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Unicredit and Unicom have been secretly negotiating on the mobile phone customization business for a long time, and they said to Zhang Ke in advance, and only said hello to Kumho before officially testing the customization business. Pen & Fun & Pavilion www.biquge.info

On January 12, the third day of Zhang Ke's visit to Beijing, China Unicom's Beijing branch officially launched the New Year's gift package activity of recharging and sending mobile phones at the end of the year. The previous secrecy work was done very well, and the event was officially launched, and it was publicized through Beijing TV, Beijing Morning Post and other media, which made it quite popular.

Yang Rongping, as the leader in charge of related business of Unicom, invited Kumho's senior management in Beijing to participate in the celebration banquet through Xiao Ruimin, and also knew that Zhang Ke was in Beijing, and hoped to take this opportunity to have informal contact with Zhang Ke.

Su Jindong left Beijing ahead of schedule, and Zhang Ke and Chen Xinsheng, Liu Mingfeng, and Yao Jian went to the banquet to attend the banquet, also hoping to use this opportunity to contact with the senior management of Unicom.

To be honest, Zhang Ke didn't expect that the pace of Unicom and Unicom would be so fast, and he was relieved to think about it, Xiao Ruimin is still a very thoughtful person after all, Unicredit cooperates with Kumho, and even relies on Kumho technically, but it does not mean that Unitrust wants to be a vassal of Kumho.

Zhang Ke is still worried that Uniletter and Unicom will be too hasty.

Time has just turned to the first page of the new millennium, for ordinary citizens, mobile phones are still a luxury, in addition to the mobile phone itself is expensive, the high communication tariffs are not affordable by ordinary citizens.

China Unicom Beijing Branch launched a New Year's gift package activity of recharging 2,400 yuan to give a Unicredit mobile phone, which can indeed attract the attention of ordinary citizens.

Due to the fact that Unicredit and Kewang Hi-Tech launched low-end ESS mobile phones in November without any publicity, in the impression of ordinary citizens, a mobile phone is cheaper than 1,000 yuan, and participating in this activity of Unicom is simply a real buy one get one free activity. Even if you have some knowledge of Unicredit mobile phones, you also know that the market price of Unicredit mobile phones of the same specification is 1380 yuan, deducting the cost of mobile phones, the phone bill is equivalent to only four discounts, and the only restriction is that the recharge phone bill has a 12-month use time limit.

At a time when high mobile communication tariffs have become the main factor preventing the mobile phone market from continuing to expand rapidly, even if there is a 12-month time limit, the 4% discount rate is surprising. In addition, the current mobile communication rate is generally high, and the phone bill of 200 yuan per month must be relatively economical to be enough, and this activity of China Unicom Beijing Branch is naturally easy for people to be generous.

Due to the excellent confidentiality work of Unicom and Unicredit before, the initial test of the water was limited to the market in Beijing, and the market did not have time to react much to Unicom's heavyweight activity on the first day. At this time, it is impossible to predict exactly how much impact this event will have, but the feedback from all the business outlets of Unicom Beijing Branch in the afternoon was quite enthusiastic.

Maybe Yang Rongping knew that Zhang Ke had the habit of avoiding the media, or maybe Xiao Ruimin helped Zhang Ke say hello, and the celebration banquet held by Unicom headquarters and Beijing branch in the Wang Fu Hotel only invited internal personnel to participate, and some high-level executives of the northern company such as Zhang Ke, Chen Xinsheng, Liu Mingfeng and Yao Jian were somewhat abrupt, taking Zhang Ke and Yang Rongping's greetings when they first met: "Coming to the banquet is a futile......

Unicredit secretly provided customized mobile phones to Unicom's Beijing branch, and Kumho only learned the specific news three days ago, so it can be said that it did not make any contributions.

As early as Chen Xinsheng as the president of Deyi China, Yang Rongping had contact with him, not strangers to each other, Zhang Ke is still the first time to meet, in his words: "I have been longing for a long time, and I have been looking forward to today's meeting for a long time......" He knows very well in his heart, and people at a slight level in the circle are very clear in their hearts, and it is easy for Aida to compete for the top position in the top 100 electronic lists. In addition to the separate accounting of Aida Electronics and the merger of the group's overseas business into Kumho Commercial, Aida also took out the financial affairs of the components department in 99 years, and barely controlled the sales of Aida Group in 99 within 20 billion. I really don't know if AIDA Group will merge AIDA Electronics' disc player business, overseas business and component department into the group's finance, and will its annual sales exceed 50 billion? The annual net profit may not be much worse than that of the Mobile Communications Bureau and its subordinate provincial and municipal mobile companies, right? Zhang Ke was only a teenager in high school at the beginning of creating such a powerful economic empire, and for Yang Rongping, who knows some details, watching the rise of Kumho is like watching a stirring legend.

Zhang Ke and Xiao Ruimin had greeted each other before, and without making a big fanfare, Zhang Ke, Chen Xinsheng and others entered the box of the banquet hall directly in a low-key manner, and then Xiao Ruimin introduced him on behalf of him.

In Yang Rongping's eyes, Zhang Ke's temperament is calm and calm, and he looks more mature than his actual age, and he thought that he could achieve such brilliant achievements, perhaps because he was particularly lucky, but after meeting, this feeling immediately faded a lot, and he couldn't help but think: Maybe this kind of character can really achieve such brilliant achievements! In addition, I thought: as a man, maybe he is too handsome.

Before the banquet began, Yang Rongping, Xiao Ruimin and the general manager of Unicom Beijing Branch delivered speeches in front of the hall on behalf of the two companies. The cups in the hall are very lively, Yang Rongping is the high-level representative of the headquarters, that is, someone ran to the box to toast and join in the fun, and they will not persuade them too much, Zhang Ke They are in the mood to taste the wine and food.

Halfway through, the general manager of Unicom Beijing Branch received a phone call and said a word to Yang Rongping's ear.

Yang Rongping was overjoyed, and said to Xiao Ruimin, Zhang Ke, and Chen Xinsheng: "We are standing here drinking and dining, and there is good news just now, just now, our customized mobile phone has sold the thousandth unit!" China Unicom Beijing has more than 1,800 new users today, do we want to have a drink for this? ”

In other words, on the first day of the launch of the New Year's gift package activity of recharging and sending mobile phones, the user growth rate has more than doubled, no wonder Yang Rongping will be overjoyed.

Zhang Ke and Chen Xinsheng also casually raised their glasses to congratulate Unicom on achieving such a good result, and Yang Rongping asked the general manager of Unicom Beijing Branch to report the latest news to everyone attending the banquet tonight.

Today is not a holiday or a weekend, the number of new users on ordinary days of Beijing Mobile is only about 2,000 a little more, no wonder Unicom's senior management will be happy, performance is always regarded as the first, Unicom is going to be listed in New York and Hong Kong at the same time, before listing, Unicom senior management naturally wants to come up with more beautiful performance data to attract investors.

The banquet was lively and lively, and according to the tradition of Chinese banquet characteristics, there were indeed many people who drank high and fell under the table, and supported each other to ride away.

Xiao Ruimin ran over, looked at his watch, and said to Zhang Ke: "Mr. Yang of Unicom wants to find a place to get together again?" ”

The cups came and went during the banquet, and the constant people ran in to toast, it really couldn't be regarded as a good occasion for conversation, Zhang Ke nodded and said; "Just find a clean place......

"It's pure or not, I don't know, the guest is as the host is, let's listen to the host's arrangement." Xiao Ruimin said with a smile.

Zhang Ke and Chen Xinsheng followed Yang Rongping and Xiao Ruimin's cars in the car, and drove in the direction of Shichahai.

The convoy stopped in front of a club called Xijing Yanmen Nightclub, the parking lot was parked with European and American luxury cars, almost saw Japanese and Korean cars, this club, Zhang Ke also heard of it, but did not have the opportunity to come over to have a long experience, I didn't expect that the senior management of Unicom Beijing Branch was familiar with the road here, and it may also be to entertain them These VIPs were specially arranged here.

Yao Jian joked with Liu Mingfeng: "I'm embarrassed to say hello to others when I drive an RB car here, and I'm embarrassed to puff up my chest if I go inside......"

Zhang Ke smiled with Yao Jian and said, "If you are verbose, let you go home with your wife!" ”

Xiao Ruimin and Yang Rongping got out of the car in front and took the initiative to run over and invite Zhang Ke and Chen Xinsheng to walk to the club together.

The appearance of the clubhouse is not particularly wonderful, but when you walk into the hall, there are many flowers and bright lights, showing luxury, elegance and splendor. Usually walking on the streets of Beijing, you may feel that the women's clothes and dresses in Beijing are not as gorgeous as the women in the south, mainly black and gray plain, looking at the celebrities and ladies shuttling in the hall one by one dressed up in fashion, heavy makeup, only to know that the beauty of Beijing is actually hidden in the courtyard of the deep house, the melodious music is permeating, and the sideburns are fragrant, making people flutter.

In terms of Lianxin, Xiao Ruimin and his assistant are young people in their thirties, who have followed Xiao Ruimin and have been in contact with Zhang Ke a few times, so they will not be too strange, and enthusiastically help Xiao Ruimin entertain Zhang Ke and others to sit down.

In terms of Unicom, in addition to Yang Rongping and the general manager of the Beijing branch, there are also beautiful women about 30 years old who followed in, and after entering the box, she took off her coat and wore a light brown suit in the office, which was no worse than the women who were dressed up in the hall.

When attending the banquet, Zhang Ke didn't even hear the name of the general manager of the Beijing branch clearly, nor did he see this woman appear, nor did he see this woman get into the car when he left the hotel.

"What kind of wine does Mr. Zhang like to drink?" The woman ran to Zhang Ke's side with the wine list first, and asked Zhang Ke's opinion warmly and cordially, and she bowed slightly.

Zhang Ke took the drink list, threw it on the dark brown glass table, turned his head sideways and said to Yang Rongping and Xiao Ruimin: "To support domestic products, you must lead by example, if you have Changyu to drink Changyu, if you don't have Changyu to drink the dynasty, it's okay to drink Jianlibao, if you don't have Jianlibao, it's okay to come to Wahaha, what do you think Yang and Xiao think?" ”

Here, if you drink foreign wine freely, it is not an uncommon thing to consume more than one million overnight, Zhang Ke pays for it himself, and he will not feel anything, but he can't refuse to be connected tonight, he is too extravagant and feels a little uneasy for others.

The woman was slightly stunned, just as Zhang Ke was joking, she didn't know if there was any domestic red wine here, let alone Jianlibao and Wahaha drinks, but Zhang Ke said this to Yang Rongping and Xiao Ruimin, she smiled embarrassedly, and didn't know how to reply.

Zhang Ke said this, Yang Rongping and Xiao Ruimin laughed, Yang Rongping said to the woman: "Xiaocheng, you just listen to Mr. Zhang's words and arrange it like this......" I also know that Zhang Ke is not hypocritical, I want to come to Zhang Ke's net worth, what luxury has not been enjoyed, why bother with them to be false polite?

The woman went out to arrange, Yang Rong touched her chin with her flat hand, and said to Zhang Ke and Chen Xinsheng: "To the outside, we only report good news and not bad news, in front of you, there is really no need to say things to whitewash the peace, it is useless to say it, you can't hide it from your eyes, and it is not honest to work together......"

"Mr. Yang, please say......" Zhang Ke didn't expect that Yang Rongping would get straight to the point, so he turned slightly to listen to him, and listened very carefully.

"Unicom plans to be listed in New York and Hong Kong at the same time before June, and will not falsify data, but I also hope that the data can look better, especially the number of new users that determine the future growth of Unicom is especially valued by investors......" Yang Rong explained frankly and honestly at this time to start the customized strategy, the fundamental reason for the launch of the recharge and send mobile phone New Year's gift package activities, he also knows that this kind of thing can't hide from Kumho, Kumho if it is not for the entire industry is very thorough, it will never be possible to get to the point where it is today.

"Judging from the actual performance of China Unicom Beijing Branch today, the effect is very good!" Chen Xinsheng smiled slightly, Yang Rongping wanted to show sincerity, and Zhang Ke was also very cooperative to make a very moving and serious look, and he played Tai Chi there.

Xiao Ruimin had the most contact with Kumho, and knew that Yang Rongping's trick of moving people with emotion was useless in front of Zhang Ke and Chen Xinsheng; If you want to play with emotion, you shouldn't come to this kind of luxury occasion, and coming to this kind of luxury occasion is just to remind Kumho that everyone's cooperation is based on the premise of profit. In fact, there is nothing wrong with taking interests as the premise, after all, it is not impossible to win a win-win situation.

Xiao Ruimin said: "Today's situation is quite satisfactory, but the practical difficulty is that Unicredit can only get 20,000 sets of ESS base frequency boards from Kumho every month, even if Unicredit fully supports Unicom to develop new users in Beijing, it is far from enough." ”

Why didn't Unitrust and Kewang Hi-Tech do any publicity when they launched the ESS mobile phone in November? It's not that there is no confidence in the mobile phone, but the bottleneck of production capacity can't be opened for a while. The low-end market will always be the largest market in absolute numbers, how can the output of 40,000 sets per month be satisfied? Unicredit and Kewang Hi-Tech did not dare to publicize at all, and the distribution of marketing networks was even selective.

Take the Beijing area as an example,Today is not a weekend or holiday,Unicom customized mobile phones will be sold 1,000,New Year's recharge and send mobile phone activities will continue,Beijing area before and after the Spring Festival, not to mention that it is more sufficient to prepare 50,000 or 60,000 mobile phones。

This is also a reason why Zhang Ke feels that Unicredit and Unicom are in a hurry to test the water customization business, Unicom's customized mobile phone stock is simply not enough to support such an important promotion activity, and the stock cannot keep up, and the activity will stop abruptly when it is in full swing, which will inevitably be imperfect. And that's just the Beijing area, and if Unicom were to promote such activities in other regions, the stock would be even greater.

This is also the reason why mobile phone manufacturers like to cooperate with operators, and the sales of products can be quickly increased without paying much additional marketing costs.

Zhang Ke knew that Yang Rongping and Xiao Ruimin did not fully anticipate today's situation, otherwise they would not have been in such a hurry. At the banquet, when they heard that there were more than 1,000 customized mobile phone users in Unicom's Beijing area a day, Zhang Ke and Chen Xinsheng knew that they would entangle Yang Rongping and Xiao Ruimin today.

Since Xiao Ruimin mentioned this key issue, Chen Xinsheng glanced at Zhang Ke to see if he would pretend to be confused and push the problem of output onto himself, but unexpectedly, Zhang Ke touched the back of his head, smacked his lips and said: "AIDA's new factory in Haizhou will not start until the end of this month at the earliest, and it was planned to wait until after the Spring Festival before considering putting it into production.......

Zhang Ke means that he understands the plight of Unicredit and Unicom, and also considers bringing forward the new plant that is planned to be put into operation after the Spring Festival to the end of this month, but he can only do this...... It seems that it can't solve the dilemma of Lianxin and Unicom's current shortage of goods, Chen Xinsheng estimated that Unicom would prepare 10,000 pieces of goods for Beijing, which can last for ten days at most.

Chen Xinsheng knew that with the production capacity of nearly one million modules per month in the components department, there would be no big problem in coordinating the extrusion of 40,000 or 50,000 sets of base frequency boards for emergencies, but it was not in Kumho's interests to meet the requirements of Unitrust and Unicom too easily.

Zhang Ke opened Chrysostom, and Xiao Ruimin didn't expect that there was still room for maneuver when he went to Chen Xinsheng. Out of stock, in addition to finding a way from Kumho, there is another way to go, that is, to urgently transfer a batch of mobile phones of the same specification from Kewang Hi-Tech, the meaning of Zhang Ke's words is also so implied, but in this way, it is equivalent to taking the initiative to pull Kewang Hi-Tech into participate in Unicom's customized mobile phone business, and at this time, Unicom took the initiative to come to the door to ask Kewang Hi-Tech, and Kewang Hi-Tech can even get more favorable conditions than Unitrust.

Xiao Ruimin was somewhat unwilling.

Under the same conditions, Unicom was required to favor state-owned enterprises when choosing a partner for mobile phone customization business, so it finally chose to cooperate with Unicredit. Yang Rongping knows very well in his heart, and many people know very well in their hearts that Kumho is the best partner of Unicom, and Unicredit ESS's mobile phone technology is fundamentally derived from Kumho, and direct cooperation with Kumho will have more cost advantages. It's just that many people, even many high-level executives within Unicom, don't want to see Kumho become stronger, so Kumho was excluded from the beginning. However, when Unicredit's production capacity cannot meet the demand, Unicom can't just hang itself on a tree, Yang Rongping actually hopes that Zhang Ke and Chen Xinsheng will take the opportunity to put forward Kumho's request to directly participate in Unicom's mobile phone customization business.

For a mobile phone using ESS base frequency board, Unicredit will control the manufacturing cost at about 800 yuan per piece, and Unicom's purchase price from Unicredit is 980 yuan per piece. For mobile phones of the same specifications, the manufacturing cost of Motorola, Nokia, and Ericsson will not be less than 1,200 yuan, the customized price for Unicom will not be less than 1,400 yuan, and the procurement cost of cooperation with other domestic mobile phone manufacturers such as Lianxun and Dongxing will be higher. More than 40% of the procurement cost difference, Unicom can only choose Unicredit as a strategic partner of mobile phone customization business, that is to say, Unicom actually subsidizes 980 yuan for each new account opening user for the recharge and phone bill activity.

If it can cooperate with Kumho, Yang Rong estimates that Unicom can take the opportunity to reduce the procurement cost of customized mobile phones to less than 900 yuan.

Don't look at this small gap of 80 yuan, Unicom's net profit margin at this time is even less than 6%, if you promote customized mobile phone business in the country to develop new users, the procurement cost of each mobile phone is compressed by 80 yuan, it is expected to increase Unicom's net profit margin by two or three points, which will be a remarkable achievement.

Unicom is going to be listed in New York and Hong Kong at the same time, performance will be the first factor to consider in the future, personal feelings should be put behind, Yang Rongping did not expect that Kumho did not rush out to dig the corner of Lianxin, nor did he mean unlimited support for Lianxin, Zhang Ke's words meant that it implied that Unicom could urgently transfer goods from Kewang Hi-Tech.

The waiter brought in a bowl of drinks and fruits, and the beautiful woman followed. I don't want the waiter to hear it when I talk here, Yang Rongping waved his hand and asked the waiter to go out, and the beautiful woman and the general manager of Unicom Beijing Branch personally poured the wine for everyone.

Zhang Ke took the wine glass, looked at the half cup of dry red in the tall wine bottle, took a sip, felt a little astringent, picked up the drink bottle to mix sprite into it, the beautiful woman reminded him with a smile: "Dry red is originally a wine with no sugar, and if you mix sprite into it, it will become wine again......"

"Is there wine? I think Tonghua wine is quite delicious. Zhang Ke said with a grin.

The beautiful woman stood there embarrassed, her pretty face was pink, she didn't want to take Zhang Ke into an army, which would make Zhang Ke a little restrained, at least every man she met would do everything possible to put on an unfathomable and omniscient appearance in front of her, and would never want to give her or others to despise in front of her, where did she think that Zhang Ke would be so careless, I don't know if she really wants to quit to help Zhang Ke find that kind of low-grade wine.

Zhang Ke ignored the embarrassed look of this beautiful woman, picked up the drink bottle and mixed Sprite into the tall glass, and said to Yang Rongping and Xiao Ruimin with a smile: "I don't expect to be able to drink Tonghua wine here, I really can't bear to bother this young lady to go outside to help me buy wine, I'm better to be self-reliant, if your blood sugar is not high, dry red mixed with Sprite, the taste is better......"

Yang Rongping and Xiao Ruimin both took the Sprite bottle with a smile and mixed Sprite with dry red, but Chen Xinsheng was used to the taste of dry red, Yao Jian and Liu Mingfeng They would not join in the fun, they didn't think they could be qualified to flirt with such a beauty.

Zhang Ke took a sip of the dry red mixed with Sprite, smacked his lips, added some ice cubes, took a big sip to quench his thirst, and then put the wine glass on the glass table, and said to Yang Rongping: "Mr. Yang just told me very sincerely about some of the current situation of Unicom, so I can't help but exchange ......some opinions with Mr. Yang."

If Yang Rongping believed that Zhang Ke would dig out his heart with him, he would call the ghost, but when he heard Zhang Ke say this, he leaned over very cooperatively and said: "Welcome, no one dares to boast about Haikou this year and say that it is more valuable than your opinion!" ”

"Maybe it won't be particularly listening," Zhang Ke squinted and smiled, "Today's performance of Unicom Beijing Branch, it is very encouraging to hear, but as far as I know, compared with the mobile company, the construction of Unicom G** network is still insufficient, even in Beijing, it is the most complete area of Unicom G network construction, and there are some communication blind spots, narrow bandwidth is also a problem, Unicom's user base at this time is limited, the problem of narrow bandwidth has not been fully exposed, once the number of users surges, How should China Unicom deal with this problem? ”

"......" Yang Rongping didn't expect Zhang Ke to sharply uncover the sore spot of Unicom all of a sudden, Unicom even deliberately avoided this problem in the listing and financing report, Unicom wanted to cover his ears and steal the bell, but it doesn't mean that other people's ears and eyes are really covered, Kumho has the deepest understanding of the domestic communications industry, Kumho can see through Unicom's sore feet, Yang Rongping will not have any surprises, but he didn't expect Zhang Ke to raise it directly, he hesitated slightly, and said, "This is indeed a tricky problem, Since Ke Shao raised this question, he must have thought about this issue, and I just wanted to ask Ke Shao for advice......

"How long does Mr. Yang think Kumho's manufacturing cost advantage in ESS baseband boards can be maintained?"

"Ke Shao means ......" Yang Rongping listened to Zhang Ke's words before he was really slightly moved, mentioning the cost advantage, no mobile phone chip manufacturer can compete with Kumho, even if other mobile phone chip manufacturers adjust their product strategy, they also need to move the manufacturing base to China or labor costs in areas comparable to China, in order to compete with Kumho in terms of manufacturing cost advantage, speaking of technology, who knows whether Kumho has the support of Deyi behind the development of baseband chip technology......

"If Unicom thinks that Kumho's cost advantage on the ESS base band board can be maintained for a longer time, Kumho might as well make a gentleman's agreement with China Unicom, and within two years, Kumho will not cooperate with the Mobile Communications Bureau on the ESS base band board to ensure that Unicom's customized mobile phone business can obtain sufficient cost advantages...... Zhang Ke picked up the wine glass on the table and took a sip.

Yang Rongping's eyes widened, and Zhang Ke's promise to exclude movement almost made his adrenaline level rise sharply.

Unicom adopts a mobile phone customization strategy to recharge and send mobile phones to attract new users, which can be expected to have a good effect, but the mobile side will not be arrogant and let Unicom compete for new users with this unconventional strategy.

For mobile, the best coping strategy is to copy the same, so that China Mobile can still suppress China Unicom with better communication network conditions.

Once Kumho decides to exclude mobile, the cost of customizing mobile phones, at least at the low-end of the custom phone, will be 40% or even higher than Unicom's. China Unicom will have more cost advantages to catch up with mobile.

Two years is already quite relaxed.

How did Zhang Ke's promise move Yang Rongping? But Yang Rongping also knows that there is no free lunch in the world, and Zhang Ke will not send good things to the door in vain, Kumho really wants to exclude mobile, it is to make enemies with mobile, and there are many risks to take.

"What does Kumho need Unicom to promise?" Yang Rongping said with excitement in her heart.

"First of all, this cooperation is a win-win situation, at least not to make the Mobile Communications Bureau particularly strong feel that the cooperation between Kumho and Unicom is deliberately aimed at them, Kumho is also willing to cooperate with Unicom to develop more function-rich, high-performance mobile phone products," Zhang Ke said with a smile, as if to say an understatement, "On the other hand, the production of Kumho mobile phone chips needs a process, I think Unicom's expansion of production can not be achieved overnight, can Unicom promote the customized mobile phone business a little patient, Let's start with the first-tier cities with good communication network conditions, and don't rush to roll out the whole line for the time being? ”

Yang Rongping understood Zhang Ke's words, it is said that Kumho wants to interfere in Unicom's internal affairs, and he should feel very unhappy, but Zhang Ke's promise just now is too tempting.

Unicom's development of customized mobile phone business, of course, will not only develop low-end mobile phone products, high-end mobile phone products can naturally choose other mobile phone manufacturers to cooperate, such as recharge to send mobile phone gift package activities can also be more abundant. As long as the test is successful, China Unicom does plan to let all provincial and municipal branches expand the customized mobile phone business, so as to develop new users across the board.

The biggest disadvantage of this is that except for the first- and second-tier central cities, other areas with poor communication network conditions and narrow bandwidth will cause line congestion and reduced call quality due to a large number of new users.

In order to go public and raise funds, in order to give investors a clearer explanation of development data, some issues need to be ignored for the time being.

What is Kumho's ambition?

Kumho actually asked Unicom to change the established strategy of rolling out and developing new users across the board, focusing on the first and second-tier cities with good communication network conditions to promote mobile phone customization business and develop new users, and Kumho cooperated with Unicredit to provide Unicom with more and richer customized mobile phones, and at the same time, it also made Unicom's mobile phone customization business more closely tied to Kumho.

In this way, in addition to being able to get more cost advantages in customized mobile phone business, China Unicom can also concentrate resources to prioritize improving the G** communication network infrastructure in first- and second-tier central cities, and alleviate the shortage of communication resources in third- and fourth-tier towns and rural areas......