likes for account theft, it will also reduce the credibility of the event, making everyone think that Gu Cheng himself is falsifying shady data and ranking artists according to unspoken rules.

Pan Jieying heard that there were two big heads, and she extinguished the idea of persuading Gu Cheng to accept "like and cashback".

"Then why don't you consider paying for likes? If you have to spend 2 cents through Alipay for each like, or more money as appropriate, won't it prevent the problem of stealing likes? Alipay's security is much higher, so that people are not afraid to swipe it when they dig out real money. ”

Now it has been more than a year since the birth of a certain point of Chinese network transformed by Gu Cheng. There are really thousands of paid online texts on it. And the brush that brushes the data also appeared as scheduled, just like the one in another time and space.

Pan Jieying's judgment on the possibility of brushes in the future of "Super Girl" basically comes from her experience from a certain point of the current situation: clicking and recommending these data is easy to be faked by brushes, and subscriptions and rewards are rarely brushed, because they have to really take money out, and even if they do, they have to use the brush method that the website operator cannot lose money.

Gu Cheng naturally did not object to this, but he immediately pointed out a detail that Pan Jieying did not see: "Compared with QQ space, what is the advantage of our Renren in these draft voting programs?

Every new user of Renren must join at least one circle of units, and when joining, they must either upload evidence to verify their true identity, or push a batch of 'people he may know' as verification inviters according to the system's push algorithm. And the QQ number is let go of people to register casually, and it is no problem for a person to register dozens of QQ numbers.

Therefore, if we limit the right vote to 'one person, one vote', we can convince as many people as possible of our credibility." If it is changed to 'two cents and one vote', it will be pure money and loud voice, will we still have our own unique value at that time?

Pan Jieying listened and was silent for a long time.

Indeed, she knows that her cousin pays the most attention to thresholds and technical barriers. Whether things can be done the fastest is often not the first nature of Gu Cheng's consideration. The first sex is always to be independent enough, so that the dog who follows the trend can't follow the trend if he wants to.

Doing what QQ Space can't do is an important starting point for Renren's thinking.

However, after such a deduction, Pan Jieying soon found that even if Tengyun wanted to copy, there was another bottleneck: "But Tengyun doesn't have Alipay?

There are no secrets in the circle, the joint trend of Ma Teng and Zhou Hongyi, Gu Cheng sees it, and Pan Jieying naturally knows it.

According to the evaluation of YY's strategic research team, the conclusion is that "Ma Teng will complete the layout of the payment security environment required by Tenpay in mid-2004 at the earliest, and come up with a practical Tenpay by the end of 2004".

But Tenpay has not appeared, which does not mean that Tengyun has no means of online payment - without Tenpay, but without C2C payment means, there is no way to pull other e-commerce merchants to Tengyun's chariot, and B2C business can still be done.

Gu Cheng reminded his cousin accordingly: "If Tengyun Company is also qualified to join this battle, these are not problems at all. How Ma Teng sells all kinds of diamonds, he will naturally be able to sell "Super Girl" recommendation tickets. As long as there is a Q coin recharge system, any business of Tengyun itself as an operator can be completely unimpeded. ”

"Alas, it seems that this cooperation is going to be more difficult again. Pan Jieying sighed, "If Mango Satellite TV insists on this condition, what should we do? Have you found another TV station to reproduce the program "Super Girl"?"

Gu Cheng was also helpless: "It's really not good, just contact Jiangnan Satellite TV and Wu Yue Satellite TV to see if their entertainment channels have the guts." Even if it can't be negotiated in the end, at least they can be used to put pressure on Mango TV, so that Mango TV can see clearly that we are not stuffing our eggs into one basket. ”

Pan Jieying was stunned for a while: "Doesn't that mean that you have changed your TV station to plagiarize the program ideas of Mango Channel? I remember that the person you hated the most in your life was the person who plagiarized ideas, and you also used this banner to stumble Ma Teng." Why are you ...... right now? Too much of a double standard, isn't it?"

It is also thanks to Pan Jieying that she is a little helpful and unhelpful, so she did not directly reprimand Gu Cheng's unprincipledness.

Gu Cheng is naturally unconvinced by this accusation: "This is not a plagiarism of creativity - the idea of a similar talent show like Super Girl has long existed in foreign countries." The leaders of the major provinces and Taiwan also know about it. The reason why Mango Terrace can drink saliva is not because they have good brains, but because they are bold. In the process of implementation, they have only slightly improved. ”

Gu Cheng asked himself that even if he changed to a cooperative TV station and improved a program, there was no need to learn from the creativity of Mango Channel. Let's directly transplant the source from the original roots, and there is no difficulty - these programs have been in foreign countries, and Gu Cheng also knows the main explosive point creativity.

The reason why Mango Terrace can be made is not because of how smart the people of Mango Terrace are. It's just that the leaders of other provinces and Taiwan are not so bold and can't let go of the temptation to continue to be promoted within the system.

Everyone knows who shoots this kind of show, and who sets it on fire, but everyone knows that after filming and playing, the officials in this life will do this, and they can't be promoted again.

This is the bottleneck when Gu Cheng tries to open up cooperation channels.