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Toshiba has only accounted for 40% of the global market share in just two months since the launch of the iPlayer, but the market space of Kumho and Scober has not been squeezed out at all, on the contrary, Toshiba's joining has promoted the DMP camp to make great strides forward, and Kumho's iPlayer sales in the RB market in September and October have been driven by Toshiba to obtain a strong increase. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

Similarly, if Kumho's products can successfully enter the European and North American markets at this time, it will also promote Toshiba and Scober's sales in the region.

Emer guessed Kumho's "vicious" plan, and gritted his teeth to express his inner indignation, but Zhang Ke's appearance of a dead pig not afraid of boiling water also made him quite helpless, and it seemed that it would really take three or five months for Kumho to accept Scooper's flash order. He said helplessly: "Aren't you worried that Toshiba has an opinion on this? ”

"What is Toshiba's opinion, is it any wonder that they want iPlayer, which is only sold to users in late August, to lose a third or more of its value in less than three months?" Zhang Ke smiled and said, "I thought that Toshiba needed a buffer period of three or five months, and we would communicate with them on this issue, and Scooper would wait patiently for three or five months before it was too late - we are facing a strong enemy like Sony together, and good communication is a must." ”

Aimer shook his head and smiled, Scooper did not grasp the initiative, everything could only follow the pace of Kumho and Toshiba, Toshiba considered the goodwill carried by the brand, and would not want the price of iplayer to drop sharply in a short period of time - often new products come out, which is the best time to discount the price of old products, and Toshiba also needs a buffer period of three to five months to launch a new iplayer.

At this time, Toshiba, Kumho and Scooper did not have a substantial competition in the field of iPlayer, and for a long time to come, they still had to join forces to compete with the MD camp led by Sony.

Aimer glanced back, Sony's Keiichi Watanabe and Samsung's Lee Jae-so were dining in the other corner of the restaurant, and it just so happened that Keiichi Watanabe and Lee Jae-so were also looking at them, probably talking about them as well.

Emmer propped his hands on his knees like a rb man, and said with a rather arrogant voice: "Then let's take Sonny off the throne together." ”

Sony is the true king of the global portable player market, and in order to realize the creative business idea of "putting a music player in your jacket pocket", Sony successfully introduced the first cassette walkman to the market 20 years ago. So far, Sony has sold more than 150 million pieces of the Walkman, and in the 90s, the annual sales of the Sony Walkman in the global market exceeded 10 million pieces. Although it was affected by the Asian financial turmoil in '98, the annual sales of Sony's Walkman are expected to be no less than 14 million pieces, which will bring Sony no less than $5 billion in sales revenue.

Who will dominate the portable music player market of the future, will it be MD Walkman, or DMP-iPlayer? This is the focus of Toshiba, Scober, and Kumho executives.

"Sony should have something to do with us this time, right?" Aimer asked uncertainly.

"Together with Toshiba, we are ambitious to overturn Sony from the throne of the global portable music player market," Zhang Ke said with a smile, "For such an important segment of the market, Sony will certainly not take it lightly......

Zhang Ke doesn't know if Sony will follow the trajectory of history, maybe because of some changes in Kumho, but Sony is such a huge thing, its endogenous inertia power can not be ignored, the key at this time Sony audiovisual products department still lacks a strong leader like Gangmura Mu who dares to betray tradition.

At this time, to say that Sony feels the threat of a Chinese electronics company, I am afraid that everyone in the industry will feel incredible.

Two years ago, Keiichi Watanabe, who worked in Sony's component department, thought that all of this was because of Philips when Sony jointly drove Kumho and Philips out of the VCD movement market. As of today, Kumho's technical strength in the fields of optoelectronics, micromachinery and other fields has extended the movement it produces to computer optical drive products, of course, this can also be said to be due to Kumho's reliance on Deyi optoelectronic technology; But no matter how complacent and arrogant Sony is, it will not think that the DMP technology developed by Kumho will have no impact on the future portable music player market.

If Sony still has strong confidence in the portable music player market, the confidence of Sony's top management in the prospects of the floppy drive market is somewhat shaken.

The 3.5-inch floppy drive was invented by Sony in 1981 as standard for the program, but Kumho officially exhibited instant storage technology at the Russian Electronics Show in June, and Toshiba launched its instant storage product flash drive in late August, and the industry gradually realized that USB interface technology and flash drives could make floppy disks obsolete.

Kumho's real-time storage technology is different from the first generation of flash drives in history, after more than two years of full preparation, Kumho's instant storage technology has been able to directly boot under the DOS system, and is ready to completely eliminate floppy drives in terms of function, and the current disadvantage is probably that the price of more than $160 prevents the large-scale application of flash drives.

As the vice president of Sony's product development department, Keiichi Watanabe came to Hong Kong to participate in the electronics fair this time, and he also wanted to have an opportunity to get close to Kumho, which is funny, Keiichi Watanabe's first contact with Kumho was three years ago, but if it weren't for Lee Jae-so pointing out that the young man sitting opposite Scober CEO Emer is the soul behind Kumho, he really can't recognize it, and he has never had the opportunity to contact it head-on before.

Seeing Aimer look back, Lee Jae-so smiled slightly, and said to Keiichi Watanabe, "They may still be trying to challenge Sony's position in the portable player market......"

Keiichi Watanabe also smiled slightly, and did not respond to Lee Jae-so's words, as a senior executive of Sony's product development department, he should have a correct assessment of the forward-looking market, and he was thinking about who would benefit more from Toshiba's technology exchange with Kumho in June: Kumho needs Toshiba's flash memory technology to improve its own industrial chain, and Toshiba needs Kumho's product technology to recover its declining market position.

After the meal, Lee Jae-so saw Jang Ke and Aimer sitting there and chatting happily, and he and Kim Nam-yong first said goodbye to Watanabe Keiichi and left the restaurant. There was no one else in the elevator of Nuoda, and the stirrup stainless steel elevator was reflected in the drunken reddened face, and Lee Jae-so asked Kim Nam-yong: "Is it appropriate for me to suggest that the headquarters acquire Sewoo Electronics at this time?" ”

Sewoo Electronics is an unknown HG electronics company, but Sewoo Electronics was granted a technology license for Kumho's iPlayer products in mid-August.

In order for Samsung to acquire the technology of the iPlayer product, it must either negotiate directly with Kumho to obtain a license, or acquire a company that has already been licensed by Kumho.

Kim Nam-yong thought to himself: What is the difference between the two, maybe don't worry about Kumho's hype Samsung and succumb to their DMP technology, right?

Kim Nam-yong nodded and said: "I think it is better to join the DMP camp sooner rather than later, it is in the interests of Samsung Electronics, otherwise Samsung's interests in the future flash memory chip market may be squeezed by Toshiba and Kumho." ”

Lee Jae-so nodded and said, "I've decided, you draft a formal report for me, and I plan to hand this report directly to the chairman......"

Although Samsung Electronics also produces and sells MD Walkmans, the core interests of MD have always been in the hands of Japanese electronics manufacturers led by Sony. Although Samsung has to pay patent fees to Kumho when it joins the DMP camp, the interests of the future flash memory chip market cannot be ignored by Samsung.

Aimer also said goodbye and left the restaurant first, Zhang Ke accompanied Tang Jing to order coffee in the restaurant, and enjoyed the beautiful night view of Victoria Bay through the thick glass curtain wall, he didn't know that Samsung was about to defect to the DMP camp.

It is good to enjoy drinking coffee with beautiful women on such a beautiful day, but the mobile phone resting on the corner of the table vibrates uninterestingly, which is still quite amorous.

Zhang Ke picked up his mobile phone and looked at it, and said to Tang Jing: "Su Jindong's phone number...... What a headache, or ignore him? ”

"Actually, I like to see the way you talk about things, although you are a bit of a scoundrel, but you are very manly," Tang Jing smiled unmindfully, and held her chin in her hand to stare intently at Zhang Ke's appearance when answering the phone, "Others can't give me this kind of feeling......"

Zhang Ke answered the phone a little late, and Zhai Danqing walked into the restaurant to pick them up.

"Mr. Su met Zhang Yaping from Philips, and Mr. Ding was also there, I hope you can take the time to go over."

"What about Chen Xinsheng?" Zhang Ke stood up, and in front of Zhai Danqing, he didn't hug Tang Jing's shoulder very affectionately.

"Mr. Chen went to Deyi's banquet and hasn't returned to the hotel yet." Standing in front of Zhang Ke and Tang Jing, no matter how strong Zhai Danqing's heart is, he will feel confused, but he still has to do things at work, and he can't find an excuse not to come to Hong Kong together.

"Oh, let's go down then." Zhang Ke helped Tang Jing take the coat from the waiter's hand and handed it to her to put on.

Four years ago, Zhang Yaping's Philips Shanghai factory managed by Zhang Yaping controlled 80% of the market for disc machine movements, and at the beginning of '96, when movement control was most scarce, only Kumho obtained sufficient caliber supply from Philips' Shanghai factory, which was a key factor for Kumho to establish its dominance in the disc machine market in one fell swoop.

If you want to say that there are people from the outside who have helped Kumho the most, Zhang Yaping has to count one, and the key is that Zhang Yaping's employment contract with Philips will expire in another month.