Before Jobs' death, Tim Cook said: Gu Cheng recently participated in a symposium on literary and artistic work in China, delivered an important speech, and then shifted the focus of his work back to the cultural and creative industry. And several other Internet giants in Huaxia, in addition to Ahri, have also smelled the smell of money and entered the layout.

What Cook said was, of course, true.

Every Keynesian country will do this (at least the content industry is a supplement, and the main pull is of course to rely on infrastructure construction and expansion of domestic demand). ）

The state has stepped up its efforts to prevent piracy, and there is no reason why the media giants should not take the opportunity to make money.

Before the end of October, Gu Cheng, as a leader in the industry, fought three lawsuits and sent a few stunned young people who still couldn't be appeased after mediation to court (sending them to prison is not so fast, after all, the trial process will take several months.) The domestic judicial process is already fast)

The ordinary people who eat melons in China, especially the dicks who don't have much money to live on pirated resources, also have a lot of complaints about Gu Cheng for a while.

Although because of Gu Cheng's consistent good image, the poor are not as dissatisfied as Boss Jia of LeTV in later generations when he sent the fast broadcast operator to prison, but he is not far behind.

Within a few days after the content of Gu Cheng's speech was disseminated, some new news about Gu Cheng swiped the screen again. The Baidu popularity index of the name "Gu Cheng" exploded again to an average of tens of millions or even hundreds of millions per day - it is only the end of 08 now, and the Baidu index of the name "Ma Teng" is only 300,000 per day on average, and the "Ma Feng" is a very good chicken soup king, which is 5 million per day.

Gu Cheng's tens of millions to hundreds of millions of dollars a day are already explosive search heat.

"On October 17, a certain point of Chinese.com and its holding parent company, YY Literature, jointly sued the main source of piracy-copy, 52-0-Chinese.com and other series of websites, for civil infringement. At the same time, after investigation by the investigative organs, collecting evidence, and transferring them for review, the procuratorate prosecuted the operators behind the 520 and other websites on suspicion of copyright infringement......"

On October 20, NICONICO barrage video network sued the operator of Q-VOD player and Shenzhen Kuaibo Company for copyright infringement. Kuaibo actively responded to the lawsuit. ACCORDING TO INDUSTRY ANALYSIS, THE FAULT OF KUAIBO IS NOT ONLY THE INFRINGEMENT OF THE COPYRIGHT OF A LARGE NUMBER OF HIGH-QUALITY CONTENT FOR WHICH NICONICO HAS EXCLUSIVE ONLINE BROADCASTING RIGHTS, BUT ALSO THE SUSPICION THAT SOME RESOURCES ARE FILTHY.

However, the crime of 'disseminating Y filthy materials for profit' is part of the public prosecution, and the procuratorate has not prosecuted the case at present, which shows that Gu Cheng did not use official power to crack down on competitors behind this matter, and it is a normal commercial competitive prosecution. ”

In the process of LeTV Boss Jia's fast broadcast, the reason why Boss Jia is despised by many ordinary netizens is not that he cracks down on piracy - after all, although the national situation is that almost everyone watches piracy, but the people still have a bit of a sense of right and wrong in their hearts, and they really say it on the table, they all know that piracy is unreasonable (of course, a very small number of people regard watching piracy as a manifestation of their high IQ, and others look at genuine versions and think that others have no ability to search and have poor search ability and can't find resources that don't cost money, and there are also such strange things). So if Boss Jia does business to crack down on piracy, netizens will have to support him for political correctness on the surface.

The reason why Boss Jia was scolded is that LeTV did not come forward in person in the Kuaibo case, and did not even prosecute the civil dispute, but directly asked the public prosecutor to take the criminal prosecution on the grounds that the content of Kuaibo had a small yellow film - this time, it blocked those "illegal publications that the people like to see" that LeTV could not legally buy copyrights to release, and it is not surprising that they were scolded bloody.

NOW, WHEN NICONICO SUED KUAIBO, GU CHENG'S LEGAL ADVISER FEI WENQING ALSO SUGGESTED TO HIM: THIS MATTER CAN BE INVOLVED IN PORNOGRAPHY, AND LET THE PROCURATORATE COME FORWARD TO DO KUAIBO AND SEVERAL OTHER PIRATED SOURCES.

But Gu Cheng did not accept this "excellent advice" that did not seem to have dirty hands.

He knows that many things can't be covered by paper in the long run, and with his status, if he wants to fight piracy to benefit more industries, he can just fight it in a dignified manner, and what are you doing with those hidden wrists?

Fei Wenqing just suggested from the perspective of legal affairs, Gu Cheng didn't want to bother, she was happy to sue directly.

In addition to 520 and Kuaibo, in the same issue, Gu Cheng was poisoned by Su Feifei, the "Bird Sister" of the 3DM cracking station-

In contrast, the second largest pirated stand-alone game station in China, Nomad Starry Sky, does not have any independent cracking group research and development strength, and it is easy to Zhao'an. And although the biggest cracker in this field, Ranger Network, has a strong "R&D strength", it has always had the intention of laundering and making a lot of money, so it was circled by Gu Cheng and sat down to talk.

In the end, there was only one left, who planned to overtake in the corner, and when the ranger and the nomad starry sky were Zhao'an, the stunned bluebird sister who occupied the ranger's original status in the piracy world was used to make an example of the monkey.

The tilt of the national strategy and the action of the media bigwigs have naturally made a difference in power from the petty fights in the past. Although the once thriving piracy industry has not yet declined, a few black bosses who carry the handle have been pinched and rounded by Gu Cheng and made an example of the monkeys.

Literature, comics, music, film and television, games...... The source of piracy in the five major cultural and creative industries was beaten by Gu Cheng, who had a lot of money, and three of them were taken out at once.

There are still comics and music left, so I can only slowly figure it out, and after two or three years, I will take action after the first three industries have been rectified.

After all, in the field of comics, in the impression of Chinese people, their payment habits should be the same as watching Fusang movies, and everyone has no concept of paying. After all, the comics and anime in the early years were all created by Fuso people, and the national industry was almost zero, even for the sake of "anti-Japanese", everyone never thought of paying for reading comics on the Internet.

And piracy in the music industry has reached the point where no one feels like they should pay for music. Gao Dasong has been appealing for many years, but no one thinks that musicians have any human rights.

In another world, the full legalization of the music industry is also the slowest, almost after 2014, when the new team is firmly seated, and the legalization of other content industries is almost completed, it began to hype up the authenticity - Sony, Universal, Warner's record libraries, were able to be bought by Huang Yiyun Music, Xiami Music, and QQ Music with an annual webcast package fee of tens of millions of dollars each.

Gu Cheng's plan is to complete most of the first three industries by the end of 2010, and then tackle music and comics in 10 years. At present, the music industry can only rely on the payment channels of Kindle and YY-mini and even YY cloud music on Aimi's mobile phone.

In any case, because of the continuous cultivation of genuine music from Dingdang.com to YY cloud music for seven or eight years, even if it is based on consciousness and fan economy, Gu Cheng has still fed three or five times more domestic musicians than the same period in another world, which can be regarded as immeasurable merit.

……

"Gu Cheng unloaded the mill and killed the donkey! By turning a blind eye to absorb traffic, he climbed to the position of the richest man in Asia and the godfather of the media, and began to suppress the major resource source websites that benefit the masses!"

Don't be deceived by his charity disguise in the past few years, that guy deliberately pretended to be like that before he didn't have a monopoly!

This year, thanks to the popularity of Android, the YY series has added 70 or 80 million new users at least a year - at least 60% of which are new additions brought by the first generation of smartphones. QQ cooperated with Apple, and this year, according to the Matthew effect, it would be good to support the new 20 million. At that time, it will be 400 million 8 to 200 million 2, and the gap is getting bigger and bigger! After Ma Teng is supported by Gu Cheng, the YY department will definitely turn its face and deny people, all kinds of price increases, circle money, and ignore the conscience of users!"

There will never be a shortage of netizens in China who scold because they suddenly can't watch small movies from island countries or domestic yellow books.

However, once the matter is led to the "classic Marxist economic viewpoint" that "once the competitors are eliminated and the monopoly is realized, the monopolist will definitely raise the price again to pit users", there is obviously a driving force behind it.

Thinking about it on his knees, Gu Cheng also knew that it must be Ma Teng, who was playing the "tragic hero" card, and wanted to do things again after two or three years of silence, putting himself in the position of "the last resister to prevent Gu Cheng from achieving monopoly", and continued for a few seconds.

Tengyun Company only makes online games in the game field, not stand-alone games, and online games do not have the problem of piracy, so in the game field, the QQ system and the YY series can still maintain the original natural competition posture.

Tengyun continued to push money from primary school students in the crossfire and poisoned milk powder circles.

And YY Entertainment also continues to rely on "World of Warcraft", a behemoth that has grown to version 3.0 of "Wrath of the Lich King" after three years of growth, has more than 20 million active users, and 40 million paid accounts as its flagship product.

In addition to World of Warcraft, YY Entertainment's various high-level online games, including "DOTA2", "Ai-chan Xuanwu", "Hearthstone", etc., or slow-paced casual cards, or short and fast competitions, or take the female fan route, also deeply cultivate the fan market at all levels, digging countless gold, but the conscience and user experience are much better than Tengyun's goods.

In the field of stand-alone, YY Entertainment sued Sister Bird of 3MD, but it was purely for the heavens, and it had nothing to do with Tengyun, and Tengyun had no conflict of interest and excuse to fight back directly in the stand-alone game world.

However, Tengyun Company has just established the product division of "Tengyun Video" in 08, and "QQ Book City" has just been created after the *****.

In these two fields, in the context of the public opinion that has been guided to condemn Gu Cheng's "domineering", Tengyun's people either secretly find a third-party white glove pirated version, or poach some YY literature and NICONICO's internal dissatisfaction with Gu Cheng's new industrial policy, and such activities have become more and more frequent.

However, Gu Cheng did not realize that the anti-piracy thing was sometimes opposed not only by outsiders, but also by the vested interests within the party.

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