Chapter 745: Terms of Negotiation

readx;

Wang Haisu has heard of Xie Jiannan very early, he entered the University of Tokyo to study for a doctorate in the Department of Computer Science and Technology, and heard of this name from many people's mouths, and heard of his glorious history: he founded a health care product company during his studies, and when he graduated from university, the company's assets exceeded 100 million yuan, and he resolutely sold the company to the family business to study abroad. Pen @ fun @ pavilion wWw. biqUgE怂 ļ½‰ļ½Žļ½†ļ½

It is enough to be called a legendary creation deed.

Frankly speaking, Wang Haisu's decision to go to the sea to start a company was also influenced by Xie Jiannan.

If he didn't have the opportunity to get in touch with that mysterious corner that ordinary people couldn't reach, Wang Haisu at this time must be full of admiration for Xie Jiannan in his heart.

After giving up the holding of Haisu Technology, Haisu Company moved from the narrow and gloomy office building behind the sports school to the Jingdian Building on Tianshuijing West Road. The spacious and bright office, the floor-to-ceiling window that slipped to the floor, stared out the window at the last few leaves of the branches of the plane tree to the cold wind, hovering down in the air, the faces of the pedestrians on the street were frozen blue, and the office was warm like spring, the newly hired secretary still had a youthful shyness, Wang Haisu was enjoying the feeling of success at this time.

New Year's Day is a legal holiday in China, but unfortunately many people can't enjoy this statutory holiday, but Wang Haisu is happy to sit in the office on holidays to enjoy the feeling of a successful person.

Wang Haisu saw Xie Jiannan in the Classic Building, and saw that he was tall and slender, with an angular face that girls liked, and wearing a smoky gray coat, and thought that it was nothing more than that.

Knowing that the young man who was lying in the corner of the wall like a lazy dog lying in the corner of the wall all day long was actually the founder of the huge Kumho, under such a strong light, any other young man who was ambitious would look gloomy, Wang Haisu's contempt for Xie Jiannan was not something that would be too surprising.

Wang Haisu also knew from Lin Xue that Kewang's over-controlled expenditure on marketing may have to bear a huge loss of nearly 200 million yuan. That's a whole 200 million! How can he sit here so casually and discuss the software industrial park project with himself? Jingdian Real Estate has close cooperation with Chint Group in Haizhou, and Wang Haisu can still restrain himself from maintaining humility on the surface.

Xie Jiannan spent all night reading the project information of the software industrial park yesterday, and except for some big and inappropriate, the overall idea was very good. Xie Jiannan also knows that making the project bigger is a common problem for all officials to rejoice, and the fault does not lie with the original project planner, Xie Jiannan thinks so.

Xie Jiannan's feeling was not wrong, but he didn't know who was the real original project planner.

Chint Group wants to cooperate with Jiaxin Electronics to build an electronic industry manufacturing base in Jinshan, software and hardware are complementary industries, Xie Jiannan is considering whether it is possible to replicate a small-scale software industrial park in Jinshan to form a cluster of software companies to provide computer software consulting, software development, information system integration and other services. At present, information construction is emerging all over the country, and the software industrial park has certain market prospects.

Although Jiaxin Electronics is rarely involved in the software industry, with the influence of the Gejia family in Hong Kong, if it works hard, it can form a mutual support and connection between the Hong Kong software industry and the mainland software industry to a certain extent.

The software industrial park is actually a commercial real estate project, and the commercial real estate project is the strength of Jiaxin Real Estate, and it is also the industry that Chint Group wants to enter at this time.

Although Xie Jiannan originally had no intention of dealing with Lin Xue after arriving in Jianye, he changed his mind at this time and thought of talking to Lin Xue and Wang Haisu about the software industrial park project.

Seeing the slack look in Wang Haisu's eyes that could still be seen, Xie Jiannan felt a little uncomfortable in his heart, in the following exchanges, I don't know if it was Wang Haisu's slackness or Wang Haisu's restraint when communicating with others, Xie Jiannan did not feel the kind of talent that should be dazzling from him.

Xie Jiannan did not hide his intentions, and directly asked Lin Xue and Wang Haisu whether it was possible to copy the software industrial park in Jinshan, and directly raised it with Lin Xue and Wang Haisu, which was also because of Ge Jiande's ability behind it.

In Xie Jiannan's eyes, although Haisu Technology, which has less than 50 employees, is a large-scale software company in Jianye, it is a pity that compared to the huge software industrial park plan, a company of this scale is as thin as bamboo chopsticks to support an entire floor slab.

Ge Jiande's ability even made the Institute of Software of the Chinese Academy of Sciences and Jinding Technology, a subsidiary of the Provincial Science and Technology Co., Ltd., become collaborators of Haisu Technology to promote the software industrial park project, which is what Xie Jiannan hopes to borrow.

Of course, Lin Xue has her concerns, and the dispersion of resources to Jinshan is a result that Xiao Mingjian and Hu Zongqing do not want to see. Of course, Hu Zongqing secretly holds shares in Haisu Company, as long as he obtains huge benefits, whether he has political achievements is not a matter of special concern to him, and the key is whether copying a software industrial park project in Jinshan can increase future profit expectations?

From Lin Xue, Xie Jiannan did not get a clear answer, and after eating Chinese food in the Jingdian Building, he rushed to the headquarters of Haitai Electric Appliance Group on Fuqing Road to talk to Xie Yi about this matter.

Although Xie Zijia's shareholding in Kewang Hi-Tech has caused some rifts within the family, no matter what, the whole family still remains in a generally consistent direction. Kumho is so strong, and even more so to maintain the unity of the entire family, he can only acquiesce to the fact that Xie Zijia holds shares in Kewang Hi-Tech.

Xie Yi listened to Xie Jiannan talk about the software industrial park, and after thinking for a while, he said: "Ge Jiande is the key person behind the scenes, doesn't Ge Jiande mind whether the software industrial park is built in Jianye or Jinshan, wouldn't it be better for him to be able to promote the software industrial park project in Jianye and Jinshan at the same time?" It's just that it needs a name that works. Donghai Province promotes a new strategy of high-tech industry, and strings the new industrial zone in Haizhou, the Binjiang Industrial Park in Huishan City, and the digital corridor in Jianye City into a high-tech industry Xiaojiang corridor. I haven't read the project proposal, but it can be slightly modified, and the idea can be higher, considering guiding Hong Kong's software companies to transfer industries to mainland cities, do you think Ge Jiande will be tempted? ā€

The so-called problem can be solved so simply, and Xie Jiannan has to admit that Xie Yi's vision of the industry macro is farther than himself, and this idea can be applauded.

Xie Jiannan immediately pulled Xie Yi to find his uncle Zhou Jinxi, he didn't want to pass the word through Wang Haisu or Lin Xueju, he hoped to directly discuss the feasibility of this plan with Ge Jiande.

Compared with the recent big moves in Jianye City, it is likely that a huge digital mobile phone industry cluster will be formed in Jianye because of Kumho's public digital mobile phone technology, and the response to the plan of Chint Group and Jiaxin Electronics to launch an electronic industrial manufacturing base in Jinshan has become very weak, which not only makes Zhou Jinyu a little discouraged when he takes office as secretary of the Jinshan Municipal Party Committee, but also makes the Jiangnan Provincial Party Committee hesitate; At this time, another major project is also needed to stabilize the confidence of the Jiangnan Provincial Party Committee.

Zhang Ke didn't know that the incense bait he threw out through Wang Haisu was about to face another alienation, and snowflakes the size of his coat buttons fell from the cold and silent sky again, but fortunately, Tang Jing rushed to Jianye before the snow and ice on the highway.

It was freezing outside, Tang Jing sat in the car for three hours, and when she got out of the car, she was unhappy to get into the air-conditioned house, and pulled Zhang Ke to the lake to watch the snow on the lake at dusk. The lake near the shore has already formed a thick layer of ice, and the snowflakes fall on the ice and quickly accumulate, and this is the third snow of this winter.

Tang Jing is smart, Zhang Ke and her walk by the lake, will not deliberately bypass the direction of the lakeside house, seeing the eaves peeking out of the sparse bushes, Zhang Ke took out a delicate and beautiful mp3 player from his pocket and handed it to Tang Jing: "Ah, New Year's gift, I almost forgot to give it to you......"

Tang Jing pursed her lips and smiled, although there was no one else nearby, she still attached herself to Zhang Ke's ear and bit his ear and said, "You are too bad, can't you take a closer look?" ā€

Still dragging Tang Jing's hand into his coat pocket, Zhang Ke smiled wryly, and walked forward side by side with Tang Jing, helping her put on the headphones as she walked.

"iplayer......" Tang Jing looked at the English logo on the player and asked Zhang Ke, "This is the new game that you have been talking about for a long time but have not been seen, will it be on sale soon, is it also this English name?" ā€

"If everything goes well, it will go on sale soon. The standard name should be a digital audio player or a digital music player, iplayer is just the English logo we registered for this play, to be able to become an alternative title, then it is a big step closer to real success......" The weather is cold, Zhang Ke asked Tang Jing to put his hand in his pocket, he helped her adjust the button of iplayer, "You can listen carefully, I specially help you choose the song you like to listen to, what song you like to listen to in the future, just download it, This player is deliberately removed from the software limitations......"

"Software limitations, what limitations?" Tang Jing asked puzzled.

"The relevant technology to prevent the transmission of downloaded songs to other computers through iplayer, the upcoming markets in Europe, America, Japan and South Korea, the legal system for digital copyright protection is very strict and harsh, we must follow other people's game plans, otherwise it is easy for people to catch the handle and kick it out," Zhang Ke gently hugged Tang Jing from behind, took one ear and stuffed it into his ear, listened to the music and explained some technical problems to her, "Of course, there are other restrictions, For example, songs purchased from online music stores can only be played on hardware that we have licensed to produce and sell...... In short, they are all restrictions that will blow up people's heads. ā€

Of course, some conditions are to adapt to the rules of the game, and some conditions are to restrict electronic manufacturers who have obtained production and sales licenses, so as to prevent them from becoming Kumho's ultimate competitors, and it is not only Kumho that should explode its head.

"The conditions are too harsh...... Aimer couldn't help but grab his hair, frowned and showed a painful expression when he saw the authorization for the production and sales of digital audio players in North America, and complained loudly to Chen Xinsheng, "Ke Shao treats his sincere friend like this?" I doubt he himself would have had the courage to put this document before me before he would leave the drudgery to you......

Chen Xinsheng turned a blind eye to Aimer's reaction to the nature of his performance, and said: "I just received the news that Ke Shao accompanied the girls to spread around the lake in the cold, compared to this, what I am doing now is indeed a chore...... I complained to him about this in the morning. ā€

Chen Xinsheng's warm reaction made Aimer unable to continue the performance just now, and walked to the window, there were snowflakes the size of elm leaves floating outside the window, a white expanse, there were no high-rise buildings to the east, standing on the upper floors of the Hilton Hotel, you could see Yangui Lake and the mountains by the lake at a glance, but the distance that you can see in the snowy weather is very limited.

Even in such weather, it feels better to walk around the lake with a girl than to sit in a room and negotiate with a cunning and greedy opponent, Aimer thought to herself.

In Aimer's heart at this time, Zhang Ke, Chen Xinsheng, and Xiao Jincheng are all cunning and greedy guys, and Su Jindong and Ding Huai are now mainly responsible for negotiating with Deyi's Delfasi and others, presumably their negotiations will be easier.

"It's annoying to look at the other conditions, but why do you insist on tying Scober's hardware sales to your online music store?" Aimer pondered his emotions for a moment and said, "This is simply an unreasonable request, I really didn't expect you to treat your friends and partners so harshly ...... you have always been."

If you can sit here, you are not a person who will easily impress others with words, Chen Xinsheng always had a warm smile on his face, Xiao Jincheng couldn't help but stretch his waist when Emer complained, and then explained: "In North America, due to the extremely strict restrictions on piracy, the music resources available for online sharing and download are very limited, which will seriously limit the sales of hardware, so we have taken great resources and energy to make an online music store." It's all about promoting the sale of hardware, and we don't have the intention of making a profit in the online music store. To this end, we have acquired online music websites in RB, opened online music stores, negotiated digital rights licensing with Sony and Warner, and are also in contact with Warner, EMI and other ** record companies and music publishers...... Our online music store has been approved for market access and will be expanding to North America in the near future, and even if we negotiate a product technology license now, it will not affect your hardware sales plans in North America......"

"We can launch our own online music site in North America to provide song downloads...... Aymer said.

"I don't deny that Scrooper may be better than us in the future," Chen Xinsheng said with a faint smile on the corner of his mouth, "The key is time, we can't postpone the licensing of North America until after Scrooper has everything ready...... Are you sure you can get everything in place in half a year or less? ā€

"Your online music store can be used as an alternative to us in the early stage, but it should not preclude us from launching our own online music website......"

"As an alternative, why do we have to promote our online music store to North America for the sake of Scooper's hardware sales in North America? The pre-promotion cost of the online music store is huge, if Scottber agrees to compensate us for the pre-promotion cost of our online music store in North America in addition to the 4% license fee, we can also consider your conditions," Xiao Jincheng said, "Of course, the relevant negotiations will become more cumbersome, but we don't mind, after all, our licensing manufacturers in North America are not only Scottber, the reason why we negotiated the license with Scooper in the first place, It's also because we've been working together happily for a long time......"

In such negotiations, Scober will never have the upper hand. Kumho was well prepared and was the party that proposed the conditions, but Aimer and the others had to calculate the difference in the results at any time with Kumho's conditions, and the time was very short. Kumho will not exclusively license the production and sales of digital music players in North America to Scopber, and Scrooper will have to organize the production and sales after obtaining the license, and the time is very tight.

Aimer felt his head swelling, not only swelling, it was about to explode, he could understand Kumho's ambitions.

Once Scooper agreed to bundle the hardware sales with Kumho's online music store, first of all, Scooper could not use the online music store to restrict other Kumho licensed competitors in North America. This bundling model will not only help promote Kumho's online music business in North America, where every product Scrooper sells is promoting Kumho's online music business, but most importantly, even if Kumho is not anxious to develop the North American market on its own, as long as the online music store is in Kumho's hands, the North American market will always be open to Kumho. Even if they agree to their conditions, the license fee will not be reduced by a single cent. Even if Kumho can make huge profits in the product technology licensing and component market, it will not want to see the North American product market dominated by the Scooper.

Scooper just wanted to enter the end product market, and it was weak in terms of sales channels and market experience, and it was by no means a good partner for Kumho; Kumho first approached Scooper, not because the two sides had been working together happily for the past three years, but because Scooper was most likely to agree to their harsh terms.

Kumho was not qualified to present these harsh conditions to the giants in the industry, and Aimer felt that it seemed a mistake to expose Scober's intention to enter the product market as soon as he arrived in Jianye.

Su Jindong and Ding Huai are in charge of the negotiation with Deyi, which is much easier, and the player itself uses Deyi's embedded microprocessor technology plus Kumho's own audio codec technology as the basic hardware architecture.

Kumho's intention is to cross-license the patented technology from both parties, so that Kumho can obtain the much-needed embedded microprocessor technology, Deyi will be able to share the semiconductor component market for digital audio players, and Kumho's audio codec technology will not be without benefits to Deyi. As for how to authorize third parties to use the patented technology involved in the basic hardware architecture, with reference to the disposal of SVCD codec technology, Kumho and Deyi can establish a joint venture company to be responsible for authorizing other semiconductor manufacturers to produce and sell semiconductor components required for digital audio players, and the joint venture company can also be responsible for subsequent technology upgrades to ensure a leading position in the field of related semiconductor components.

The focus of the negotiations is how to distribute the equity of the joint venture, and Deyi requires Kumho to hold half of the shares each, although Deyi can get more profits in chip production, but Kumho can also profit from product technology licensing and final product production and sales.

Zhang Ke does not expect to be able to squeeze sweat from Deyi's bones, and is even willing to take the initiative to give up part of the benefits, without Deyi, Kumho is impossible to obtain higher benefits alone, only requires the joint venture company and supporting R&D center to be located in Jianye, the R&D center also mainly hopes that Deyi can send effective R&D personnel, Kumho can provide a large number of master's students, doctoral novices, which is Kumho's consistent trick.

Kumho and Deyi had a very pleasant negotiation process, and the results of the negotiations could not take effect until they were confirmed by Deyi headquarters.