Gu Cheng temporarily added $200 million to Lei Jun's YY Electronics for follow-up scientific research, laboratory construction, equipment procurement, and team building funds, which is expected to be spent in a year and a half to get Kindle products out, plus paving the way for mobile phones and other smart hardware in the future. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

JOBS SPENT $2 BILLION BEFORE AND AFTER GETTING AN IPHONE, GU CHENG'S PROJECT IS MUCH SMALLER THAN JOBS, AND SMASHING ONE-TENTH OF JOBS'S BUDGET IS ALREADY VERY FACE-SAVING. Kindle is just a multimedia reader that combines e-books and MP3, at most with a certain amount of document and voice recognition, the system is much more streamlined, and it is estimated that it will not be used so much. The extra money, more importantly, is to build the team well.

In the future, if Lei Jun really wants to make a mobile phone, he can also have some confidence, don't stumble like the early days of Xiaomi in history, and purely take the cost-effective route. The design and compatibility and stability aspects are completely funny.

Xiaomi, which had just come out in the first two years of time and space, had a hot heating problem that was jokingly called a poached egg, and the stability of the battery was always poor when charging and using, plus there were a lot of problems with the voltage sensitive reset threshold of the chip, and it was automatically restarted when used. As for the other user experience, I didn't do a good job, and in the end, I saw that the backgammon OV brothers who made money from the factory girl exploded.

To put it bluntly, the kind of Xiaomi is that the early industrial design and baseband coupling are too poor, the user experience is not valued, and if you take the cost-effective route, you can only make money for men who earn professional running points. As for the money of women who don't know how to configure and don't know how to run scores, and only look at their appearance and experience, Xiaomi is almost out of the door.

What Gu Cheng wants to do is naturally the best thing for the overall user experience, highlight the brand value, and never leave the impression that the dick is running the score. So now use the Kindle project to give Lei Jun a few mouthfuls of blood, fight monsters and upgrade to accumulate experience, and in the future, I will have the accumulation and confidence to avoid Xiaomi's mistakes.

In the last few days of September, Gu Cheng roughly deployed the tone of how to spend money.

Liu Qian helped Gu Cheng register a company called Sponify in Sweden, Gu Cheng used his own money to hold shares directly through Eslite Holdings, and as for the right to use other major brands, they were authorized by the corresponding companies to Sponify, so Sponify can theoretically do anything under Gu Cheng's name that requires excessive use of marketing and R&D expenses, purely a shell.

Lei Jun also went to Sweden and Finland non-stop to investigate and establish R&D bases, and slowly spent the $200 million that Gu Cheng chased to YY Electronics. At the same time, according to Lei Jun's plan, the production business department of YY Electronics that year will also be phased out next year and completely withdrawn from production in 2006. When the development of the Kindle was completed, all the production work was outsourced to a more specialized supplier such as Foxconn.

As for the production staff inherited from Taipower in the past, because the scale is relatively small, after YY Electronics grows bigger in the future, it can also be completely transferred to the production line technical support or other related aspects, which will not lead to obvious layoffs.

In this process, Lei Jun is also very courageous, since Gu Cheng can give up the titles of CEO and chairman, then the business of YY Electronics in the future will be Lei Jun's own business. Without saying a word, he returned all his shares and options in YY Network Technology and Alipay, leaving no penny, and exchanged all the shares of YY Electronics after negotiation.

He also invested all the cash left when he left Jinshan, as well as the dividends he received from Gu Cheng in the past two years, and increased his capital in exchange for shares.

After being poor and white, Lei Jun now owns about 8% of the equity of YY Electronics, and if the business indicators are very good in the next 6 years, he may rise to 20% of the shareholding ratio personally, and all the other people in his team are estimated to add up to so much, accounting for nearly half of the total of YY Electronics.

Entrepreneurs must have the spirit of ALL-IN, if you can't put 100% of your focus, it is impossible to create a good business.

Others didn't understand Lei Jun's approach, only Gu Cheng knew, maybe Lei Jun had already had the intention of getting involved in more fields.

In addition to Lei Jun, Gu Cheng spent a huge sum of money no less than this, so that Liu Qian went to the United States in the last few days of September 2004 to negotiate with Andy Rubin's Android company. Gu Cheng's psychological price for Liu Qian is that as long as it does not exceed 300 million US dollars, it can be discussed.

Historically, Google's Larry Page actually only spent $50 million in cash to acquire Android, and it happened in 2005, but Google's acquisition of Android must be much more favorable than Gu Cheng's, because Google has a strong layout penetration ability, and the resources it has are very attractive for the Android founding team to show their strengths- Just like the Jingdong investment that was also given to Liu Qiangdong in later generations, the Tiger Fund spent 5 times the money, and entered the market 3 years earlier than Tengyun, and finally only took as many shares as Tengyun, because Tengyun had the payment resource of WeChat wallet in his hand, which was necessary for Liu Qiangdong.

Moreover, Google also gave some future share options in Google in that transaction, and promised Andy Rubin and others a high position in the "Open Mobile Alliance" in the future, and did not set a budget limit for the follow-up deepening research and development of the Android project.

Gu Cheng naturally can't remember these details clearly, he only knows that Android is very valuable, and after checking it, it is still an independent company, which is enough.

He can't give Andy Rubin resources and positions - at least even if he promises, Andy Rubin and the others won't believe it - then, rely on money to make up the difference.

Tiger Fund does not have a WeChat wallet, only money, and can invest in Jingdong even if it costs five times the price. Gu Cheng followed this benchmark, smashed Google five times the money, and took it down.

After Lei Jun and Android finished playing, $500 million went out.

After searching for it in hand, there are still 1.23 billion cash left.

The rebuilding of an online trading platform for genuine digital games of the STEAM type, and the gradual digitization of genuine music transactions on Dingdang.com, will burn tens of millions or even hundreds of millions of dollars in cash flow every year. And because Gu Cheng sold Legendary Entertainment, at least until the end of 05, these platforms should not expect the game cash cow to feed back in real time.

And the development of genuine digital verification technology (STEAM's DRM technology, Digital-Rights-Management, digital rights management) will not be a cheap matter. Historically, Sony and Warner have spent more than a billion dollars on this system in the music field, and Vivendi (Blizzard's parent company) and Villefort (the actual operator of STEAM, the developer of CS and other games) have not been far behind in the field of genuine digital games.

In this way, Gu Cheng has set aside a cumulative budget of 500 million US dollars for the development of genuine subsidies and anti-theft technology.

Even if Dingdang and Sponify have implemented the business model of "all pirated and infringing resources have been taken offline, all genuine music has been paid to buy from record companies, and YY-mini users have been paid for free downloads for 5 yuan per month" since 2005, this loss of money is enough for the company to lose money for two or three years.

In the end, Gu Cheng is going to leave 200 to 300 million US dollars for YY.com and Jeff Hinton Research Institute in the United States to recruit troops and do follow-up artificial intelligence application scenario development. 500 million yuan is used to buy some input/output intelligent identification companies that are still in the embryonic stage, or to invest in cooperation, as well as supporting the required hardware and data center expansion.

For example, according to Gu Cheng's knowledge in later generations, iFLYTEK, which is the best input/output for voice intelligent recognition, is difficult to be wholly acquired by private enterprises because it is a typical state-owned top university background. And the intelligent input method is a simple thing,You can do it yourself by YY network technology,After all, the parallel time and space of Sogou input method、Baidu input method did not cost much。

In the subdivisions of evolvable input methods, speech input methods based on machine learning self-evolution recognition rate, and electronic document reading and output software also based on machine learning self-evolution, after Zuckerberg ran through the "image face recognition based on machine learning self-evolution", they can all be inspired by this and open up many application scenarios of neuron networks.

(Note: "Electronic Document Reading Output Software" Gu Cheng will make it on the first generation of Kindle, but it is just a traditional simple document recognition + voice library reading, this technology does not require artificial intelligence, but there is no tone, and there is no change in speech speed.) The difference between "intelligence" is that it allows the computer to "read" the text, and then read it aloud with "tone, tone and tone". ）

As long as the application prospect of "deep learning/machine learning" is discovered by the world, at most two years, various projects will be discovered by Internet giants from all walks of life. It is impossible for Gu Cheng to monopolize, and algorithmic ideas are not protected by law, and they cannot be stopped.

Not only that, after being inspired by Jeff Hinton's algorithm, there will be an endless stream of new architectures even in the field of algorithms in the future, from Monte Carlo tree structures to other neuronal networks based on Bayesian probability networks.

TO EXPLAIN IT IN LAYMAN'S WORDS: HISTORICALLY, GOOGLE BEGAN TO PAY ATTENTION TO JEFF HINTON'S SET OF MACHINE LEARNING-BASED BUSINESS APPLICATIONS FROM 06~07, AND ZUCKERBERG'S FACEBOOK WAS A LITTLE LATER, ABOUT 08 YEARS. Then, 10 years later, Google's phased commercial results were noticed by the industry, so both in China and the United States, since 2011, artificial intelligence layouts have sprung up everywhere.

Even the fastest of these projects requires at least two or three years of R&D cycle, so history can see the rise of various IT rookies with intelligent push and intelligent identification since the end of 2013 (Toutiao/Kuaishou/iFLYTEK...... ）

Now, Gu Cheng will launch the image recognition application based on machine learning artificial intelligence in October 04 - at this point in time, the "Girls' Generation" talent show will be down, and new hot spots are needed to continue the social media attention of "Renren".

Therefore, if we deduce at the speed of another time and space, by the beginning of 2007 at the latest, all the people of insight in the IT industry in the world will begin to enter the layout of the field of artificial intelligence, which is the time point that the world and capital hot money pay attention to, perhaps three years in advance.

And Google, a company that is already far-sighted, may even start doing so in the second half of 2005 because of Gu Cheng's inspiration - after all, in another time and space, Google itself is responsible for inspiring other high-tech companies on the earth, and Gu Cheng has reason to believe that Larry Page's sense of smell is the fastest response among all opponents who follow YY network technology in the future.

A new era is about to be ignited by Gu Cheng.