Shen Qi, a reporter from Nandu Daily, raised a question that everyone is very concerned about: "Mr. Zheng, at present, you have only reached a cooperative relationship with Unicom, and the cooperation negotiations with Mobile have not yet been completed, but as we all know, now mobile occupies most of the domestic mobile phone communication business, and the number of mobile customers is much more than that of Unicom. Another question, when will Lightning Technology and China Mobile reach a partnership? What are the main differences between the two sides? ”

Now, it is well known that the thunder mobile phone can only be installed with a Unicom card and cannot use a mobile card. Pen, fun, and www.biquge.info

The strength of China Mobile in China is also recognized by the world, with China Mobile occupying more than 80% of the market share, and China Unicom can only pick up some leftovers.

At this time, almost all mobile phones are sold in the form of contract and custom machines, and this is especially true for mobile phones.

Losing such a huge market of mobile users, the development prospects of Leisu are actually overshadowed.

Zheng Xiao nodded with a smile and said: "This question is very good, our negotiations with Mobile are still ongoing, and no final consensus has been reached yet, so, at least in two or three months, perhaps, our thunder speed mobile phone will not come out of the mobile version, please forgive me." Mobile is a behemoth, occupying the largest number of customer resources in the domestic mobile market, and we can't reach cooperation with mobile, which obviously has a certain negative impact on us, for which I deeply regret. However, I don't think the negative impact will be too great. As for the differences between us and Mobile, it is nothing more than the distribution of benefits that have not yet been discussed, but I think this issue will be resolved soon, thank you for asking. ”

Shen Qi asked again: "Excuse me, do you have any specific measures to eliminate the negative impact?" ”

Zheng Xiao replied: "There are no specific measures for the time being, the reason why I said that the negative impact will not be too big, is because I have great confidence in our products, I think, people who like Lei Su mobile phones, let them add a Unicom card at the same time as buying our mobile phones, I think it should not be a difficult choice, what do you say?" ”

Carriers are selective, but new smartphones like Thunderspeed phones don't have semicolons.

If you like a thunder mobile phone, you are willing to spend 5,000 yuan to buy a high-end mobile phone, so it is just a trivial matter to change a Unicom card for your favorite mobile phone.

Shen Qi nodded: "You are right, at least I plan to add a Unicom mobile phone card for Lei Su mobile phone now, I believe that many people will have the same plan as me." ”

This question also sparked heated discussions at the press conference.

Many people have said that they will not wait for lightning technology and mobile companies to reach a cooperation before buying a thunder mobile phone, but will buy this mobile phone as soon as possible, and it is a big deal to raise a Unicom number.

……

The product launch was a great success.

This also makes the popularity of Lei Su mobile phone in China to a new level.

In just ten days after its establishment, the number of followers exceeded 6 million, with an average daily increase of more than 600,000 followers.

And the number of followers continues to increase rapidly.

On the afternoon after the product launch, a vice president of Unicom approached Zheng Xiao.

This vice president is in charge of promoting and publicizing this piece, and his name is Zhen Sheng.

As soon as they met, Zhen Sheng said with a smile: "Mr. Zheng, I'm here to place an order for you." ”

When Zheng Xiao heard this, her spirit was lifted.

He just waited for Unicom to come to him to talk about contract machine cooperation. The order that Zhen Sheng said is likely to be a contract machine production contract.

"Mr. Zhen, thank you so much." Zheng Xiao said.

"That's the case,We plan to launch a 0 yuan purchase of thunder mobile phone activities,As long as new users sign a two-year contract package with us,Consume 318 yuan per month within two years,You can get a thunderspeed mobile phone,Our activity will be nationwide,And will last for at least two years,It is expected that more than 3 million thunder mobile phones will be needed。 Zhen Sheng introduced.

According to the assessment of Unicom, the potential market size of Lei Su mobile phones in China is no more than about 5 million units per year, and they have launched 1.5 million contract machines with sales guarantees.

However, Lightning Technology's own market estimate is much higher than this, and Lightning Technology estimates that the annual sales of Lightning Speed ONE will be at least 15 million units. Don't underestimate the country's high-end spending power.

"You mean, Unicom is going to order at least 1.5 million of our phones a year, right?" Zheng Xiao asked with a smile.

"That's pretty much it, Mr. Zheng, look, what price can you give us for each mobile phone?" Zhen Sheng asked.

"How about erasing the fractions of the three nines behind 4999 and making them whole?" Zheng Xiao said.

Generally speaking, the sales channel will eat up at least half of the product's profits, as far as the mobile phone is concerned, if the brand is poor, the vast majority of the sales profit will be eaten by the channel, and the manufacturer can eat some leftovers that are higher than the processing fee.

However, the thunder mobile phone is now a hard currency, the market potential is huge, how many people are looking forward to it.

In this case, it is impossible for Zheng Xiao to give up more than half of the profits to the channel.

Zheng Xiao believes that giving Unicom 999 yuan is already a good concession, close to a quarter of the profit.

And Zhen Sheng listened to it, and was obviously dissatisfied with this offer.

"Mr. Zheng, this is too little, isn't it? Can it be less, we are also a large purchase, a transaction of money and goods, saving you a lot of trouble, how can you give us a little more benefits. Zhen Sheng bargained.

"What is Mr. Zhen's psychological price?" Zheng Xiao asked.

"Of course, the lower the better, but I also know that your company's products are now very popular, and you produce such a good mobile phone, accounting for the majority of the profits, which is also a tribute to intellectual property rights, Mr. Zheng, this is good, you will make another 1000 yuan, and the unit price of a mobile phone is 3000, how about it?" Zhen Sheng smiled and pleaded.

If it is other mobile phone brands, the strength of this bargaining is still very gentle.

Even if Unicom was given a profit in 1999, Lightning Technology could still earn more than 2,000 yuan for a single mobile phone, and this profit margin was also considerable.

You know, the production cost of a single mobile phone is more than 700 yuan, and a mobile phone can earn a profit of 22300, and there are few such high value-added communication products in the world. Of course, Apple is an exception.

But Zheng Xiao never planned to give Unicom so much at once.

Unicom's side is equivalent to trying to take away nearly half of the profits with its mouth, which is absolutely impossible.