Fourth-year students are worried about their studies, not because of their academic performance, but because of whether their time will pass too quickly. There is an exception to www.biquge.info, that is, if you get a job in your senior year, you won't have to worry about studying. In fact, there are not many courses for the senior graduates of Shanghai Finance University, only three, and for the senior graduates who were recruited to Jiante Biotech, the leaders of Shanghai Finance School decided to directly give these students three courses to pass. In short, these 36 people don't need to come to school every day.

In the past, if there was no class, then it would never be up before 9 o'clock, but today, even if there is no class, there are already people yawning in front of the school gate waiting for the bus at 7:30 in the morning.

"All come and assemble and count the number of people." Xu Gang stepped down from a bus and shouted at the students who were about to become employees of Jiante Biotechnology and were standing in front of the school in twos and threes.

In the process of returning to the hotel yesterday, Liu Si instructed Xu Gang's work, that is, to rent two buses yesterday evening, and at the same time take his own team of personnel to drive the buses tomorrow to pick up the fresh graduates who were admitted to the company.

After counting the number of people, 31 people, that is, at 8 o'clock this morning, 5 people did not gather at the school gate.

"Yesterday the boss made it very clear that this morning at 8 o'clock at the school gate gathered, everyone here can meet at the school gate on time, the company is very satisfied. But for those who do not arrive on time, the company is also satisfied, because they will be permanently closed from the opportunity to enter the company. Xu Gang stood in front of these soon-to-be employees of the company, and said in a grand manner: "That's all it takes, let's get on the bus!" ”

After getting off the bus, 31 high-achieving students from Shanghai University of Finance and Economics were called by Liu Si to a small conference room in the office building to start their new study time. If you have been pulled into a pyramid scheme, you can think about how Liu Si taught these top students from Shanghai University of Finance and Economics.

Liu Si completely uses cramming teaching methods to teach these employees the correct way to sell. At this time, the Internet was not developed, so most of the people's information was asymmetrical. After 2005, due to the popularization of the Internet and the smooth flow of information channels, market competition has been sufficient. Basically, there are no idiot customers anymore. When choosing a product or service, customers are no longer ignorant of it, but have developed certain purchase tendencies from the Internet or the word of mouth of friends and family. If the tendency is consistent with the characteristics of the product or service of the company where the salesperson works, then the sales are lucky, but they are not necessarily closed, and they have to compare the price with Taobao (which is often lost). If there is a disagreement, then the sales will also use various language techniques to fool the customer and change their tendencies. The most typical example is the sales of computer cities, saying that a certain computer is not good, easy to crash and so on. Later, I directly said that there was no stock, recommended others and so on. As the trust between people is getting weaker and weaker, slowly, these tricks are no longer effective. So simply, the salesperson is no longer so useful in front of the customer.

However, at this time, the salesperson was very useful, and at that moment Liu Sicai recalled how important it was to have a subject called information economics when he was in college.

The sales in the 90s were undoubtedly very lucky, because of the transition from the planned economy to the market economy, there was a large amount of demand in the market (the market is blank), so as long as the sales did the first step, find the people in need, and then it was very convenient and quick to complete the transaction, at most a little rebate, nothing more than the use of some negotiation skills (maybe no skills, the old hat buyer at that time, gave more to buy)

As for enterprises, because the enterprise has just transformed, it needs to start the business model of sales and production, so it is very important to sales.

Therefore, the sales at that time were very beautiful, with more money than the average salary, enjoying the trust and "care" of the factory director, and being in contact with the latest things of the times, and the whole fame and fortune were gained. At most, it's hard work, just running around the streets. At that time, sales may be second only to the procurement of supply and marketing cooperatives.

To be a salesman requires two basic and very important conditions, one is to be hard-working, hard-working, and the other is to be active in thinking and dare to break the convention.

Generally speaking, no matter what era college students are, especially fresh college graduates, they are really sensible and mature, and have just entered the society, so most college students can bear hardships and stand hard work, and are hardworking and willing to work. For the second point, perhaps limited to the reasons of the times, the sales methods at this time are far behind the later generations, so Liu Si's next focus is not to expect the college students he has just recruited to be imaginative and creative, but he wants to use cramming professors to give these college students sales methods that are not available in this era in later generations.

For example, in 1997, Sanjing Pharmaceutical Company began to paint advertisements on the walls of rural areas, and the promotion of this advertising method was Shi Yuzhu, but now it may be Liu Si.

Liu Si has been very hard-working in the past half month, does not sleep lazy, and goes to the company early every day to teach college students. Of course, those top students from Shanghai University of Finance and Economics also insisted on gathering at the gate of the University of Finance and Economics at 8 o'clock every day, and then went to the company to accept Liu Si's more advanced theoretical bombardment.

There have been basically no major changes in Liu Si's life in the past half month, except that Xu Gang was instructed to find a house in Shanghai 10 days ago, and moved in after buying it. At the same time, CBM called the third cousin on October 28, and then traveled half of China to Liu Si. After learning that CBM had accumulated a certain amount of PalmFun operating system CD-ROMs after half a month of production, it was decided to officially release the Palmfun operating system on November 1. Liu Si, who heard the news, was naturally very happy, after all, he didn't have much money now, if he could get the sales dividends of the Palm Fun operating system earlier, he would no longer have to worry about the publicity funds of Brain Platinum.

Compared with Liu Si's brain platinum propaganda strategy now, it is slightly inferior to Shi Yuzhu's propaganda strategy, and the main reason is because there is no money.

Liu Si's publicity fund is only 15 million, which is pitiful less than the 300 million publicity fund that Shi Yuzhu launched when he launched Brain Platinum. At the beginning, Shi Yuzhu's giant company went bankrupt, and he raised 10 million when he finally launched Jiante Biotechnology Company in Shanghai, but this product has the sales channel of brain gold before, so Liu Sike is not sure that he can sell brain platinum as soon as he is like Shi Yuzhu.

Because of the difference in sales channels with Shi Yuzhu, Liu Si's final strategy was different from Shi Yuzhu's strategy of doing brain platinum. Shi Yuzhu's brain platinum strategy is to first report and then TV, while Liu Si is the propaganda strategy of TV first and then newspapers. This is the best strategy to overcome the lack of channels, because TV publicity will attract dealers to the door to broaden Liu Si's sales channels.