"Enough? What is enough? Lorraine's words made Kang Shaojie scratch his head.

"Huh. You come to me, and then I tell you. ”

"Good! Where are you? Kang Shaojie heard that there was a spirit, and he was a little excited.

"Apartment."

"Uh, the apartment next to your school?"

"Yes."

“…… Is Meng Meng there? ”

"Hehe, don't worry, she and Han Xuan went shopping, and I was the only one in the apartment."

"Oh!" Kang Shaojie breathed a sigh of relief, "I'll be there in half an hour!" See you later! ”

"Smack."

The phone hung up, and Lorraine could imagine Kang Shaojie's hurried appearance of hurriedly putting on his coat and rushing over.

Two days, but Kang Shaojie was so miserable. In a way, Shen Zheyu still really knows Lorraine through his own line, if Lorraine doesn't reply for a long time, he won't know Lorraine's face alone, and he Young Master Kang will be embarrassed.

"Hey, Tetsuha." Hanging up Kang Shaojie's phone, Lorraine gave Shen Zheyu another call, "Are you free now?" ”

"Yes." Although Shen Zheyu's voice was not as excited as Kang Shaojie's, there was also a faint hint of expectation, "Do you want to come out to meet?" ”

"Yes, aren't you also a student at Jinghua University? You know this garden next to the house, right? ”

"Of course I do."

"I'm in apartment 103 in Area F, Shaojie will be there in a while, when will you come?"

"An hour at the latest." Shen Zheyu paused, "You kid, aren't you just going to meet?" It's so mysterious, where is it different? ”

"Hehe, I want to too." Lorraine smiled helplessly, looking at the box of nearly 10,000 glittering high-quality cards, "It's just that the props are inconvenient to carry, so I will trouble you to come in person." ”

Shen Zheyu thought about it seriously, and suddenly smiled: "So...... Are you already going to tell us about your idea? ”

"Of course."

"Good! I'll go now, that's all! ”

"Smack."

The phone hangs up.

Lorraine put down the phone, lit a cigarette leisurely, turned on the stereo, played an elegant and soothing light jazz music, squinted her eyes, looked out the window, and waited quietly.

…………

In about forty minutes or so, two figures had already appeared in Lorraine's bedroom.

It was Kang Shaojie and Shen Zheyu.

Coincidentally, these two people happened to come together on the way here, so they visited together.

"What do you mean by concept...... Is it this bunch of gold cards? Kang Shaojie looked at the box of cards that Lorraine had moved in front of the two of them, and couldn't help rolling his eyes, "How do I feel, this is from the thrift market wholesale?" ”

"No, but the price is very cheap, the cost of each card is two cents and five cents, there are enough 10,000 gold cards, it should be two thousand five hundred yuan, because I ordered a lot at one time, so, the boss also gave me a nine-percent discount." Seriously, in the eyes of the anxious Kang Shaojie, Lorraine is now smiling a little underwhelmingly.

Shen Zheyu didn't speak, but squinted his eyes, looked at the pile of cards, and then looked at Lorraine's confident smile, thoughtfully.

"Whoa." Lorraine did not continue to talk to Kang Shaojie on this topic, but sneered, picked up a pack of Chinese cigarettes from the bedside table, and handed them to the two of them.

Ignited, puffed, smoky.

"You don't have to guess, these cards are part of my idea." Lorraine: He's serious, and he's not telling a bad joke.

"I ...... Luo Dashao, don't bring such a play! I've been waiting for two days! Kang Shaojie was speechless for a while, and said a little deflated.

"Don't worry, I'll tell you all my ideas now." Lorraine smiled and pointed to the cards, "And these cards are prepared for you by me, and when I finish talking later, you feel that my plan is feasible, so you will take them directly." ”

The two of them were silent together, seeing that Lorraine didn't seem to be joking at all, so they simply sat down and listened to Lorraine carefully.

"Do you know why I'm asking your own consumer base?" Lorraine asked suddenly.

Shen Zheyu said directly at this time: "Obviously, you are sitting with your cards." ”

"That's it, so, now this box of cards is not a simple two-and-a-half-cent bargain, but those inherent customers of the membership level of the industry under your hands."

"Oh?" Kang Shaojie and Shen Zheyu's eyes lit up when they heard this, and they seemed to suddenly hear something, "How do you say it?" ”

In other words, with the existence of these cards, the existing customers of your two industries can become common customers. …… Do you understand what I say? Lorraine asked.

The two of them were silent, thinking in unison, of course they could understand Lorraine's words. - yes, they didn't think of it before! In fact, they can cooperate a long time ago, they don't have to think about it so complicated, and they don't have to worry about the limitations of cross-border industries, just a simple membership system, they can be tied together!

What a simple truth!

It's a pity that none of them jumped out of that limited inertial thinking!

Lorraine, however, thought of it easily.

Lorraine saw the two of them with a hint of understanding, and said with a smile: "It seems that you also understand." That's right, my card, in fact, is equivalent to a pass, all VIPs who hold this pass, can enjoy the service of Kyoto people, but also can enjoy a series of industrial chain such as hotels, catering, leisure and entertainment venues under Shaojie and VIP treatment. ”

The faces of the two moved in unison.

Lorraine pulled out a card from the box, on which were two big characters in the style of Chinese pen and ink - "Chinese"!

"I call it the Chinese Card." Lorraine still kept smiling and said confidently, "All VIPs who hold Chinese cards can enjoy VIP treatment in a series of industrial chain service industries such as restaurants, hotels, clubs, leisure and entertainment venues that cooperate under their names." ”

"Shaojie, what kind of treatment do you enjoy?" Lorraine asked suddenly.

Kang Shaojie paused slightly, and then replied: "In terms of hotels, the Supreme Gold Card is a 20% discount for opening a room, and it has the right to preemptively order high-end suites such as the Presidential Suite. In terms of catering, it is basically a 7% discount to 8.5% off. Other leisure and entertainment venues are basically like this. ”

"Tetsuyu, what about you?"

"If you have 1,000 points, you can enjoy a 9.9% discount on online shopping, and every 1,000 points per liter, you can enjoy an extra 0.1% discount, and so on, the lowest, to 7.5% off."

"Then......" the corners of Lorraine's mouth raised, "once you have this Chinese card in the future, you can enjoy these discounts." ”

“……”

After listening to Lorraine's story, Song Shaojie and Shen Zheyu groaned together.

This method is very good! To be able to connect two basically unrelated consumer fields into one, what is used here is the consumption concept of consumers! Imagine if a person has a hotel Premium Gold card, then, one day, go to another area, where there is no hotel chain, then his Premium Gold card will be useless. But if it is...... What would it be like if a person had a gold card that could be used for shopping, hotels, restaurants, and entertainment?!

This card is not only a gold card for membership, but also a status symbol!

Think again, if a girl is faced with a difficult choice between two excellent men, if one of the boys has this gold card that can eat all kinds of fields, then is he more attractive than the other man? Although this is an almost joking analogy, it should not be overlooked.

What would happen if you had this card and had priority for restaurant reservations, hotel suites, and admission to entertainment venues? On the other hand, if you are dating a boy who does not have a gold card, you may encounter the embarrassing situation that the restaurant cannot be booked, the hotel is full, and the admission tickets to the entertainment venue will be sold out.

After thinking about these details carefully, Shen Zheyu and Kang Shaojie became more and more shocked - this Lorraine had thought about it so deeply, it was obvious that he could be so confident that he had already carried out a series of targeted speculations and measurements on the effects of this series of effects and consumers' consumption concepts!

Kang Shaojie took a deep breath and glanced at Shen Zheyu, both of them with a slight look of excitement and admiration in their eyes.

"Lorraine, this idea of yours is really great! And it's extremely feasible! If we can succeed in the first step, then, for other peers, there will be a lot of advantages first, first of all, the span of customers, and the advanced consumption concept! -- Who can refuse such an attractive membership system? Kang Shaojie kept shaking his head and concluding.

Shen Zheyu nodded in agreement: "Let you say it, I really want to hold a Chinese gold card now!" ”

Seeing the reaction of the two people, Lorraine was satisfied. When he first thought of the idea, he was also very excited, much more excited than they were. But...... This is just the tip of the iceberg of his plan, there are many ideas he has not said, not that he does not say it, but the time is not yet ripe. As long as the first step can be successful, once the market opens, then ...... Lorraine is confident that a completely new industry segment will be developed in a short period of time!

"Lorraine, I have a question." Suddenly, Shen Zheyu snapped his fingers, "How should we send out our Chinese gold card?" I mean, how do you get it into the hands of the consumer? Is it to continue the route of membership system and point system? ”

"No, definitely not." Lorraine was adamantly negative.

"How do you roll it out?"

"Buy." Lorraine's eyes narrowed, "Spending money, buying a gold card, oh, it should be said, it's spending money, buying an identity, buying a consumption concept." ”

"Buy??" The two of them lit up together, the gold card of the membership system needs to be purchased directly, not the consumption point system, fresh!

"So, how much does a Chinese gold card cost?"

"Two hundred thousand yuan." Lorraine speaks amazingly!

"What?!! RMB 200,000?!! Kang Shaojie and Shen Zheyu finally couldn't hold their breath and exclaimed in unison.

"Yes." As he spoke, Lorraine shook the card in his hand and smiled playfully, "This is the starting value that can be created by two cents and five cents." Isn't it cost-effective to buy an identity for 200,000 yuan? ”