602 Maximum Crushing

X Series!

For MSI, this is a bold and winning attempt, but for competitors in the domestic market, it is a market change that has collapsed them. ⊥,

Although the Rose X series adopts the same market philosophy as PHS, it is devastating that it does not adopt the same operating model as PHS.

Because PHS adopts PHS technology, that is, the second generation of digital mobile communication technology, its communication range is low, so it is impossible to set up base stations in a large area.

As a direct result, PHS is only suitable for use within the confines of cities, and is not suitable for use in remote areas such as further suburbs and mountains.

To a large extent, the scope of use of PHS will be limited.

But the Rose X series breaks this limitation.

MSI Technology Group has signed a unified cooperation agreement with the three major communication giants in China, changing PHS's communication technology, and instead of using PHS technology, it uses the wireless communication technology developed by MSI Technology Group.

In terms of technical costs.

If it is used by the rest of the enterprises, the cost of using it is undoubtedly extremely high.

But for MSI, this cost is almost negligible, because the Rose phone itself is equipped with such technology.

On the one hand, the technology is mature and stable, and on the other hand, MSI Technology Group has completely independent intellectual property rights.

This leads to a great monopoly on the use of this technology.

Of course.

Most importantly.

The X-Series has gone far beyond the ordinary PHS.

Therefore, the most concerned by reporters is naturally its price.

It's just that they don't know.

This time MSI Technology Group has used the ultimate killer feature.

"As for pricing!"

Just said this.

Yang Qing paused, and the reporters present suddenly looked at this excessively young technical engineer with some strange surprises.

It is said that the rise of MSI Technology Group is not accidental.

Seeing this young chief engineer, the reporters did feel a little emotional, people in their early thirties have become technical engineers of MSI Technology Group, and the projects in their hands are worth tens of billions.

"At the moment, our group has not reached a final agreement on pricing. As the R&D team for the X series, we are not responsible for pricing.

You can consult our group's marketing department about this question later. ”

Pit!

There are indeed some pitfalls!

After doing it for a long time, it turned out that people didn't know the news of pricing.

In fact, Yang Qing didn't fool them.

As an engineering department, they are indeed not responsible for the pricing of products, but Yang Qing actually concealed some information.

MSI Technology Group had a clear market position for the X-Series at the beginning of its development, although the Group did not set a price for the X-Series at the time. However, the range of prices has been clearly defined.

"Mr. Yang, when will MSI Technology Group launch new products?"

Journalists are naturally disappointed that they don't ask for any news about prices, but never forget that the media is always in the spotlight, and you can fall into a trap if you're not careful.

"As for the release time of the product, this is also a problem of the marketing department, and our technical department is not responsible."

Yang Qing's lack of oil and salt also surprised the reporters.

"Look, there's a new notice on the official website of Rose."

Suddenly.

At the press conference in the press conference hall, I don't know which one was in a hurry and suddenly shouted.

In the hands of this reporter is a new second-generation rose gold mobile phone. This guy doesn't seem to be bad for money.

In MSI's press conference hall, the Internet is provided, and the surrounding reporters have taken out their mobile phones to check the information content when they hear this.

After Yang Qing made a simple summary, he didn't bother to pay attention to the reporters and left first, which is probably a special situation in the history of journalism.

The press spokesman walked away, and the reporters were looking at their phones below.

The corners of Yang Qing's mouth couldn't help but smile.

Even if he doesn't read the content of this message, he knows what it is, long before the group's senior management asked him to hold a press conference, Zhang Chen, the president of the group, has already made a decision to let the propaganda department throw this news at the right time to reduce the pressure on the technical department.

It seems to have worked.

Spooky launch.

However, compared to the news on the official website of Rose, I have no regrets about this press conference.

Official pricing for the X Series!

Not bad.

The new news on the official website of Rose is the most concerned and news-new issue for journalists.

It's just that after they opened this message on the official website of Rose, they finished reading the content inside. They really realized what MSI Technology Group had done this time.

Gratis!

The X-series models turned out to be free.

Unprecedentedly.

All the reporters were stunned at the first time.

Since mobile phones began to enter the Chinese domestic market, when have they ever seen a machine that would give a free market price.

If this news is true. It is difficult for them to imagine what kind of impact the domestic mobile phone market will suffer.

But there is no doubt about it.

Once this news is confirmed to be true, I am afraid that the mobile phone market will usher in the biggest turmoil, even more vibrating than when the Rose mobile phone was just released.

The free shock is unimaginable.

But will MSI really price the X-Series products for free?

The journalists were incredulous.

But when they wanted to ask someone, they found that Chief Engineer Yang had already left the press conference, and it suddenly became a commotion.

But there is no doubt that this news is extremely newsy.

It was only half an hour after MSI Technology Group's Rose official website released this news. On the official website of Rose, the group once again officially announced the specific regulations of free.

Until this time.

The reporters have confirmed.

The products of the Rose X series are really going to be free.

According to the regulations of the Rose official website, the X series products due to the uniqueness of their performance and the characteristics of the market they are put on, the Rose X series models of the three major communication operators, including China Unicom, China Mobile and China Telecom, will be provided free of charge in the form of one certificate and one number.

The condition is that each number must be used for a period of more than three years. In addition, a minimum communication fee is set for each month to be used.

No doubt.

Zhang Chen embezzled the most commonly used binding free sales measure by communication operators later, and this measure was put on the rose mobile phone.

It was undoubtedly extremely successful.

The high-end rose brand is not given a very low price because of this, but adopts a maneuver measure to protect the confidence of mid-to-high-end users in the rose brand.

Meanwhile.

Rose mobile phone to the maximum to squeeze the last trace of market potential.

In the face of huge competitive pressure.

Whether it is foreign brands such as Nokia or Motorola, or whether it is BBK or other domestic brands, they will encounter unprecedented challenges. (To be continued.) )u